B2B Memes

MARCH 12, 2010

Though he remains noncommittal about it, the process he describes is impressive in its efficiency. Such content takes many forms, including parboiled press releases, buyers guide listings, rewritten product sheets, and even the dreaded advertorial. That’s a misguided objection. But from a business standpoint, it has its merits.

Demand 100

Demand Advertorials Media Content 100

KoMarketing Associates

FEBRUARY 9, 2016

Case studies may also include key data points such as how a product helped the featured buyer save XYZ dollars, become ABC more efficient, etc. They provide the context of an advertorial with the authenticity of a product review and rating. Fastenal: Smeal Fire Apparatus Co. Evernote: How Craftsman & Wolves Uses Evernote.

Video Marketing 120

Video Marketing B2B Marketing Planning B2B 120

ClearVoice

APRIL 23, 2021

Off-page optimization uses branding, marketing, public relations, advertorial, and other tactics to market a brand in the hopes of leading to sales and attracting consumer attention. “… Distribution and syndication of a press release exposes your brand to new audiences in an easy and efficient way.”

Optimization 52

Optimization Lead Scoring Lead Ranking SERP 52

Writing on the Web

JUNE 21, 2010

My solution when this happens is to call Rica , my friendly, efficient virtual assistant. Landing Pages: Where to Publish Your Advertorial. You want them to take action – one action only: click and buy, or click and register. That’s it. A few hours later, I was frustrated and felt like a techno-idiot yet again.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Hubspot

FEBRUARY 18, 2013

And to some degree you'd be right in your assumption that native advertising is just an advertorial in shiny new clothing. Native advertising, done right, is not an advertorial. But you'd also be wrong. Native advertising, done right, is not product placement.

Paid Content 28

Paid Content Inbound Marketing Advertisements Advertising 28

Buzz Marketing for Technology

JULY 24, 2008

Energy Efficient Servers See how HP Energy Efficient Servers can help your company save energy. Advertorials: Act Fast. From Issue 94 | May 2005. Comment: Special Editions ? Featured Services. The UPS Store® Visit theupsstore.com for all your small business needs. Anthem Blue Cross Introducing Solution PPO Plans. Contact Us.

Companies 100

Companies Work Management RSS Advertorials 100

Ambal's Amusings

SEPTEMBER 17, 2009

If your reader is focused on managing their suppliers and you’re talking about a solution to internal production efficiency – you won’t start from the same place. I spotted a family style magazine at the hair dressers one day, and decided to buy a half page advertorial. Think about it.

Work Management 100

Work Management Marketing Management B2B Marketing B2B 100

Webbiquity

JULY 26, 2010

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). B2B Memes ( Advertorial Ethics Publisher Magazine Intent Advertising Media Article ). Content’s Evil Twin: Advertorial , Wednesday, July 14, 2010. B2B, Buzz & Brand ROI: Creating Customers That Create (MORE!) June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Hubspot

APRIL 26, 2015

Over the years, this type of algorithm update has only grown smarter, which calls for a strong focus on white hat tactics as a means of more efficient link building. 2) Advertorials or Large Scale Guest Blogging. Advertorials are pieces of paid content disguised as editorials (think wolf in sheep’s clothing.).

Advertorials 28

Advertorials Ad Building Guidelines Lead Scoring 28

Albacross

APRIL 24, 2019

Run an advertorial in a magazine, or. Better still, you can also use it with any other lead generation method to enhance its efficiency. But before we get started, let's have a quick overview of how lead generation changed over time so that we have a better understanding of the direction lead generation is heading in today.

Lead Generation 101

Lead Generation Lead Ranking Sales Management Sales Qualified Leads 101

Biznology

FEBRUARY 23, 2015

The content marketing mix included: advertorials, display ads, email, direct mail, and a campaign website. SAP : The global strategy was aimed at enabling cross-cultural information to be efficiently shared around the company. The successful campaign earned a 23.5

Case Study 80

Case Study Case Studies Studies Enterprise Management 80

Moz

APRIL 3, 2019

The type of sponsored content I’m referring to here is online advertorials or articles that look like normal articles, but are tagged as “sponsored content,” typically. My team has almost exclusively been focused on blog articles up until this point, as it’s relatively easy and efficient to produce at scale.

Paid Content 68

Paid Content Distribution Paid Search Agency Branding 68

QuanticMind

MAY 30, 2023

If you just read the articles, you might see that it discusses supply chain efficiency, and kind of these things in broad strokes. And it's not a sponsored article or advertorial. So maybe we're talking about carbon emissions or something like that, or how carbon emissions affect ad tech, that's like a relatively new topic.

Paid Content 52

Paid Content Marketing AI Work Management Paid Search Agency 52

Biznology

JUNE 26, 2012

They’ve sold their souls to the real market of the Internet these days: keyword phrase links designed to transfer Google juice from a blogger’s blog directly to a company’s site, product, service–or to deposit an affiliate link into an advertorial review designed to drive a direct sales funnel to a commissioned sale.

Blogger 80

Blogger Outreach PR Media 80

Convince & Convert

DECEMBER 30, 2015

Pitch it to your audience as a way to maximize the time on their commute to work—just listen and learn to use your time even more efficiently. Advertorials. Like native advertising, advertorials are content that appear in publications as ads. White Papers. These are common in newspapers and magazines—more print types of content.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Pitch it to your audience as a way to maximize the time on their commute to work—just listen and learn to use your time even more efficiently. Advertorials. Like native advertising, advertorials are content that appear in publications as ads. White Papers. These are common in newspapers and magazines—more print types of content.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168