2024 Predictions: Data and AI on marketers’ minds
Martech
DECEMBER 27, 2023
She added, “We’ll see more and more testing of different solutions in the first half of 2024 across the board to accelerate preparation. He added, “When it comes to managing LLMs, marketers will adopt advanced encryption and secure data storage practices to safeguard user information. Those cookies are retiring in 2024.
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