Martech

FEBRUARY 12, 2025

Communications and public relations experts use genAI to produce content for press releases, interviews and executive briefings, but its capabilities go further. AI can transcribe and translate interview recordings, improving efficiency and accuracy. It also assists with concept ideation, video editing and localization of assets.

Marketing AI 127

Marketing AI Work Management Paid Search Agency Marketing Management 127

Hubspot

OCTOBER 16, 2019

That's where a public relations (PR) agency can help. According to the Public Relations Society of America (PRSA), "Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics." Reputation management.

PR 101

PR Paid Search Agency Advertising Agencies Ad Agencies 101

Webbiquity

FEBRUARY 7, 2020

MBA in Communications & Public Relations: As in the healthcare industry, there are benefits to attaining an MBA in Communication and PR. With this type of MBA, you can find opportunities in media companies, advertising agencies, amd public relation firms, as well as in digital marketing and advertising agencies.

Enterprise Management 261

Enterprise Management Startups Work Management Advertising Agencies 261

KoMarketing Associates

JANUARY 12, 2023

Like KoMarketing, Walker Sands also specializes in creating custom-tailored programs to meet clients’ needs through excellence in public relations, social media, marketing strategy, and branding with world-class creative and a strong technical backbone across demand generation, marketing automation, and web.

Demand Generation Agencies 259

Demand Generation Agencies Paid Search Agency B2B Marketing Advertising Agencies 259

Search Engine Journal

SEPTEMBER 15, 2021

Is your agency working on marketing, advertising, public relations, or media campaigns? Agency Awards. Agencies: Enter the U.S. Agency Awards Before Midnight Friday appeared first on Search Engine Journal. Enter the U.S. Learn how here. The post U.S.

Advertising Agencies 101

Advertising Agencies Paid Search Agency Ad Agencies Public Relations 101

Adobe Experience Cloud Blog

NOVEMBER 16, 2018

From advertising to public relations, digital has taken over. The growth of project-based work is complicating team utilization and pipeline forecasting for in-house marketing teams and agencies. Meanwhile, competition is at a high, so it’s critical agencies i ncrease efficiency and profitability. Agency Adoption.

Paid Search Agency 131

Paid Search Agency Work Management Advertising Agencies Marketing Management 131

SEMrush

JUNE 3, 2025

This is one of the steps SEO agency SSinvent took to improve Kopelman Hair Restoration’s share of search. “We Take the case of Comrade Digital Marketing Agency improving Indiana-based Stracci Law Group’s local SEO by: Getting the firm listed in relevant legal directories like Avvo and FindLaw. Need proof this works?

Lead Ranking 95

Lead Ranking Lead Scoring Advertising Agencies Marketing Agencies 1 95

Martech

APRIL 4, 2023

How will these changes affect agencies? “I Advances in generative AI will likely affect content creation across the marketing profession, at brands and agencies alike. This means smaller organizations can in-house tasks they might have previously depended on agencies to execute. Creative work at agencies. “In-house

Paid Search Agency 117

Paid Search Agency Advertising Agencies Ad Agencies Marketing AI 117

Webbiquity

OCTOBER 4, 2022

Increasing direct traffic comes from “getting the word out,” primarily through public relations (PR) activities but also through tactics ranging from networking at events to employee and customer advocacy. Direct: This comes from people either typing in your website URL or clicking a bookmarked link. Conclusion.

Paid Content 337

Paid Content Paid Search Agency Advertising Agencies Planning 337

Zoominfo

MAY 23, 2019

But, to truly be data-driven, a company must back all decisions with accurate and actionable data—including public relations decisions. Enter, Data-Driven Public Relations. On a basic level, data-driven public relations is the process of using data to develop newsworthy insights that support your organization’s PR goals.

PR 188

PR Paid Search Agency Zoominfo Marketing & Strategy 188

Zoominfo

JULY 28, 2020

For instance, whereas our marketing team used to split duties for public relations and analyst relations, now we have a (growing) function dedicated to each initiative. These environments can feel like agency life — lots to learn, lots to do, lots of ways to grow. Is this agency working for my competitors?

Enterprise Management 246

Enterprise Management Paid Search Agency Work Management Marketing Management 246

B2BMarketing.net

MARCH 20, 2025

Following the excellent discussion that I had with Katy Howell of IF and Kevin Sutherland of Volume Agency on this very topic , I wanted to see what the data from the hundreds of entries into the B2B Marketing Awards 2024 showed when uploaded into our AI analysis tool. But hype doesnt always equal reality. Except in this case, it does.

Allocation 121

Allocation B2B Thought Leadership B2B Marketing Thought Leadership 121

Champion Communications

FEBRUARY 1, 2023

But, as a PR agency, Champion Communications is interested in whether ChatGPT has a role in PR content creation. The Impact of ChatGPT on Public Relations appeared first on Champion Communications. It is early days for ChatGPT, so its potential for use in business is still being theorised. Not yet, anyway.

Public Relations 62

Public Relations PR Ethics User-Generated Content 62

Contently

FEBRUARY 2, 2021

I define success, be it in content or advertising, the same way,” said David McMillan , an experienced creative director and copywriter at top agencies. I started as an ad copywriter, dabbled in public relations, grew into a head of creative at several ad agencies before shifting to being a practice lead at a management consulting firm.

Copywriting 218

Copywriting Paid Search Agency Advertising Agencies Content Marketing 218

Walker Sands

JANUARY 12, 2023

Walker Sands has constantly evolved during my 15 years at the agency, which is part of the reason we’ve landed on the Inc. And the ongoing innovation that continues to take place across the agency ensures we stay at the forefront of B2B marketing trends. 5000 list of fastest-growing companies every year for the past decade.

Demand Generation Agencies 98

Demand Generation Agencies Demand Generation Advertising Agencies Paid Search Agency 98

Zoominfo

MAY 28, 2018

Social media bleeds into customer relations. Customer relations bleeds into branding—and so on and so forth. But, two marketing initiatives that aren’t often integrated are search engine optimization (SEO) and public relations (PR). Technical SEO Considerations. So How Does PR Impact Your SEO Strategy? 1. Linking.

PR 194

PR SEO Marketing & Strategy B2B 194

Single Grain

APRIL 29, 2021

This means that the competition is growing and, thus, the need for an NFT marketing agency is also rising. In this article, I will share a list of the top NFT marketing agencies and discuss the importance of working with such an agency. Top NFT Marketing Agencies. Here are the top strategies to promote your NFT: PR.

Demand Generation Agencies 113

Demand Generation Agencies Paid Search Agency Advertising Agencies Marketing Agencies 1 113

Onalytica B2B

AUGUST 30, 2017

Key Topics: Marketing Strategy, Integrated Marketing, Content Marketing, Influencer Marketing, Social Media Marketing, Search Marketing, Digital Marketing, Online Marketing, Public Relations. Lee’s interest in online marketing drew him to a start-up PR agency, Misukanis & Rodgers. Location: Minneapolis, USA.

Marketing AI 0

Marketing AI Work Management Advertising Agencies Marketing Management 0

Thinkers360

SEPTEMBER 30, 2024

Thinkers360 Top Voices 2024 Thought Leader (Alphabetical) Thought Leader Profile & Portfolio Top Ranking Thinkers360 Leaderboards Vivian Acquah CDE® Amplify DEI Contact Vivian Acquah CDE® Diversity and Inclusion, Culture, Change Management Robbrecht van Amerongen Conclusion Contact Robbrecht van Amerongen Digital Twins, Renewable Energy, Open Source (..)

B2B Thought Leadership 144

B2B Thought Leadership Thought Leadership Enterprise Management Work Management 144

Buffer

JULY 18, 2022

In early 2011, I decided to take a massive leap of faith and do something I had been putting off for quite some time—quit a stable job and start my public relations agency. Now we’ve grown into a medium-sized PR and social media agency. I knew this would be challenging. What a ride this has been.

PR 100

PR Paid Search Agency Ideal Customer Profiles Advertising Agencies 100

Marketri

OCTOBER 9, 2024

05 Why Hire a Fractional Marketing Agency? 06 Who is on a Fractional Marketing Agency Team? 07 How Should You Choose a Fractional Marketing Agency? Instead, a fractional marketing agency applies the appropriate resources at any given point in your marketing journey, based on your goals and objectives.

Paid Search Agency 62

Paid Search Agency Advertising Agencies Top of Funnel Sales Management 62

Contently

DECEMBER 29, 2022

If third-party agencies, media partners, agency creators, or public relations firms were involved, you can also send it their way. Notifying freelance contributors can help them grow in their careers, as they can showcase the asset on their portfolio or website, thus strengthening your relationship with them.

Top of Funnel 216

Top of Funnel Enterprise Management Paid Social Agency Work Management 216

BOP Design

JUNE 9, 2020

Recently, we shared crucial questions to ask a B2B marketing agency to determine if they are the right fit. While this list isn’t an extensive list of questions, it does provide a standard list so you can accurately compare various agencies and look at apples to apples rather than oranges to apples. Ask What They Outsource?

Marketing Agencies 2 91

Marketing Agencies 2 Advertising Agencies Paid Search Agency Ad Agencies 91

Thinkers360

FEBRUARY 9, 2025

Oleg Konovalov Culture, Coaching, Management Kamales Lardi Lardi & Partner Consulting Contact Kamales Lardi Blockchain, Digital Transformation, Digital Disruption Ralf Ladner Netzpalaver Contact Ralf Ladner Business Continuity, Data Center, Security Steven Van Belleghem Nexxworks Contact Steven Van Belleghem Customer Loyalty, Customer Experience, (..)

B2B Thought Leadership 109

B2B Thought Leadership Work Management Thought Leadership Enterprise Management 109

Sprout Social

SEPTEMBER 12, 2022

When we say social media management services, we’re referring to the social media agency world—organizations that live and breathe social media. If you don’t have the resources to grow or train a social team, an agency is a must. Whether you’re looking for a long- or short-term partner, hiring an agency is a big investment.

Work Management 98

Work Management Marketing Management Paid Social Agency Advertising Agencies 98

Sales Engine

DECEMBER 6, 2016

And truth be told, most content marketing agencies are repurposed PR firms, web developers, and branding consultants. . #4 Marketing leaders are used to hiring both internally and externally for content development, advertising, public relations, websites, events, and branding. But demand generation is new territory.

Demand Generation Agencies 168

Demand Generation Agencies Demand Generation Paid Search Agency Demand 168

markempa

MARCH 18, 2013

These kinds of conversations have helped Tellabs to: Attract prospects outside of its traditional marketplace, such as Google, government agencies and utility providers using the same services as telecom companies. Stenitzer then has several face-to-face meetings with the public relations agency to hash out final ideas.

Paid Search Agency 120

Paid Search Agency Content Marketing Public Relations Companies 120

Biznology

JUNE 12, 2018

Of course, when the s**t hits the fan, hiring my or an agency like mine should really be the last resort; however, if you religiously, rigorously, and persistently do the five preventative things I listed above, you’ll at least be well-armored against the inevitable. If SHTF SNAFU FUBAR Then ORM. Like this post?

Work Management 207

Work Management Marketing Management Process Ideal Customer Profiles 207

Thinkers360

FEBRUARY 10, 2025

ELSHEIKH – EDBAs, MBA/MSc Information Technology Industry Development Agency, ITIDA Contact Dr. Ahmed S. Score: 34.80 45 Alex Sharpe Sharpe Management Consulting LLC Contact Alex Sharpe Score: 34.67 46 Nisa Amoils Contact Nisa Amoils Score: 34.60 47 Dr. Ahmed S. ELSHEIKH – EDBAs, MBA/MSc Score: 34.40

B2B Thought Leadership 125

B2B Thought Leadership Thought Leadership Lead Ranking Lead Scoring 125

Navigate the Channel

JULY 24, 2023

Public Relations (PR) plays a pivotal role in shaping a company’s brand image and promoting its products or services. For building product executives, selecting the right PR agency is crucial for their success. Thorough research, references, and detailed proposals aid in finding the right PR agency.

PR 65

PR Paid Search Agency Advertising Agencies Ad Agencies 65

Zoominfo

SEPTEMBER 17, 2018

Brought to you by a team of experts from SiteVisibility and other leading digital agencies, this podcast is a series of insider tips and practical advice on how to get the best digital marketing results. It focuses on content marketing, brand journalism, public relations, the media, and advertising. Inbound Agency Journey.

Paid Content 252

Paid Content Paid Search Agency Advertising Agencies Enterprise Management 252

Sage Marketing

APRIL 22, 2020

The CEOs I meet also understand that a plan on its own will not generate success, and that there must also be an expert team in place to execute the plan and manage everything from sales tools , content and messaging to lead generation , brand identity , events , public relations and beyond. Why outsource marketing? No hiring headache.

Enterprise Management 85

Enterprise Management Work Management Marketing Management Advertising Agencies 85

Bluetext

DECEMBER 4, 2024

Understanding Government Trends Federal agencies are prioritizing resilience to address challenges such as infrastructure reliability, national security, and climate adaptation. Public Relations : Share success stories and thought leadership through media channels. Need help crafting messaging that makes an impact?

Paid Search Agency 47

Paid Search Agency Multi-Channel Advertising Agencies Companies 47

Biznology

FEBRUARY 13, 2018

I just submitted a proposal on behalf of Gerris Corp and a partner agency in response to a request for proposal ( RFP ) that actually gets it—and may well be the new normal. there was Abraham Harrison , my first digital PR agency. The RFP was for a year’s social media strategy consulting. 50’s a fail. Before Gerr.is

Social Media 216

Social Media Social Marketing Marketing & Strategy Marketing Strategy 216

Altitude Marketing

JUNE 3, 2025

Many packaging manufacturers, suppliers, and agencies struggle with low website traffic, poor brand awareness, and marketing that just doesn’t deliver leads. In this blog, we’ll break down the most effective ways to generate leads, how packaging marketing agencies can help, and why digital marketing is the key to staying ahead.

Paid Content 52

Paid Content Paid Search Agency Lead Generation Lead Scoring 52

B2B Manufacturing Marketing Insights

JUNE 8, 2025

Why should we choose RH Blake as our B2B content marketing agency? Can you help with public relations and corporate communications? Leading B2B firms consistently choose RH Blake among content creation agencies because our track record of success has propelled numerous companies forward in their marketing goals.

FAQ 52

FAQ Advertising Agencies Paid Search Agency B2B Marketing 52

Oktopost

FEBRUARY 2, 2022

Prior to her role at SmartBug®, she was VP of Sales and Marketing at Allbound, a PRM software-as-a-service solution provider where she was responsible for developing and executing an inbound demand generation strategy, raising brand and market awareness for Allbound, and channel sales and marketing.

Storytelling 152

Storytelling Demand Generation Agencies Advertising Agencies Transparency 152