Remove list
article thumbnail

What every marketer needs to know about programmatic advertising

Martech

The world-wide spending on programmatic advertising is projected to hit $314 billion by 2026, per Technavio. By 2026, 86% of overall digital advertising revenue will come from programmatic ads (Statista). That investigation focuses on allegations the company is exploiting its position as broker and auctioneer of digital advertising.

article thumbnail

It’s time to teach AI about your brand

Martech

He quotes Gartner research that shows that, while 55% of business leaders consider AI for every use case (rising to 71% if AI has been in use for more than four years), marketing comes seventh in the top twelve list of business functions seen by the leaders as benefitting from AI. Why start with brand. Get MarTech! In your inbox.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Signed Up for a Trailhead Account? Here Are Your Next 4 Steps

Salesforce Marketing Cloud

trillion in new business revenues worldwide by 2026. And IDC forecasts that cloud-related technologies will account for over a third—37%—of digital transformation IT spending by 2026. Complete the challenge : Follow the instructions listed on the specific quest, and make sure to complete your quest within the specific timeframe.

article thumbnail

74+ Pinterest Statistics to Boost Social Selling in 2024

SocialPilot

Marketers should consider the below listed Pinterest statistics before planning their marketing and SEO strategy on the platfrom. And when it comes to sharing information, like other platforms, video tops the list on Pinterest too. Pinterest’s Ad Revenue Is Expected to Exceed $4 Billion by 2026.

article thumbnail

Important PPC Statistics You Should Know (2022)

DAGMAR Marketing

Facebook ads provide the highest return on investment (ROI) among all paid advertising channels (HubSpot) Social media advertising is the second biggest market in digital ads and it is expected to grow to over $252 billion in 2026 (Hootsuite) Google (38.6 percent) and Facebook (19.9 percent) hold the largest share of total U.S. References.

PPC 59
article thumbnail

Accounting Software Statistics for 2022

TrustRadius Marketing

Because of this, we have compiled a list of the most essential statistics for you to be aware of. billion by 2026. Sage 2020) 66% of accounting practices say that increased automation was the first or second most positive outcome of implementing the Making Tax Digital process. Top 15 Accounting Software Statistics.

article thumbnail

300+ Digital Marketing Stats to Drive Your Marketing Strategy

Marketing Insider Group

DemandSage) 87% of marketers report a direct, positive impact on sales from video marketing. Ascend2) Targeting users with content relevant to their position along the buying process yields 72% higher conversion rates. Aberdeen) 51% of email marketers say email list segmentation is the most effective way to personalize lead nurturing.