Metadata

FEBRUARY 2, 2023

While we’re all playing from the same B2B marketing playbooks, your interpretation of them will (and should) vary from your peers. In 2023 and beyond, it’s imperative to keep everyone’s favorite tactics in mind but only invest in the ones putting closed-won deals in your pocket. Some marketers see ROI on TikTok ? Sign me up.

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Demand Generation Agencies Demand Generation Cost per Lead Demand 52

Pam Didner

JANUARY 1, 2021

One of the primary reasons people attend conferences is to meet like-minded people and industry peers. A large part of your career trajectory should be supported through ongoing education. Attending conferences is one a key component you should add to your annual marketing activities and events. 2020: Looking Back & What Lies Ahead.

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Conference B2B Marketing Marketing AI B2B Thought Leadership 52

Outgrow

JANUARY 6, 2023

First Party Data in 2023. About our guest: Moe is the Marketing Data Lead at Australian unicorn startup, Canva. Welcome to the Marketer Of The Month blog! We recently interviewed Moe Kiss for our monthly podcast – ‘ Marketer of the Month ’! Using AI in marketing for enhancing advertising efforts in the upcoming years.

Marketing AI 52

Marketing AI Paid Search Agency Advertising Agencies Ad Exchange 52

MKT1

AUGUST 7, 2023

When I run through a bad demo request process (which is nearly every time I go through one), I find myself saying “Just take my money [startup] and stop wasting my time!” Who : This workshop is for marketers, web developers and designers, founders, & other leaders at early & growth stage B2B startups or agencies.

Buy 52

Buy Demand Generation Agencies Top of Funnel Product 52

accelerate agency

MARCH 29, 2023

It’s estimated that the global market for SaaS was worth $167 billion in 2022, and the only way is up, with the total amount spent expected to hit $195 billion before 2023 ends. This is where you tend to find smaller startups, since it’s easier to establish a business that caters for a previously unfilled gap in the market.

Enterprise Management 52

Enterprise Management Startups Work Management Marketing Automation Services 52

accelerate agency

JANUARY 26, 2023

Best 2023 SaaS Conferences February – March April – June July – September October – December Why attend a SaaS conference? Let’s take a look at the best SaaS conferences coming up in 2023. For these reasons, SaaS conferences deserve a lot of attention right now. So, where to start?

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Conference Work Management Marketing Management Paid Search Agency 52

accelerate agency

JANUARY 26, 2023

Best 2023 SaaS Conferences February – March April – June July – September October – December Why attend a SaaS conference? Let’s take a look at the best SaaS conferences coming up in 2023. For these reasons, SaaS conferences deserve a lot of attention right now. So, where to start?

Conference 52

Conference Work Management Marketing Management Paid Search Agency 52

Sword and the Script | B2B

DECEMBER 26, 2023

PR still builds trust “Authentic customer testimonials, peer and employee reviews will increase in importance in 2024. That much is apparent I compiled this year’s list of marketing and communications predictions. Yet it’s also interesting to note there were quite a few that didn’t mention AI at all. There are some caveats to note.

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Optinmonster

JULY 21, 2023

Startup Bonsai ) $44 is made in return for every $1 spent on email marketing , which equals a 4400% ROI. Startup Bonsai ) $44 is made in return for every $1 spent on email marketing , which equals a 4400% ROI. Statista ) The daily number of emails sent in 2023 is forecasted to be around 347.3 billion by the end of 2023.

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Statistics Marketing Automation Services eCommerce Stats 57

Single Grain

JUNE 27, 2023

In this blog post, we will delve into practical strategies to streamline your recruitment process and attract top marketing talent in 2023. Finding and hiring a marketer worth their salt is fast becoming a challenge for businesses aiming to stay ahead of the competition. But how do you go about doing that?

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Paid Content Paid Search Agency Enterprise Management Advertising Agencies 52

Metadata

JANUARY 8, 2024

Liam Barnes , Head of Demand Generation at Bionic, whipped out the 2023 version of this adage during his DEMAND session : “If you don’t measure them your campaigns, you’re screwed.” That’s what Peter Drucker, the father of modern management, said before the turn of the century. We couldn’t agree more. So, what should you measure instead?

Cost per Lead 52

Cost per Lead Demand Ideal Customer Profiles Marketing Analytics Tools 52

Martech

JULY 3, 2023

Looking forward to the second half of 2023, we are recalibrating go-to-market plans for what I call the “next normal.” But then many of them, including startups, simply redlined through the crisis at maximum speed. But then we saw savvy enterprises and startups begin to switch gear.

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Work Management Marketing Analytics Tools Enterprise Management Tactics 110

Animalz blog

MARCH 20, 2023

Regulatory changes that create new, uncontested markets is a tale as old as the world of startups. But that doesn’t make these blue ocean opportunities any easier to exploit, especially for startups like Exer Health , a motion analysis AI tool, that operate in the healthcare niche.

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Sales Qualified Leads High Quality Lead Traffic SEO 58

Sprout Social

JUNE 27, 2023

He was also a director for Ubiquitous, an influencer marketing agency, and Canoo, an electric vehicle startup. We talked about his approach to marketing through award-winning content like the “Define Your Load” campaign with Steve Burns, which earned a Cannes Lion for B2B Creative in the Challenger Brand category in June 2023.

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Marketing AI Creativity Burn Rate B2B Thought Leadership 93

Hubspot

MAY 3, 2018

So, what does that look like in the year 2023? Chatbots, AI, machine learning -- sales, like other industries, is changing rapidly, thanks to technology. But, at the end of the day, you still need to nurture prospects, close deals, and hit your quota. Where Will Sales Be in Five Years, and Where Has It Already Changed the Most?

Top of Funnel 96

Top of Funnel Marketing AI Work Management Marketing Management 96

Single Grain

JULY 19, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. " class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Click here to download it for free right now!

Marketing AI 111

Marketing AI Paid Content Trends Work Management 111

Single Grain

JULY 19, 2019

class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. " class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. Click here to download it for free right now!

Marketing AI 108

Marketing AI Paid Content Trends Work Management 108

Single Grain

MARCH 7, 2022

The blockchain market is expected to reach over $23 billion by 2023, and the Bitcoin price is speculated to hit $250,000 by 2025. With the launch of Bitcoin in 2009, the decentralized cryptocurrency market powered by blockchain gained massive success. DeFi (decentralized finance). TABLE OF CONTENTS: ↓ What Is Crypto PR?

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Advertising Agencies PR Paid Search Agency Ad Agencies 52

Convert

MAY 9, 2023

It might happen if you join a startup early enough (you’ll have plenty of other challenges there). Companies that run more experiments learn faster, iterate to optimal outcomes, and lean on data to facilitate better business decisions. But I’m preaching to the choir. If you’re reading this blog post, you know the power of experimentation.

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Buy Lead Ranking Budget Programs Tips 64

Single Grain

JULY 21, 2020

First of all, to answer the question in the title: Yes, Netflix is a SaaS company that sells software to watch licensed videos on demand. It follows a subscription-based model whereby the user chooses a subscription plan and pays a fixed sum of money to Netflix monthly or annually. SaaS is not a new concept. Book My Free SaaS Marketing Consultation.

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

Single Grain

DECEMBER 6, 2019

We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. UPDATED FOR 2020! This epic list article has been updated to include 20 more digital marketing trends to help you get ready for next year! Digital Darwinism does not discriminate. Every business is threatened.”.

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