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6 Viral Video Marketing Examples That Will Never Get Old

Hubspot

What makes a video viral ? According to Dictionary.com , to go viral means to become “very popular by circulating quickly from person to person, especially through the internet.” So not only have we hand-picked our favorite viral marketing videos below -- we’ve also explained what we believe makes them so effective.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Michael exhibits content strategy posts for startups and the need for empathy in decision-making.

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3 Big trends converging for big branding opportunities

Biznology

Millennials identify with brands more personally and emotionally versus older generations, preferring brands that mirror who they are and their values (59% say the brands they buy reflect their style and personality) – source: Boston Consulting Group 2013 survey. • One of their most important values is social responsibility.

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Children of the Cloud

Biznology

The 23-year-old was on her second startup, having raised $1 million for her first venture from investors (including Richard Branson) when she was just 18 years old. An app he developed called Yo briefly became a viral phenomenon in 2014. An app he developed called Yo briefly became a viral phenomenon in 2014. Thomas is 20.

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How Much Money Has Been Invested In Content Marketing Technology

Marketing Insider Group

In 2014, CBinsights noted that $292M had been invested in content marketing platforms (including ours) from Q2 2013 to Q1 2014, noting that there was a 125% increase in investment money as well as a 47% bump in deal activity from the prior year. Methodology: Content Marketing Technology Startups Considered. CrunchBase. 11,000,000.

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5 Strategies for Success with Real Time Marketing

Oktopost

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? This is the same tactic that made the ice bucket challenge go viral. Use specific “callouts” to make your RTM campaign go viral, one person (and their followers) at a time.

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How to Experiment With Controversial Content (Without Alienating People)

Hubspot

Content marketing continues to dominate as a key component of a successful marketing strategy , but to see strong results, you need to regularly produce content -- specifically content with a high-viral potential. Consider UN Women’s “ Auto-Complete Truth ” campaign from 2013. 3) Offer a unique perspective.