article thumbnail

Report: B2B Blogging Trends in 2011

The Point

Tony Karrer and Tom Pick, founders of the popular B2B Marketing site B2B Marketing Zone just released a compelling report on B2B Blogging Trends in 2011. The 42-page white paper includes insights from industry thought leaders such as Ardath Albee, Jay Baer, Kristin Zhivago, as well as yours truly (see Page 13).

Aggregage 100
article thumbnail

2011 B2B Marketing Predictions

Online Marketing Institute

What business marketing revolution is coming in 2011? So, we developed a list of our top B2B marketing predictions for 2011. Emerging Marketing’s 2011 B2B Marketing Predictions + Companies will continue to spend again. The use of highly targeted Direct Marketing will steadily increase in 2011.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Marketing By Objectives « The Effective Marketer

The Effective Marketer

So write “objective -> action -> budget&# down on paper, in big letters and stick it to your corkboard or use a post-it and glue it to your computer monitor. You can follow any responses to this entry through the RSS 2.0 Maybe now is time for some change. You can leave a response , or trackback from your own site.

Planning 100
article thumbnail

Web Prototyping With PowerPoint « The Effective Marketer

The Effective Marketer

You can follow any responses to this entry through the RSS 2.0 Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! How can we improve this process? The answer may lie in a tool most people already have… MS PowerPoint!

Planning 100
article thumbnail

Kindle Marketing Lessons « The Effective Marketer

The Effective Marketer

Initially I got the paper version of WSJ and later was an avid reader of WSJ.com. You can follow any responses to this entry through the RSS 2.0 They can’t fight it for long, especially if other papers start using the Kindle and other ebook devices to try to gain subscribers. Like Be the first to like this post.

Planning 100
article thumbnail

New eBook: Pay-Per-Click for B2B Lead Generation; The Ultimate Guide to Paid Search

NuSpark Consulting

And then marketing firm WebMarketing123 put out a report, the 2011 State of Digital Marketing from a survey of just 500 marketers, of which two-thirds were B2B. In general, their biggest priority is, of course, lead generation, and then converting quality leads into customers. The number one priority of B2B marketers? Generate Leads: 46%. .

article thumbnail

tools of the trade: webinars and online presentations

The Effective Marketer

An interesting way of looking at it is by making a grid on a sheet of paper or using a spreadsheet comparing your needs versus the features required. Sample requirements grid for webinar platform selection Why list technical support and online training? You can follow any responses to this entry through the RSS 2.0