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As Malware Affects Email Marketing Trends, Brands Have a Chance to Re-Envision Their Email ROI

Content Standard

Security threats, data breaches, and other sophisticated phishing and malware attacks have been making headlines on a near-constant basis for much of the past calendar year. The impact of these attacks, and the fear they create, has made a tangible imprint in recent email marketing trends.

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How bad data can spoil good personalization

Martech

These failures don’t spell the death of this nascent trend and won’t make me abandon the brands that sent the messages. As with the Cardly example, this mistake isn’t enough to turn me off the brand or wonder if it were a phishing or spear phishing attempt. 3 emails, 3 problems. Helpful marketing gone wrong.

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Pioneering Tech and Software Content: 5 Ideas to Drive Your 2024 Strategy

ClearVoice

This trend shows no signs of stopping, especially with the massive traction AI is getting. Something as simple as an animated video tutorial on protecting against phishing scams can do the trick. After all, innovation thrives, and evolution is relentless in the tech space.

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More Companies Are Showing Interest in Financial Technology Solutions to Adapt to the Post-Pandemic Digital Landscape

Madison Logic

Another intriguing trend revealed by our data is the active role played by different members of the buying committee in the purchase decision process. Fintech solutions are increasingly vulnerable to cyberattacks such as data breaches, ransomware attacks, and phishing attempts.

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16 Unbelievably Useful E-commerce Marketing Tools You Need ASAP!

Outgrow

Check out more fascinating post-pandemic e-commerce trends and statistics here! . But staying on top of SEO trends can be tricky. Gain insights into your industry’s trending and top-performing content as well as helps you track your own progress. . These websites can be thought of as online marketing tools also.

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Who are the Buyers of Cybersecurity Solutions?

Madison Logic

In our ML Insights Data Series, we examine the data on organizations and decision makers within the buying committee who purchase leading B2B technologies today. These areas need to be updated with trends and cybersecurity solutions so that they can optimize and maintain business continuity and digital environments. billion in 2023.

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The pros and cons of social media

Sprout Social

The “It’s Corn” viral trend became a cultural touchstone for friends and strangers alike. You will be prompted to add the email address at the time of purchase. In 2022, 98% of consumers said they planned to make at least one purchase through social shopping or influencer commerce. Social media can bring joy.