Navigate the Channel

DECEMBER 6, 2022

Your generic keywords could be “building supplies” or “door locks” or “local garage doors.” and Bing and display both organic search results and paid advertisements in the search engine results pages (SERPs). The catch is that you need to know how to do it right or you risk losing time and money.

Paid Search Agency 65

Paid Search Agency Google Ads Work Management 65

Single Grain

APRIL 22, 2021

People understand that truly passive income doesn’t exist, at least not in the affiliate industry, so without putting in the effort, you’re not convincing anyone to click your affiliate link and make a purchase. You’ve achieved financial independence and you’re ready to retire early. And we monitor their sales data as closely as possible.

Enterprise Management 98

Enterprise Management Work Management Marketing Management Paid Content 98

Conductor

NOVEMBER 18, 2021

This type of keyword may be at the end of their buyer’s journey when they’re close to making a purchase. Long-tail keywords are usually less competitive in the search engine result pages (SERPs) than shorter keywords (also known as “head terms”) and often have higher conversion rates. higher than visitors who searched on head terms.

Long Tail Marketing 80

Long Tail Marketing Keywords Lead Scoring Lead Ranking 80

Hubspot

FEBRUARY 5, 2020

So, you keep your biggest wins, worst failures, and deepest insights under lock and key, safe from the prying eyes of your competitors. With our SEO strategy, we're not just playing for top placement in SERPs, we're targeting the entire first page — ads, featured snippets, top organic results, directory listings, you name it.

Enterprise Management 99

Enterprise Management Hubspot Lead Ranking Sales Management 99

Single Grain

MAY 11, 2023

Online advertising can lead to increased sales by driving more traffic to a business’s website and encouraging customers to make a purchase online. Can you believe that it’s been nearly three decades since the first online ad graced us with its presence? That’s right.

Paid Content 52

Paid Content Cost Per Click Advertisements Advertising 52

Single Grain

JULY 14, 2020

2) Change the Registration Flow for Purchases of a SaaS Product. Changing the registration process for purchasing your SaaS product can have a positive impact on your conversion rate. There are over 15,000 SaaS companies in the market, which is projected to reach $157 billion by the end of 2020. What Is SaaS?

Marketing Budget 145

Marketing Budget Paid Search Agency Paid Content Work Management 145

Directive Agency

JULY 26, 2017

Google’s very own Customer Journey to Online Purchase visually illustrates the path your customers are taking (right now) before they ultimately decide to buy. Digital marketing has been run in silos since the beginning of time. The SEO people “do SEO.” The PPC people “do PPC.”. That approach is continuing to fail today, however.

Planning 40

Planning Top of Funnel Marketing Plans Paid Search Agency 40

Marketing Insider Group

SEPTEMBER 20, 2021

Customer testimonials are extremely effective at influencing B2B purchase decisions. It’s important to note, too, that distributors aren’t locked in to technical content only. Distributors have a unique position in the supply chain, managing and marketing to manufacturers and retailer partners at both ends. Sounds awesome, right?

Top of Funnel 284

Top of Funnel Lead Ranking Content Marketing Work Management 284

Marketing Insider Group

DECEMBER 8, 2020

The study further revealed that 47% of B2B buyers rely on content for research and making purchasing decisions. Case in point: Finance and trade website Trading Strategy Guides added almost 11,000 targeted subscribers to their email list in just one month by using a content locking script. The Top B2B Lead Generation Strategies.

Lead Ranking 356

Lead Ranking Lead Generation Paid Content Lead Scoring 356

Vidyard

OCTOBER 27, 2019

Embedding videos on your website helps improve your site’s ranking on search engine results pages (SERPs) just by virtue of it including video content. If you’re not releasing your video marketing content where your market already exists, or you don’t make it easy for them to find, they’re not going to see it.

Distribution 65

Distribution Paid Content Video Marketing Best Practices 65

Vidyard

OCTOBER 27, 2019

Embedding videos on your website helps improve your site’s ranking on search engine results pages (SERPs) just by virtue of it including video content. If you’re not releasing your video marketing content where your market already exists, or you don’t make it easy for them to find, they’re not going to see it. Uses for a Video Library.

Distribution 68

Distribution Paid Content Video Marketing Best Practices 68

Convert

SEPTEMBER 22, 2022

When you understand your prospects’ desired transformations, you can remove whatever roadblocks or speed bumps prevent them from making the purchase that will trigger their conversion to customers. If you’re like most Shopify marketers, a poor conversion rate will keep you up at night, sweating, and second-guessing decisions.

Optimization 52

Optimization Examples Product eCommerce 52

ClearVoice

MARCH 3, 2020

Generating content requires mindful planning and diligence. Once the creation process is mastered, the resulting custom content can boost engagement, attract leads and close sales, in turn growing your business and industry influence. There’s never enough when it comes to content production and distribution. You embrace a process.

Marketing Budget Creation 114

Marketing Budget Creation Process Top of Funnel Marketing Budget 114

Optinmonster

AUGUST 27, 2023

First, there’s the content part. That’s stuff like blog posts, articles, podcasts, and videos. Basically, it’s information in written, audible, or visual form. So, what about the marketing part? That hasn’t changed since marketing first took place in actual markets. But things are changing.

Paid Content 94

Paid Content Content Marketing Top of Funnel Planning 94