Convince & Convert

FEBRUARY 24, 2010

and/or Linkedin Answers, or create a series of helpful YouTube videos ( like Coldwell Banker ). Is today the day you start integrating social media with marketing and customer service? Anonymous This is really interesting, because not only is Twitter its own culture, yet it is changing the marketing culture.

Conference 116

Conference Organization Paid Search Agency PR 116

Convince & Convert

MAY 13, 2010

Linkedin is for people you know. Social media allows big companies to act small again. Social media creates kinship between companies and customers, and kinship equals purchase intent. Facebook Fan Pages are email newsletters with smaller pictures. Facebook is for people you used to know. Twitter is for people you want to know. (I

Social Media 153

Social Media Media Webinar Metrics Marketing & Strategy 153

Convince & Convert

FEBRUARY 10, 2010

“Should we be on Twitter, or Facebook, or Linkedin, or YouTube, or some other places?&# Here’s the results for my friend and client Indra Gardiner from Bailey Gardiner in San Diego: Amazing, no? Social Outposts Without the Mystery I’m often asked by corporate clients where they should engage in social media.

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

Convince & Convert

MAY 11, 2010

Your LInkedin page. At the end of the day, however, a great product and great customer service is still what will keep your clients coming back despite the notion by some social media gurus (certainly not Mr. Baer) that positive word of mouth (or “buzz&# ) was created by social media. Post it to your Facebook page.

FAQ 139

FAQ Top of Funnel Paid Search Agency Social Media 139

Televerde

OCTOBER 30, 2019

I spent hours upon days scouring the internet for the most up-to-date and relevant marketing statistics you can use to inform your strategy, to stay ahead of the competition, or maybe just because you want to be the smarty-pants at the next company meeting. LinkedIn has over 560-million users in over 200 countries.

Paid Content 45

Paid Content Statistics B2B Marketing Peer-to-peer 45

markempa

JULY 11, 2005

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Lead Generation 120

Lead Generation ROI B2B Marketing BtoB 120

Webbiquity

NOVEMBER 20, 2018

Statistics show that digital marketing is one of the fastest growing industries. However, its rapid evolution has created numerous challenges for smaller digital marketing agencies. They prove that you’re good at your job and help your readers solve their major digital marketing problems faster. Guest post by Raul Harman.

Paid Search Agency 227

Paid Search Agency Marketing Agencies 1 Advertising Agencies Ad Agencies 227

Convince & Convert

JUNE 2, 2010

link] (Facebook, friendships, and voyeurism) [link] David Goldie Interesting cross between physical and online marketing, through Facebook and Diesel. link] [link] David Goldie Interesting cross between physical and online marketing, through Facebook and Diesel. link] Phil Baumann Going too far with online marketing?

Social Media 134

Social Media Media Curation Webinar Metrics 134

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. Linkedin Groups vs. Twitter. The statistical similarity shocks me. The pattern holds for YouTube and Linkedin, too. Podcasts vs. YouTube.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

APRIL 1, 2010

They did, however, instantly create a Linkedin account [link] Albert_Maruggi Jay, what's consistently ranked as the most difficult aspect of implementing new technology? [link] jaybaer I desperately want to interview the team and talk about the multiple departments and uncoordinated agencies that resulted in this mess.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Webbiquity

JULY 26, 2010

Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). Content Marketing Results: Landing Pages Rule , July 12, 2010. 9 Ways to Use LinkedIn for Smart Professionals , June 10, 2010. Why Use Twitter, Facebook & LinkedIn for Content Marketing? Statistics.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

SEPTEMBER 21, 2010

Last week, I was on a content marketing discussion panel (moderated by Jeff Rohrs ) at the ExactTarget Connections conference. I was joined by Joe Pulizzi from Junta42 , Ann Handley from MarketingProfs , and Brad Kleinman from Online Marketing Connect. Thanks for boiling these down and providing links. Longer headlines, eh?

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

JULY 14, 2010

Social Media is the Servant of Strategy, Not the Master [link] via @JayBaer [link] Viaspire RT @jaybaer: Social Media is the Servant of Strategy, Not the Master [link] [link] Mark Smiciklas RT @jaybaer: Social Media is the Servant of Strategy, Not the Master [link] [link] Jay Oatway Social Media is the Servant of Strategy, Not the Master – [link] (..)

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Convince & Convert

AUGUST 31, 2010

If you wanted to create a system that replicated as best as possible the physical act of two people speaking to one another in the same place at the same time, would you build Twitter, or a WordPress comment system, or Facebook, or Linkedin? I’ve seen some linkedin groups with great discussions. Absolutely not.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

MARCH 22, 2010

Over ~30 days, there are 24 sessions about everything social media , and because it’s totally virtual, one registration can cover your entire team or company, and you get access to a registrants-only Linkedin group and other networking opportunities.

Paid Search Agency 108

Paid Search Agency Webinar Metrics Social Media Advertising Agencies 108

Single Grain

JANUARY 31, 2020

As opposed to organic media , such as SEO, content marketing and social media posts (but not sponsored posts), or earned media , such as publicity, reviews and word of mouth, paid media refers to any content placed outside of your own real estate that you pay for, like PPC ads, display ads and search ads.

Paid Content 127

Paid Content Paid Search Agency Budget Programs Marketing Automation Services 127

Convince & Convert

MARCH 9, 2010

A recent study by Econsultancy called “ The Value of Social Media &# shows that companies are overwhelmingly using the “Big 4″ of Facebook, Twitter, YouTube, and Linkedin for their social media efforts. A re… [link] #marketing [link] Lee Odden RT @jaybaer: Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Convince & Convert

AUGUST 26, 2010

The drawback is that they are only tracking Twitter and Facebook for now, so if you need to monitor blogs, blog comments, discussion forums, Linkedin or anything else on behalf of your company or clients, you’ll need to gather that data elsewhere. The ease-of-use and Excel format of RowFeeder are big pluses for me.

Social Media 120

Social Media Media Webinar Metrics Work Management 120

seo.co

DECEMBER 8, 2020

Online Marketing Guide – Table of Contents. Introduction to Online Marketing & SEO. Content Marketing for Online Marketing. + Social Media Marketing. Local SEO for Enhanced Online Marketing. Your Online Marketing “Getting Started” Checklist.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

JUNE 15, 2010

You provide a list of your customers’ email addresses, and these services figure out how (and who) among your customers are on Twitter, Facebook, Linkedin and niche social networks, what their “likes” are, and other important details. Add data collection fields for Twitter, Facebook, Linkedin (at a minimum).

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

Valasys

SEPTEMBER 20, 2019

Some of the major ways viral content can help B2B businesses bolster include the following: It increases the Organic Influx of website traffic & helps marketers in reaching to a new audience. Viral content marketing has immense untapped potential which needs to be realized, strategized & executed by the B2B content marketers.

Viral Marketing 40

Viral Marketing Marketing & Strategy Marketing Strategy B2B Marketing 40

Hubspot

JULY 29, 2018

Avatar - An avatar is an image or username that represents a person online, most often within forums and social networks. Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. It also enables people to compare and contrast the statistics for different websites over time.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Convince & Convert

MAY 20, 2010

However, my preference is for the baby naming approach – selecting key performance indicators (KPI) before a single Tweet is sent, blog post is written, or Linkedin group is christened. I’ve worked in both camps, and have seen both succeed. This is because social media success is inherently slow , not fast.

Social Media 117

Social Media Webinar Metrics Media Paid Search Agency 117

Convince & Convert

MAY 19, 2010

is Crucial to your Content Marketing Strategy [link] [link] Mike Malone RT @jaybaer @russhenneberry : Why D.I.S. is Crucial to your Content Marketing Strategy [link] [link] Mike Malone RT @jaybaer @russhenneberry : Why D.I.S. is Crucial to your Content Marketing Strategy [link] [link] Renée Warren Why D.I.S.

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Webbiquity

SEPTEMBER 12, 2011

Her list of tactics begins with Assets, Branding and Compelling messages and continues all the way through Word of mouth, eXcellence, adopting a Yes attitude, and demonstrating Zeal in your social media activities and relationship building. 10 Steps to Finding the Influencers in Your Market by Junta42. ** 5 STARS.

Social Media 100

Social Media Enterprise Management Media Case Studies 100

Convince & Convert

SEPTEMBER 21, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Objective Marketer This power-user Twitter app is the preferred vehicle for Guy Kawasaki. I use Objective Marketer for all of my in-advance Tweets, and when I want to engage in some headline and/or time of day testing.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

APRIL 8, 2010

It’s an almost magical device that can show incredibly crisp HD video, all the audio you can handle, Web pages, books, online magazines ( Zinio is great on the iPad), newspapers, tweets, Facebook, Linkedin, and just about anything else you’d want to digest. It’s fast, it’s seamless, and it’s enthralling.

Paid Search Agency 137

Paid Search Agency Content Social Media PR 137

Convince & Convert

MARCH 16, 2010

Measurement Lacking Other than retweets and clicks – data that inexplicably is only available from third parties – Twitter provides no statistics to its users other than followers/following. Teens don't pay for statistical consulting services. Those are the people I am interested in. Facebook is annoying as $#@! to people like me.

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Online Marketing Institute

OCTOBER 31, 2010

I find it to be especially valuable and hassle-free for updating Twitter, Facebook, and LInkedin simultaneously. Objective Marketer This power-user Twitter app is the preferred vehicle for Guy Kawasaki. I use Objective Marketer for all of my in-advance Tweets, and when I want to engage in some headline and/or time of day testing.

Social Media 40

Social Media Paid Content Tools Media 40

Hubspot

JUNE 19, 2014

Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others. A service by Google that generates detailed statistics about a website''s traffic and traffic sources, and measures conversions and sales. Scannable barcodes used by marketers to bridge offline and online marketing.

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

Convince & Convert

MARCH 2, 2010

Metrics Integration Due to its online nature, social media is inherently measurable. Today, however, creating truly meaningful success metrics often requires a custom statistical hodge-podge that tries to tie together data points from across the social spectrum.

Business 117

Business Paid Search Agency Social Media Analysis 117

Convince & Convert

APRIL 7, 2010

On the other hand, the new Linkedin app completely nuked my BB – had to reinstall o/s this morning…grrr! Seems like it would be very easy to only show you tips/check-ins from your Foursquare connections as a default (or maybe even friends of friends like Linkedin) while still giving you the option to “view all&#.

Analysis 152

Analysis Social Media Work Management Mobile Marketing 152

LeadSquared

AUGUST 21, 2013

Trust is the biggest component in a landing page that helps online marketers achieve success. Similarly, for high converting landing pages, word of mouth or a testimonial from a client is a powerful marketing tool. Tip: You can always get the image from LinkedIn, with their permission of course).

Landing Pages 52

Landing Pages Tactics Privacy Policies Terms and Conditions 52

Convince & Convert

SEPTEMBER 23, 2010

But, he's signed to Island Def Jam and (for example, from a random LinkedIn search), their VP of Digital has been around for a minute: [link] – can't vouch for him, don't know him for anyone. Having some exposure to the music industry, it can be a lot of people (label, management, label and artist-hired publicity, etc.).

Social Media 148

Social Media Media Paid Content Webinar Metrics 148

Convince & Convert

SEPTEMBER 21, 2010

Start-up Sticky Bits exhibited at the conference, and their version of QR with custom content, integrated statistics, and crowd-sourced notes may have real promise. It’s become a fuzzy catch all for everything from customer service, to customer experience, to customer relationship management, to content marketing, to word of mouth.

Social Media 127

Social Media Media Paid Content Conference 127