Hubspot

JANUARY 1, 2014

Don''t be fooled: Webinars can be a lot more work than they may initially seem. Before you decide to set the date for one, make sure a webinar is really the right piece of marketing creative based on your goals. Take a look below to find out if webinars align well with your marketing plans. When to Host a Webinar.

Webinar Metrics 28

Webinar Metrics Adwords Word of Mouth Viral Marketing 28

Terminus

OCTOBER 5, 2021

Idea #4: Promote Your Upcoming Event. Do you have an upcoming webinar, virtual workshop, or in-person dinner or party coming up? If your event is educational or has good energy, that can make an impact on their first impression of your brand. As you can see below, animation helps with that.

Account Based Marketing 42

Account Based Marketing ABM Campaigns Webinar Metrics 42

Webbiquity

SEPTEMBER 26, 2023

Sadly, Get Social Events, organizer of the now-defunct Minnesota Blogger Conference , was a casualty of COVID. The company formerly helped clients produce conferences, corporate events, training workshops, and webinars.

Enterprise Management 62

Enterprise Management Marketing Management Advertising Agencies Paid Search Agency 62

Adobe Experience Cloud Blog

FEBRUARY 25, 2019

You can do this with discounts, prize draws, ebooks, and webinars. Use email marketing principles to “drip” more content and add more value over time. Create In-Person Events. Event marketing is another initiative that can seem expensive. Anything that delivers something of value up front.

Small Business Marketing 134

Small Business Marketing Paid Content Lead Generation Lead Scoring 134

SnapApp

JANUARY 12, 2017

In this post, we’ll look at some different types of marketing content you can craft to drive event engagement in three different stages: pre-event, mid-event, and post-event. Pre-event Marketing Content. Examples of Pre-event Marketing Content. Mid-event Marketing Content.

Planning 48

Planning Top of Funnel Promotion Content 48

SnapApp

JANUARY 12, 2017

In this post, we’ll look at some different types of marketing content you can craft to drive event engagement in three different stages: pre-event, mid-event, and post-event. Pre-event Marketing Content. Examples of Pre-event Marketing Content. Mid-event Marketing Content.

Planning 48

Planning Top of Funnel Promotion Content 48

markempa

MAY 23, 2005

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. « Tips for better webinars, webcasts and improved ROI | Main | Creative lead generation blunder?

RSS 120

RSS Lead Generation Generation B2B Thought Leadership 120

Marketing Insider Group

NOVEMBER 15, 2022

Like everything else in our world, the global pandemic threw a monkey wrench at in-person events. Marketing Vision was no different and two years of virtual events showcased how to bring a community together on-line and deliver significant value and interaction virtually. Marketing Vision 2022 Thought Leadership Workshop.

B2B Thought Leadership 240

B2B Thought Leadership B2B Marketing Planning Top of Funnel 240

LeanData

FEBRUARY 21, 2017

The importance of seamless tool integration was one of the topics explored in the virtual workshop “Building a Winning Account-Based Stack Formula” that featured Zinsmeister and Christine Maxey , the director of enterprise solutions at LeanData. Watch the webinar here. Sean Zinsmeister. So the revolution has begun. Pass it on.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Ad Building 40

LeanData

FEBRUARY 21, 2017

The importance of seamless tool integration was one of the topics explored in the virtual workshop “Building a Winning Account-Based Stack Formula” that featured Zinsmeister and Christine Maxey , the director of enterprise solutions at LeanData. Watch the webinar here. Sean Zinsmeister. So the revolution has begun. Pass it on.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Ad Building 40

LeanData

FEBRUARY 21, 2017

The importance of seamless tool integration will be one of the topics explored in the upcoming virtual workshop “Building a Winning Account-Based Stack Formula” that features Zinsmeister and Christine Maxey , the director of enterprise solutions at LeanData. Register for the webinar here. Sean Zinsmeister. Pass it on.

Enterprise Management 51

Enterprise Management Work Management Marketing Management Ad Building 51

markempa

AUGUST 17, 2007

Send personalized one-to-one emails with links to: by-lined articles, blog posts, relevant third party articles, case studies, press releases, white papers, e-newsletters, event invitations, archived events, research reports, blogs, success stories, case studies, videos, podcasts, and website content. How can you leverage events?

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Scoring 120

markempa

JUNE 13, 2007

One of my clients found companies with their key trigger events was 400% more likely to buy than companies without those trigger events. When InTouch conducts an ideal customer profile workshop for a client, we help them understand favorable trigger events and related implications.

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Leads 120

SmartBug Media

OCTOBER 6, 2020

According to ZoomInfo , “73 percent of B2B marketers and sales leaders say webinars are the best way to generate high-quality leads.” When done the right way, webinars are a tremendous opportunity to supplement that face-to-face experience and fill your pipeline with qualified leads. Considerations When Hosting a Webinar.

Webinar Metrics 76

Webinar Metrics Top of Funnel Marketing & Strategy High Quality Lead 76

SpotMe Blog

JULY 1, 2021

While brainstorming your B2B event marketing ideas, these types of questions should be at the top of your mind. Your best B2B event marketing strategy can’t succeed without being seamlessly aligned with event objectives. First Things First: Set Objectives as Part of Your B2B Event Marketing Strategy.

Lead Generation 59

Lead Generation Event Marketing Webinar Metrics CMS Development 59

Adobe Experience Cloud Blog

APRIL 21, 2020

It’s no secret that this is a challenging time for field marketers and event marketers. By now, we’re all well aware that we need to pivot from in-person to virtual events – but knowing how to get there and how to achieve your desired result is easier said than done. Shelve the Presentations.

Planning 167

Planning Webinar Metrics Class Paid Search Agency 167

SpotMe Blog

MAY 4, 2021

Conferences tend to be larger events that can last days or weeks, depending on the purpose, as opposed to shorter events such as webinars. Exciting content such as virtual tours and workshops are also becoming common in the digital event world. Virtual Conference vs. Virtual Event: What’s the Difference?

Conference 52

Conference Marketing AI Marketing Automation Services Work Management 52

markempa

MAY 9, 2006

Then commit to closing-the-loop on each marketing investment which includes all sales leads. Ive conducted dozens of Lead Generation Collaboration Workshops to facilitate this process for sales and marketing teams engaged in a complex sale.

Lead Generation 120

Lead Generation Ideal Customer Profiles Activities Marketing Qualified Leads 120

Brandpoint

MARCH 24, 2020

As a result of many recent event cancellations, we thought it would be beneficial to creat e a list of tactics to use in place of your current event marketing initiatives. Although we are currently facing COVID-19, these tactics can apply to any situation where an event is canceled or postponed.

Planning 105

Planning Trade Show Thought Leadership Paid Search Agency 105

SpotMe Blog

SEPTEMBER 1, 2022

Event marketers use it to communicate with and track communication with event participants. . Event planning terms: D. A dashboard is the main screen users first see when they enter a hybrid or virtual event platform. An event is the gathering of people for a specific purpose. Event marketing.

Marketing Automation Services 98

Marketing Automation Services Planning Enterprise Management Work Management 98

Valasys

NOVEMBER 5, 2018

For this, you can collaborate with another industry influencer through webinars, eBooks or hosting a Twitter chat. In B2B marketing, the fastest growing marketing technique is the webinar. Event Marketing. Cross Promotion. Once you’ve worked at building a loyal network of customers, you still need new leads.

Lead Generation 53

Lead Generation Paid Content Lead Scoring Lead Ranking 53

ClearVoice

JULY 20, 2020

If your teamlance firm specializes in event marketing, such as webinars , virtual events, or workshops, then it’s important to have some great webinar tools in your tech stack. Here are some other great webinar tools to consider. Any marketing freelance team knows that video is in today.

CMS Development 94

CMS Development Enterprise Management Marketing Automation Services Work Management 94

Content4Demand

JANUARY 7, 2020

Event marketers can offer registration packages at different price levels for sessions only, sessions and special events and an all-inclusive package with pre-conference workshops. Packages require less decision-making.

Webinar Metrics 54

Webinar Metrics Peer-to-peer B2B Marketing & Strategy 54

Marketing Insider Group

MARCH 23, 2020

Since I launched Marketing Insider Group in June of 2015, we have been publishing articles, creating deep thought leadership in the form of e-books, webinars and in-person keynotes, and using this approach as our only source of leads, revenue, and new clients. For me that includes: Content Marketing articles 1x per week.

Lead Scoring 345

Lead Scoring Lead Ranking Paid Search Agency Thought Leadership 345

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. Whova is an all-in-one event management solution that makes events modern and trendy, attracts and engages attendees, and helps event organizers save time on managing event logistics.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. Whova is an all-in-one event management solution that makes events modern and trendy, attracts and engages attendees, and helps event organizers save time on managing event logistics.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. Whova is an all-in-one event management solution that makes events modern and trendy, attracts and engages attendees, and helps event organizers save time on managing event logistics.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. Whova is an all-in-one event management solution that makes events modern and trendy, attracts and engages attendees, and helps event organizers save time on managing event logistics.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52