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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). eMarketer ).

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12 Essential LinkedIn Groups for B2B Marketers

KoMarketing Associates

Based on multiple user surveys and research studies, it has been determined that the “big 3” of social media platforms include Facebook, Twitter, and LinkedIn. In this post, we’ll focus on LinkedIn and identify which professional groups are the most essential for B2B marketers to join via the LinkedIn network.

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B2B Lead Generation Blog: B2B Marketing and lead generation via Social networking

markempa

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Ive been using LinkedIn for several years because its geared more for business people. And if not, should you start? Why or why not?

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2013 in Review: Top Content Marketing Assets & Initiatives for the New Year

KoMarketing Associates

All of our clients and prospects know the importance content plays in our B2B online marketing initiatives. This goes for our company’s marketing tactics as well. Here is a look at some of our top performing columns, blog posts, and content marketing assets of the past year. Top B2B Online Marketing News.

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What is Social Commerce? Is It The Future of Online Shopping?

Huptech Web

The ability for businesses to interact with customers in real time and provide personalized recommendations and support is another advantage of social commerce. It is no secret that social media has revolutionized how businesses approach online marketing and have become an integral part of their marketing strategies.

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7 “Rs” for B2B Marketing Content Planning

Industrial Marketing Today

With a majority of marketing efforts going digital, that means even more content is needed. Marketers need to create a process for content planning that helps them maximize the return from their investments in developing the content resources that fuel their online marketing programs.

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Best Content Marketing Guides, Tips and Tactics of 2010

Webbiquity

Get the answers to these questions and more here in some of the best guides to content marketing of the past year. Content Marketing Strategy and Tactics. 10 Tips For Content Marketing Success by TopRank Online Marketing Blog. 10 Steps to Optimize Your Content Marketing Strategy by TopRank Online Marketing Blog.