Webbiquity
JUNE 16, 2015
Brands that use shortened URLs with a “vanity domain” experience an average increased click volume of 25% compared to long URLs or generic URL shorteners. Sales are a top goal of content marketing—but website traffic is the most common metric used to measure success. Only about half of marketers try to connect content to sales.
Convert
SEPTEMBER 9, 2022
He holds passionately argued views on why optimization isn’t just about one framework, stats model, or tool. My career has zig-zagged across domains and industries over the years. It’s easy to lose people in all the frameworks and stats. Sometimes a peer can call out if you are bringing bias to the analysis.
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Buzz Marketing for Technology
APRIL 10, 2013
Peer pressure is another go-to tactic for getting reluctant executives to embrace change. After all, who would object to gathering hard data on exactly how customers move through your site, what happens on specific visits, and what unseen speed bumps and sticking points are hurting sales? Who wants to have their worldview changed?
Adobe Experience Cloud Blog
APRIL 11, 2016
Author: Dan Lynn There’s a stat I’ve heard cited many times that somewhere between 60-90% of the B2B buyer’s decision process occurs online, before a prospect ever picks up the phone. This one stat signifies that B2B marketing has fundamentally changed over the past few years. Shift in Sales and Marketing Roles.
Mailmunch
APRIL 6, 2021
For comparison, just have a look at 2019’s stats: the United States’ eCommerce growth rate was around 15% or nearly 1/3 rd of the 2020 boom. For comparison, just have a look at 2019’s stats: the United States’ eCommerce growth rate was around 15% or nearly 1/3 rd of the 2020 boom. Because there is no turning back! .
Single Grain
SEPTEMBER 14, 2022
Metaverse Marketing Stats. Life in the metaverse would enable people to have virtual identities where they can engage in peer-to-peer interactions in their own virtual world. Mark Zuckerberg has rightly said that the metaverse could be the next best thing to teleportation. Let’s begin with the basics of metaverse advertising.
SnapApp
FEBRUARY 24, 2017
One of the keys to content marketing success is differentiation. How can you provide unique value nobody else is offering? For a long time, “content marketing” was seen as a daily 500 word blog post. You'd build a massive audience with nothing more than a topical focus and consistent scheduling. As you know, those days are long gone.
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