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What Is Domain Authority and Why Is It Important?

Marketing Insider Group

If you’re familiar with SEO, you know that domain authority is key to ranking well on SERPs. In fact, research shows that over 70% of SEO experts check their website’s domain rating at least once a month. But what is domain authority? What Is Domain Authority? How Is Domain Authority Calculated?

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The importance of accurate keyword difficulty scores


30-second summary: Keyword difficulty (KD) scores help digital marketers understand potential search engine performance. KD scores are useful in building SEO strategies, filtering out ineffective keywords. Low competition keywords give an advantage in attracting traffic. How Semrush’s Keyword Difficulty platform works.


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How To Choose the Right Keywords for SEO in 5 Steps


Do you want to learn how to choose keywords for SEO ? Choosing the right keywords can feel like trying to find a needle in a haystack. Let’s dive into the five essential steps to choose the best keywords for your SEO strategy. Let’s dive into the five essential steps to choose the best keywords for your SEO strategy.

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SERP Ranking Trends: Universal Search


The SERP landscape is also constantly changing and has evolved dramatically over time. strategies to accommodate both algorithm updates and changes to the SERPs.?Because Because of this, BrightEdge started tracking some of the ways Google is evolving the SERPs. keywords ranking for each category that month.?Doing

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Why Is SEO Not Working for You? (It’s Not Dead)

Marketing Insider Group

Quick Takeaways Master SEO by understanding search engine algorithms, playing the keyword game right, and creating a user-friendly website experience. Find relevant keywords, hunt for fresh content opportunities , and consistently publish high quality content to keep users engaged.

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Key Benefits the Right Domain Name Adds to your Brand


Choosing a spotless domain name is crucial for improving your digital marketing efforts. A domain name is far more than your site’s address. Here is how choosing the right domain name can benefit your brand. Your domain name is among Google’s 200 ranking factors. A domain name increases your organic reach.

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Domain Optimization Tactics for Improving SEO

Improve your SEO today by following these domain-specific optimization tactics, part of our 101 ways to improve your SEO! Optimize your domain with target keywords. Your first job is to optimize your domain name with keywords you intend to target. Shorten your domain length.

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