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What Is Domain Authority and Why Is It Important?

Marketing Insider Group

If you’re familiar with SEO, you know that domain authority is key to ranking well on SERPs. In fact, research shows that over 70% of SEO experts check their website’s domain rating at least once a month. But what is domain authority? What Is Domain Authority? How Is Domain Authority Calculated? How is it measured?

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How B2B Marketers Can Dominate Branded Keyword Search Engine Results

KoMarketing Associates

Branded keywords represent search queries that include the organization’s brand name or various product and brand-related information. How often do you review brand-based keyword search performance? They may not all be favorable for your organization either. Site Navigational Architecture. Knowledge Graph Listing.

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Five Smart Tips for Choosing a Winning Domain Name

Navigate the Channel

If you’re fortunate enough to be choosing a domain name for a new business venture or company site, congratulations. We’re going to hit you with a couple of quick facts you should consider before we talk the importance of domain names. Now we can discuss our five top tips to help you choose a winning domain name.

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Google’s On Domain Name Selection: Branding Over Keywords via @sejournal, @MattGSouthern

Search Engine Journal

Google's Search Relations Team advises that domain name choices should prioritize long-term branding over keyword-centric SEO strategies. The post Google’s On Domain Name Selection: Branding Over Keywords appeared first on Search Engine Journal.

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Is There Ranking Power In Keyword Domains? via @sejournal, @martinibuster

Search Engine Journal

Choosing a domain name is an important step for launching a website, so it's important to make the right choice. The post Is There Ranking Power In Keyword Domains? appeared first on Search Engine Journal.

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Google’s John Mueller Cautions Against Keyword-Rich Domains via @sejournal, @MattGSouthern

Search Engine Journal

Keyword-rich domains may harm a website's long-term success, warns Google Search Advocate John Mueller. The post Google’s John Mueller Cautions Against Keyword-Rich Domains appeared first on Search Engine Journal. Here are five reasons why.

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Google: No SEO Bonus For Keyword-Based Domains via @sejournal, @martinibuster

Search Engine Journal

John Mueller says keyword-based domains are limiting and provide no SEO bonus. He then offered ideas for the best domains. The post Google: No SEO Bonus For Keyword-Based Domains appeared first on Search Engine Journal.

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