The 8 Things You Must Do to Improve Your Sponsored Social Ads
Convince & Convert
MARCH 19, 2018
Each audience is unique, with its own set of interests, demographic segments, and preferences. Understand the demographic and psychographic makeup of your audience to ensure you’re serving the right content to the right people. For example, if you’re targeting yoga moms in North America, then save an audience based on those parameters.
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