Google launches marketer resource center and AI recommendation tool
Martech
JUNE 7, 2024
Google launched the “Summer of AI Essentials” program to demystify AI and educate marketers about how it can be used in advertising. adjust CPM/CPV bids and budgets for flighted campaigns) Keywords and targeting (e.g. Are you getting the most from your stack? The recommendations fall into five main categories: Ads and assets (e.g.
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