Webbiquity

JULY 28, 2010

This isn’t a tactical, do-this-on-Facebook-and-then-that-on-Twitter type of roadmap either, but rather a sequence of exercises to explore, monitor, justify, plan and measure a social media program. He’s a ClickZ columnist, frequent speaker, and has served on advisory boards for ad:tech and the Word of Mouth Marketing Association.

Social Media 100

Social Media Social Marketing Planning Media 100

Adobe Experience Cloud Blog

AUGUST 21, 2014

Mortiz doesn’t post every day, but she’s always got a fresh, authoritative take on the latest buzz. Garst blogs on a range of topics, from blocking someone on Facebook to choosing the right LinkedIn profile keywords. Word-of-mouth marketing is huge right now, so tap in. Why We Like It: Ms. Likeable Media.

Social Marketing 48

Social Marketing Advertising Agencies Word of Mouth Paid Search Agency 48

markempa

MARCH 8, 2006

Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Register for this webcast registration is closed.

Webcast 120

Webcast Ideal Customer Profiles Lead Generation Generation 120

markempa

MAY 21, 2007

Build an ideal customer profile – Focus your energy on leads that best fit your ideal customer profile. Act like a good financial manager - Your lead generation efforts should include a portfolio of tactics that you apply consistently over time. Be patient and youll build the opportunity profile over time.

Lead Generation 120

Lead Generation Ideal Customer Profiles B2B Sales Sales Qualified Leads 120

Convince & Convert

FEBRUARY 10, 2010

A tool like this is really great to help direct us in planning out tactics, thanks for brining it to our attention. I should clarify that if you're sending email through MailChimp you don't have to lay out the $79.99 per month, just the one time fee of 5 cents per import contacted. Ethan [link] Josh Lysne Hey Jay, great post.

Social Media 128

Social Media Email Marketing Social Marketing Paid Search Agency 128

Convince & Convert

SEPTEMBER 14, 2010

Be a Hunter, Not a Gatherer Now, more than ever you have to know the psychographic and demographic profile of your potential customers. Ideally, you also want a way to import the tags already available on user profiles. You’re in hunting mode, looking for tracks and setting lures. Customers don’t need more messages.

Social Media 123

Social Media Work Management Marketing Management Media 123

markempa

MAY 23, 2005

Act like a good financial manager - your lead generation efforts should include a porfolio many tactics that you apply consistently over time. Rigorously qualify - every sales opportunity to make sure they fit your ideal client/customer profile before you develop a proposal or agree to do work. Youre not in it for the big hit.

Lead Generation 120

Lead Generation Sales Qualified Leads Generation Leads 120

markempa

MAY 9, 2006

" Just by developing an Ideal Customer Profile InTouch saw one clients average sale, which had been $60,000, increase by more than 30 percent to $80,000, while overall revenue increased by 20 percent. With the same tactics and budget as the previous year, return on investment was 120 percent greater than before.

Lead Generation 120

Lead Generation Ideal Customer Profiles Activities Marketing Qualified Leads 120

Convince & Convert

MAY 5, 2010

jaybaer profiles @janenation: an online community w/Purpose and a Plan [link] [link] Stefan Pollack Profile of fellow #Worldcom PR Group partner's @janenation by @jaybaer Online Community With Purpose and a Plan [link] [link] Mixpo RT @jaybaer Is this the future of ad agencies?

Social Media 126

Social Media Advertising Agencies Paid Search Agency Media 126

Convince & Convert

JULY 26, 2010

Someone searches for you, they’ll find your Twitter profile or Facebook brand page. The more content, the better which leads me to the next thing… Social Media Optimization Sites like Facebook and Twitter can help you spread your brand’s net even wider. This is another example of why you need accounts on these sites.

Social Media 115

Social Media SEO Marketing Websites PR 115

markempa

NOVEMBER 1, 2003

Ideal customer profile - why is it important? Strategy vs. Tactics – what’s going on? Ideal customer profile - why is it important? Strategy vs. Tactics – what’s going on? Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Listen to lead generation interview (File size is 1.48

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation B2B Thought Leadership 120

Convince & Convert

JUNE 24, 2010

You'd be surprised at how many people will relate to you, and ultimately, click on your profile, your website, and retweet you to their followers. If you like painting yourself blue and screaming at hordes of invading Gauls, mention that fact.

Social Media 122

Social Media Paid Content Media Webinar Metrics 122

Convince & Convert

SEPTEMBER 21, 2010

We are all students in a writing program that emphasizes authenticity and voice, not marketing tactics. We are all students in a writing program that emphasizes authenticity and voice, not marketing tactics. We are all students in a writing program that emphasizes authenticity and voice, not marketing tactics.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs.

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

Convince & Convert

AUGUST 18, 2010

Most orgnisations and agencies are still very tactical across the board. Most orgnisations and agencies are still very tactical across the board. Maybe better characterized as the defining difference between looking at social media as a strategy or a tactic. And the PR world is riven with tactical behaviors.

PR 161

PR Social Media Paid Content Media 161

Convince & Convert

JULY 14, 2010

If a non-profit has a strategic objective to “further engage current donors”, with 600 million people on Facebook it is a sure bet that some of them have a profile. Totally agree, social media tactics are the result of a strategy that indicates social media venues are where your customers are!

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Convince & Convert

JUNE 2, 2010

Watching the video, I was reminded of the superficiality of online dating websites: Answer some multiple choice questions, upload some choice photos, and have prospective dates mentally mark yes or no based on your profile. Don’t like that analogy? Look at [link] and rate how sexy or ugly someone is.

Social Media 134

Social Media Media Curation Webinar Metrics 134

Convince & Convert

SEPTEMBER 20, 2010

Compare that ratio to Facebook, where 88% have heard of it, and 41% have a profile (a conversion rate approaching 50%). Profile pictures for trending topics-U.S. Profile pictures for trending topics-U.S. Profile pictures for trending topics-U.S. What’s most surprising to you about Twitter in America?

Social Media 160

Social Media Media Stats Statistics 160

Convince & Convert

JUNE 15, 2010

It's basically an online address book that automatically scans the web, accesses various social graph apis and builds a social profile of all of your contacts. It's basically an online address book that automatically scans the web, accesses various social graph apis and builds a social profile of all of your contacts.

Social Media 155

Social Media Ideal Customer Profiles Paid Content Media 155

Sprout Social

JANUARY 3, 2017

Try Sprout Social for a free 30-day trial to see post performance, trends and audience engagement across all your Instagram profiles. Your profile will always appear first with a string of other profile icons of the people you follow. Marketing Tactics for Instagram Stories. How to Make an Instagram Story.

Brand Identity 108

Brand Identity Branding Word of Mouth Network Marketing 108

Sprout Social

FEBRUARY 10, 2020

Below are three major tactics used in this stage: Content creation. Here are three tactics used for converting visitors into leads: Landing pages. Take a look at the three tactics below: Email marketing. The more you delight your customers, the more likely they’ll be to leave great reviews and generate positive word-of-mouth.

Inbound Marketing 135

Inbound Marketing Work Management Marketing Management Marketing Automation Services 135

Single Grain

JULY 19, 2019

Capitalizing on this tactic via social media can create opportunities for your campaign to go viral in no time. 7 Dead Simple Social Media Marketing Tactics That Still Work Today. This proved to be a great way to create buzz around their sleep channel, increase their following on other platforms, and cross-promote content.

Social Media 106

Social Media Media Top of Funnel Banners 106

Convince & Convert

SEPTEMBER 8, 2010

We easily forget that Facebook was one of the first social networks that insisted that we use REAL names, and policed personal profiles accordingly. Recall that MySpace was the logical heir to the online profile/social network world pioneered by Geocities, Tripod, and Angelfire. And over 50% of profiles are locked down private.

Paid Content 137

Paid Content Facebook Paid Search Agency Advertising Agencies 137

Hubspot

NOVEMBER 7, 2016

I found myself asking the same question, so I compiled a list of 19 brands with faithful followings, along with the marketing tactics that might contribute to their cult status. Use your rebrand as a way to create buzz within your industry. So how does the tech giant manage to generate buzz about yet another new iPhone, even now?

Marketing Budget 78

Marketing Budget Brand Identity Branding Sales Management 78

seo.co

FEBRUARY 8, 2023

On Page SEO The second most underutilized tactic for ranking in search engines without backlinks is using a good on page SEO strategy as well as technical SEO. You can think of it as something akin to word of mouth in advertising, people visit your site because someone else told them to. Free exposure and traffic.

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content Ad Building 98

Convince & Convert

SEPTEMBER 21, 2010

Integrating Email and Social Media with Flowtown 7 Ingredients in the Perfect Twitter Profile Content Lessons Learned A few patterns become instantly clear when I look at this information: Time matters, but not in a consistent way. Build Your Brand a Social Content Ladder in 5 Steps Is Starbucks the Most Dangerous Competitor to Facebook? (co-authored

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

SEPTEMBER 21, 2010

I looked at Meltwater Buzz a couple of months back and thought it offered a better platform than Radian6 (which is a good option in itself and often used as the industry example). If a company wants to really reach at a local level a large “branded&# presence needs to be broken down to local pages or profiles.

Social Media 157

Social Media Media Paid Content Work Management 157

Webbiquity

JANUARY 15, 2013

Mustaza Mustafa presents a richly illustrated, step-by-step process for using the CertifiedSeller app to add a Twitter profile link to your tab on Facebook timeline. David Lund details nine tactics for improving marketing effectiveness on Facebook, such as “Use Facebook to communicate your new news and introduce new products.

Stats 100

Stats Facebook Best Practices Mobile Advertising 100

Valasys

JULY 20, 2023

Imagine your website buzzing with eager shoppers, organic traffic pouring in, and your brand standing tall among fierce competitors. Think of it as the digital word-of-mouth that not only elevates your online reputation but also drives targeted customers to your website, resulting in increased sales and growth.

Link Building 40

Link Building eCommerce Ad Building Lead Scoring 40

Convince & Convert

MAY 19, 2010

A Facebook profile update is very shareable. However, that Facebook profile update is not inherently discoverable by search engines — creating a weakness for that tool. Discoverable, Iterative and Shareable) …Facebook profile seems to be discoverable due to static user names [link] Russ Henneberry @TheRiseToTheTop Agreed!

Social Media 139

Social Media Media Webinar Metrics Marketing & Strategy 139

Webbiquity

AUGUST 28, 2012

Social Media Marketing Tips, Tactics & Techniques. ’ Be yourself on social media platforms and reveal your true essence…Show who you are with your avatar and profiles. How much buzz do I have vs. competition/trend? • YouTube Tips & Tactics. There is no one alive who is youer than you.’

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Convince & Convert

MARCH 9, 2010

Sure, have a profile on Twitter, but if all of your sales are from footfall to your single store in Barrow, Alaska, I wouldn't expect great things. Sure, have a profile on Twitter, but if all of your sales are from footfall to your single store in Barrow, Alaska, I wouldn't expect great things. link] Sheamus Quite.

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Hubspot

OCTOBER 28, 2019

Not only are there hundreds of different advertising tactics out there, but there are also a growing number of online and social platforms to consider leveraging as you plan out your campaigns. When Insta Novels were published, the library also used Instagram's Highlight feature to present the Stories permanently on its profile page.

Paid Content 61

Paid Content Campaigns Planning Paid Search Agency 61

seo.co

DECEMBER 8, 2020

If you’re reading this, you’re probably looking for ideas, tactics, and strategies for marketing your business online. That’s why I wrote this eBook; business owners deserve an easy-to-read, simplified breakdown of organic online marketing with clear tactics they can implement on their own. . + Local SEO for Enhanced Online Marketing.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

MARCH 16, 2010

But, figuring out what you want to do on Twitter is not your “social media strategy” – it’s just a short-term, tactical plan for a platform that survives despite its shortcomings. Post originally written for Social Media Examiner – modified today for this version).

Social Media 125

Social Media Media Paid Content Webinar Metrics 125

Convince & Convert

SEPTEMBER 21, 2010

Let me hear about it: View Comments | Subscribe To This Blog | Sign Up For Our Newsletter Share This Post: Similar Posts That You Might Enjoy: 7 Ways to Use Social Media to Create Buzz-Worthy Events Build Your Brand a Social Content Ladder in 5 Steps 4 Steps to Drive Sales with a Social FAQ Dean If you like Authority Labs, check out STAT ( [link] ) (..)

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

APRIL 7, 2010

We can then upload pictures and comments to this “check-in&# and all of this shows up on my profile creating a “footpath&# or record of my recent activities. We can then upload pictures and comments to this “check-in&# and all of this shows up on my profile creating a “footpath&# or record of my recent activities.

Analysis 152

Analysis Social Media Work Management Mobile Marketing 152