SnapApp
AUGUST 22, 2017
In the early 1990s, content marketing was, for the most part, traditional marketing. . In fact, almost one-fourth of the $150 billion in US advertising market spend was invested into television ads in 1990. . The internet became a tool more widely used and opportunity-packed than any marketer could ever dream of.
Hubspot
JULY 23, 2010
The fact is that web sites with a blog received 55% more visitors , 97% more inbound links and 434% more indexed pages than those that didn’t have a blog. Businesses in particular can capitalize on this because businesses that blog experience 126% higher lead growth than non-blogging businesses.
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Hubspot
JANUARY 3, 2013
For years, I've believed that the notion of a marketing 'campaign' is dead. In the words of Joseph Jaffe , “Marketing is not a campaign, it's a commitment.” which some of us might call 'inbound marketing'. Blogs and social media behave like compound interest, so if you treat them like 'campaigns,' you lose all the benefits.
Hubspot
FEBRUARY 3, 2011
Blogging tips Chris has picked up over your 11+ years of blogging. A look into the future of marketing on the web. View the full transcript of the episode here: Business Blogging best practices with Chris Brogan. The idea is that we have all this marketing speak, PR speak, etc. What is a Trust Agent?
Hubspot
FEBRUARY 17, 2011
In this episode of Inbound Now, Tamar Weinberg, of Techipedia & Mashable , joins us to talk about the ins and outs of social media marketing on the web. Why understanding and finding your industries influencers is key to your blogging success. How social media is not just a one off campaign but a constant in your marketing mix.
Marketing Insider Group
SEPTEMBER 14, 2020
The world of digital marketing is constantly changing. Whether it’s a global pandemic, racial unrest, political upheaval, new channels and apps, demographic shifts, or changing consumer dynamics – the job of today’s marketing leaders is not getting easier. Maybe you can use some of these in your next budget meeting.
Hubspot
DECEMBER 29, 2011
With 2012 just around the corner, it's time to start thinking about your marketing strategy for the New Year. As more and more companies catch on to the most effective strategies for getting found online and generating more leads and customers, the future of inbound marketing is looking more competitive and fast-paced than ever.
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