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Why LinkedIn Should Be Your Primary B2B Communications Channel

Oktopost

Build Your Network Strategically LinkedIn isn’t just about broadcasting your thoughts; it’s about connecting. If I were leading the marketing efforts at a B2B startup today, LinkedIn would be our primary “PR” channel. Here’s why: 1. These aren’t just polished corporate updates. It doesn’t have to be perfect.

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5 Main Reasons You Should NOT Buy EveryoneSocial

EveryoneSocial

We all have our “reasons” so let’s get to the points! Our clients’ success is our success, and with so many glowing reviews it’s no surprise that EveryoneSocial is built by an enthusiastic team of value driven ( and apparently quite happy ) professionals. Before I learn about EveryoneSocial, do I even want any more social media in my life?

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Are Your Influencers Buying Their Followers?

Onalytica B2B

Or do we blame the brands, viewing influencers as a means to an end and a broadcasting platform – a method no different to advertising, prioritising metrics such as followers and likes that are easy to track. 1) Peer validation authority. A no brainer to influencers willing to fake it until they make it. But let’s take a step back.

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Email Marketing: Still the Giant of Digital Marketing (2021)

Porch Group Media

In fact, email continues to increase in popularity as consumers flock to digital channels in response to the pandemic and younger generations favoring their smartphones to communicate with their peers, social networks, and favorite brands. Check out some of these great stats on the power of email. The Power of Email Marketing.

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21 Internet Marketing Stats That Will Blow Your Mind

Hubspot

Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat! Source: Forrester Research ) Peer-to-peer communication through text messaging has become of core part of society's communication infrastructure. Tweet This Stat! Tweet This Stat! Tweet This Stat! Tweet This Stat!

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How to Scale Your Content Without Sacrificing Quality

SnapApp

According to the Content Marketing Institute , content marketing sees conversion rates that are 6x higher than traditional marketing efforts. This means that creating content that aligns with your goals – whatever they may be – and getting that content in front of the right people will help generate success. Quite the opposite.

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Event Marketing Research: 35+ Vital Stats, Facts, and Findings from Recent Reports

Webbiquity

A handful of recent studies provide event planners with vital insights and information to help spot trends, adapt to changing circumstances and expectations, and plan more effective, successful events in the year ahead. In-person events are most effective for networking (per 83% of organizers and 78% of attendees).