Remove Amazon Remove CAN-SPAM Remove Email Campaigns Remove Purchase
article thumbnail

Top 3 Strategies To Personalize Your Email Campaigns

Porch Group Media

Email personalization refers to the process of sending hyper-targeted emails to your audience using the insights you have about your customers or prospects. Emails can be personalized using first name, last name, location, purchase activity, shopping cart items, and much more.

article thumbnail

The Importance of an Email Marketing Database for a Business

SendX

Email marketing helps you increase brand awareness and generate more sales. Before you can conduct an email marketing campaign , you need to have an email marketing database. It will take time, and a considered strategy, to grow your email list. You have complete control over your email list.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

9 Best SMTP Services for Reliable Transactional Emails

Optinmonster

In this post, we’re sharing some of the best SMTP providers so you can pick the right one for your site. SMTP (Simple Mail Transfer Protocol) is the communication protocol used for sending and receiving emails, and it’s a fundamental component of the email infrastructure. What Is SMTP?

article thumbnail

Myth Busters: 3 Sales Intelligence Assumptions Dispelled

DiscoverOrg

When false assumptions are the basis for business decisions, the fallout can be sudden and steep. Org charts decision-makers, identify influencers, and advocates who can champion your solutions or services. When a new CTO joins a company he or she is likely to make new technology purchases. Remember the Sony Betamax ?

article thumbnail

The email marketer’s guide to effective marketing automation

Martech

Marketing automation gives you a way to have regular emails that focus on predictable behavior so we can send out an email when a customer achieves a goal or reaches a trigger or intent point. It must be a substantial part of every email marketing program. They can be financial or contractual.

article thumbnail

Only B2B - Untitled Article

Only B2B

Being one of the most common demand generation ideas from startups, co-marketing can generate massive demand for your product. It can be a monthly guest blog post, a joint webinar or a cross-promotional agreement! To ensure that your emails are performing to their full potential, A/B testing can always help.

article thumbnail

How to Analyze Your Email Campaign Performance and Optimize It

Single Grain

Every Email Service Provider (ESP) , whether you're using Mailchimp, Constant Contact, HubSpot or advanced CRM tools like Marketo and Salesforce, has a dashboard from where you can analyze the metrics I mention in this article. The percentage of email recipients who open a particular email is known as open rate.