Zoominfo

DECEMBER 28, 2020

Given that nearly 90% of pre-purchase research is done on the internet, this online content consumption is a significant signal for understanding buyer intent. For every action a prospect takes, they create a trail of intent data across the internet. How do you access buyer intent data? Read more… B2B Sales.

Lead Ranking 309

Lead Ranking Buy Work Management Marketing Management 309

Zoominfo

OCTOBER 15, 2020

The Leader in Buyer Intent. And, just three weeks ago, G2 Crowd honored ZoomInfo as the leader in “Buyer Intent Data Tools” thanks to reviews and feedback submitted by our customers. But, most importantly, we can deliver streaming intent to our customers. Not good enough.

Zoominfo 246

Zoominfo Intent Signal Work Management Intent Data 246

Martech

OCTOBER 28, 2021

” Not all customers have the same level of intent when they enter your business sales funnel. That’s why marketing and sales teams must determine buyer intent and generate interest so you can divide resources accordingly. Understanding buyer intent. Define the intent data. Act on buyer interest data.

Top of Funnel 122

Top of Funnel Account Based Marketing Ideal Customer Profiles Generation 122

Inbox Insight

NOVEMBER 17, 2023

In the ever-evolving landscape of B2B marketing, one concept has revolutionized the way businesses approach their sales and marketing strategies: intent-based marketing. So why is intent-based marketing so popular? Marketers can leverage the power of B2B buyer intent data in ABM, to monitor surges in intent topics.

Demand Generation 59

Demand Generation Ideal Customer Profiles Intent B2B Marketing 59

PureB2B

APRIL 6, 2022

Buyer intent data has become an effective and powerful analytical tool for B2B marketers. Quite simply, it’s changed how we approach campaign development, because we’re now able to generate leads from targeted, in-market buyers. Intent data is the essential ingredient to reaching your best leads first.

Intent Data 62

Intent Data Intent B2B Sales Stats 62

Only B2B

JUNE 30, 2023

In the rapidly evolving landscape of B2B marketing and sales, understanding and leveraging buyer intent has become crucial for driving growth and achieving success. However, with the advent of B2B purchase intent data, businesses now have access to valuable insights that can revolutionize their marketing and sales strategies.

Purchase Intent 62

Purchase Intent Intent Data Intent Purchase 62

DealSignal

APRIL 10, 2024

When you wait, you miss out on potential earned revenue from buyers who are ready to buy your solution now. Table of Contents [Open] [Close] What is B2B intent data? Signs of buyer intent What types of intent data are there?

Intent Data 52

Intent Data Ideal Customer Profiles Intent Marketing Automation Services 52

Martech

OCTOBER 29, 2021

Understanding buyer intent . Basically, intent data allows marketing and sales teams to focus on the accounts that are in the market for a product or solution,” said Dan Tabaran, CMO of account-based advertising company N.Rich, in his recent MarTech presentation. Read more here.

Top of Funnel 115

Top of Funnel Buyer Intent Intent Signal Funnel Advertising 115

Zoominfo

DECEMBER 28, 2020

Given that nearly 90% of pre-purchase research is done on the internet, this online content consumption is a significant signal for understanding buyer intent. For every action a prospect takes, they create a trail of intent data across the internet. How Do You Access Buyer Intent Data?

Lead Ranking 100

Lead Ranking Buy Work Management Marketing Management 100

Only B2B

SEPTEMBER 21, 2021

When you combine prospect signals with buyer intent data, you have a clearer view of how to make the most of customer insights. Businesses may identify “ready to buy” prospects and fine-tune their ads using a variety of aggregated intent signals.

Intent Data 114

Intent Data Intent Paid Search Agency Top of Funnel 114

Binary Demand

JUNE 29, 2023

In this article Overview Functioning of B2B Intent Data Use Cases of B2B Intent Data Using B2B Intent Data in Campaigns Gathering Buyer Intent Data Conclusion FAQ’s [ps2id id=’functioning-of-b2b-intent-data’ target=”/]How Does B2B Intent Data Work A company analyzes the individual’s intent by gathering their data.

Intent Data 52

Intent Data Intent ROI B2B 52

Binary Demand

JUNE 29, 2023

In this article Overview Functioning of B2B Intent Data Use Cases of B2B Intent Data Using B2B Intent Data in Campaigns Gathering Buyer Intent Data Conclusion FAQ’s [ps2id id=’functioning-of-b2b-intent-data’ target=”/]How Does B2B Intent Data Work A company analyzes the individual’s intent by gathering their data.

Intent Data 52

Intent Data Intent ROI B2B 52

DealSignal

MARCH 2, 2024

With an ocean of possible data points from which actionable insights can be extracted, the importance of buyer intent data is becoming clear. The sheer variety of possible intent data use cases is a major reason.­

Intent Data 52

Intent Data Intent Intent Leads Ideal Customer Profiles 52

Martech

MARCH 2, 2022

Buyer intent is highest at the beginning of the buying journey while solutions to the buyer’s problem are explored. At this point, many intent signals are collected by data aggregators to re-sell for marketing purposes. This all occurs in 10 seconds, and the prospect hasn’t even reached a company’s website.

Top of Funnel 112

Top of Funnel Activities Intent Signal Advertising Channels 112

SalesIntel

MARCH 26, 2022

Combining prospect signals with buyer Intent Data provides a clearer bird’s eye view to help leverage customer insights to the company’s advantage. This means prospects have an intention to buy a product or services and a sales rep has to focus on the remaining 33% to close the deal. Identifying Early Opportunities.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Lead Ranking 52

SalesIntel

SEPTEMBER 13, 2021

Instead, your sales reps can target warm, qualified leads that may not have reached out yet with Buyer Intent Data. Avoid Blind Spot in Your Lead Scoring with Buyer Intent Data. Intent Data is the set of behavioral signals to understand the intention of your prospects to purchase a product or service. .

Sales Qualified Leads 52

Sales Qualified Leads Lead Ranking Marketing Qualified Leads Top of Funnel 52

SalesIntel

AUGUST 6, 2021

Combining prospect signals with buyer Intent Data provides a clearer bird’s eye view to help leverage customer insights to the company’s advantage. This means prospects have an intention to buy a product or services and a sales rep has to focus on the remaining 33% to close the deal. Identifying Early Opportunities.

Intent Data 52

Intent Data Ideal Customer Profiles Intent Lead Ranking 52

SalesIntel

JUNE 28, 2021

The answer – using Buyer Intent Data. Buyer Intent Data is a set of behavioral signals that can help you figure out if your prospects want to buy a product or service. Any marketer hoping for a higher success rate must first understand the intent of their buyers. How do you prioritize your leads?

Sales Management 52

Sales Management Top of Funnel Lead Ranking Sales Qualified Leads 52

Aberdeen

MAY 30, 2019

The Numbers: Manufacturer Buyer Intent in Supply Chain Management. Aberdeen captured 36 million buyer intent signals in its sub-sample of manufacturing categories over the past year. Figure 1: Supply Chain Management Buyer Intent in Manufacturing.

Marketing Management 40

Marketing Management Intent Signal Buyer Intent Intent 40

Outreach

APRIL 20, 2020

Aggregated Outreach activity data tells a similar story, though the swings aren’t as prolonged or dramatic, likely because sales teams can’t ever truly let off the gas. The integration will automatically create Outreach tasks for reps to engage with the accounts showing the highest intent.

Intent 102

Intent B2B Sales Activities Bombora 102

TrustRadius Marketing

OCTOBER 3, 2022

Second- and third-party intent data both come from external sources, so what makes them different? Popular third-party sources are Bombora and ABM platforms like 6sense and Demandbase that have publisher co-ops aggregating search and content consumption to monetize as topic and keyword-search data. Check out What is Intent Data?

Intent Data 52

Intent Data Intent Top of Funnel Ideal Customer Profiles 52

DealSignal

DECEMBER 9, 2022

With an ocean of possible data points from which actionable insights can be extracted, the importance of buyer intent data is becoming clear. The sheer variety of possible intent data use cases is a major reason.­

Intent Data 52

Intent Data Intent Intent Leads Intent Signal 52

Terminus

JUNE 24, 2021

Based on aggregated reviews from G2’s user community, along with data pulled from online sources and social networks, this report stacks Terminus against competitors in the eyes of the most important judges: customers. We’re so incredibly proud of what we’ve accomplished, but we know our work is never done.

Buyer Intent 26

Buyer Intent Aggregators Social Networks Intent 26

DealSignal

NOVEMBER 1, 2022

Signs of buyer intent. With B2B intent data, you can prioritize in-market accounts, personalize messaging to the topics ideal buyers are researching, engage the entire buying committee across digital marketing channels, and convert serious, high-intent buyers before your competition does. GET THE CHECKLIST.

Intent Data 52

Intent Data Intent Marketing Automation Services Ideal Customer Profiles 52

Terminus

MARCH 23, 2022

Based on aggregated reviews from G2’s user community, along with data pulled from online sources and social networks, this report stacks Terminus against competitors in the eyes of the most important judges: customers.

Advertising Agencies 26

Advertising Agencies Buyer Intent Aggregators Social Networks 26

Zoominfo

JUNE 27, 2022

Be ready to ask questions when you hear terms like artificial intelligence, algorithms, proprietary processes, or search aggregation. B2B data providers sell a variety of data types for improving sales and marketing efforts including contact and account information, buyer intent data, fit data, and signals about company news.

Purchase 130

Purchase Work Management Marketing Management Lead Ranking 130

Vision Edge Marketing

AUGUST 22, 2023

However, the emergence of buyer intent (BI) data has introduced a new analytical method that focuses on understanding the intent and behavior of potential customers. CON s : Data complexity : Analyzing and interpreting buyer intent data can be complex, requiring the use of advanced analytics and data processing techniques.

Lead Ranking 207

Lead Ranking Lead Scoring Marketing Qualified Leads MQL 207

NetLine

JUNE 12, 2023

At this point, it’s important to note that any insights coming from intent data will always be more powerful when they come from buyer-level intent data rather than those aggregated at the account-level. An astronaut shows buyer intent as he stands at the point of purchase. Created using Midjourney.

Intent Data 59

Intent Data Intent Marketing Budget Ideal Customer Profiles 59

Terminus

JANUARY 6, 2022

Based on aggregated reviews from G2’s user community, along with data pulled from online sources and social networks, this report stacks Terminus against competitors in the eyes of the most important judges: customers.

Advertising Agencies 26

Advertising Agencies Buyer Intent Aggregators Social Networks 26

Terminus

SEPTEMBER 20, 2021

Based on aggregated reviews from G2’s user community, along with data pulled from online sources and social networks, this report stacks Terminus against competitors in the eyes of the most important judges: customers.

Advertising Agencies 26

Advertising Agencies Buyer Intent Aggregators Social Networks 26

PureB2B

MAY 20, 2022

Suffice it to say, when used correctly, intent data enables you to uplevel your sales and marketing efforts by improving the timing, accuracy, and delivery of the messages you send to your prospects, allowing you to generate leads from targeted, in-market buyers. But that’s not all you can do with it.

Intent Data 62

Intent Data Intent Work Management Marketing Management 62

Martech Advisor

AUGUST 30, 2019

Bombora is an aggregator of B2B intent data, providing B2B marketing and sales teams insights about when their audiences have buyer intent. With the help of behavioral signals and data science, B2B marketers can spot buyer intent and target active buyers, therefore, increasing sales at scale.

Bombora 47

Bombora Enterprise Management Work Management Marketing Management 47

QuanticMind

NOVEMBER 13, 2018

We break down how you can make intent data work for you and your campaigns. What is Intent Data? At its core, buyer intent data is information about your prospect’s behavior before they even enter your sales funnel. First Party Intent Data. Third Party Intent Data.

Intent Data 40

Intent Data Intent Sales Management Long Tail Marketing 40

Madison Logic

FEBRUARY 10, 2023

We recommend connecting your CRM data to a platform that aggregates and analyzes your data with other critical sources in one holistic signal. What do we mean by other critical sources?

Demand Generation 52

Demand Generation Ideal Customer Profiles Account Based Marketing Marketing Budget 52

DealSignal

MAY 3, 2021

The type of intent signals a user is leaving and the strength of those signals can indicate a user’s interest in your product, which is invaluable for creating targeted marketing campaigns or delivering strong sales cadences. Signs of buyer intent. Third-party intent data. How to use B2B intent data.

Intent Data 52

Intent Data Ideal Customer Profiles Intent B2B Sales 52

SmartBug Media

SEPTEMBER 6, 2019

We’ve compiled our list of some of the leading intent data providers in the market today. Bombora collects and aggregates online research activity (specific to the B2B industry) across thousands of websites and media publishers. Aberdeen works directly with data-collecting and buyer intent companies.

Intent Data 79

Intent Data Marketing AI Intent Bombora 79

SalesIntel

JANUARY 26, 2023

Contact Data: In the context of lead generation, contact data is collected either internally by a company’s customer relationship management system (CRM) or externally by third-party data providers who aggregate this data from various sources or collect it from the public web using their infrastructure.

Ideal Customer Profiles 93

Ideal Customer Profiles Paid Search Agency Lead Ranking Marketing Qualified Leads 93