Tomorrow People

OCTOBER 27, 2020

Customer Acquisition Cost (CAC). Brand Loyalty (repeat visits). Digital Maturity Matters. For an organization that doesn't depend as much on in-person experiences, the biggest factor that impacted their ability to succeed was how far along it was in its digital transformation. Customer Acquisition Cost (CAC).

Lead Ranking 156

Lead Ranking Cost per Lead Marketing Qualified Leads Lead Scoring 156

Tony Zambito

OCTOBER 1, 2018

Especially those organizations who have seen their market business models uprooted by digital transformation. The virtual network of teams becoming part of a “digital” infrastructure. Loyalties to brands less so than in decades. Customer loyalty is difficult to achieve and maintain. This is no longer true.

Buyer Personas 174

Buyer Personas Lead Ranking Digital Marketing Funnels Urgency Marketing 174

Martech

AUGUST 12, 2021

A loyalty boom for David’s Bridal using mobile wallet technology. The sheer scale of moving from a legacy print-based coupon system to a 21st-century digital loyalty program required a platform with robust capabilities that could easily align with David’s Bridal’s digital transformation goals. Editorial Director.

Paid Search Agency 107

Paid Search Agency Work Management Marketing Management Advertising Agencies 107

Martech

JUNE 22, 2022

At its Think Summit conference earlier this month, Movable Ink announced the first tangible outcome of its February acquisition of content personalization engine Coherent Path. ” Many businesses had to face the hard truth that digital transformation is a necessity, not a luxury for prosperous times. Vivek Sharma.

Campaigns 104

Campaigns Work Management Multi-Channel Marketing Management 104

Thinkers360

JUNE 2, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 112

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 112

Thinkers360

MARCH 8, 2024

Nadia Vincent, MBA Digital Transformation Leaders Contact M. Brian Reid Score: 68.81 5 Dean Miles Bridgepoint Coaching & Strategy Group Contact Dean Miles Score: 67.69 6 Mitchell Levy Credibility Nation Contact Mitchell Levy Score: 63.61 7 Rahil Karedia Help AG (An e& Enterprise Company) Contact Rahil Karedia Score: 62.31

B2B Thought Leadership 117

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 117

Bluetext

JUNE 6, 2024

For portfolio companies, a robust brand can lead to improved customer loyalty, attract top talent, and secure favorable terms in negotiations and partnerships. Here are some trends to watch: Data-Driven Marketing : Advanced analytics and big data are transforming how marketing strategies are developed and executed.

Effectiveness 26

Effectiveness Lead Scoring Lead Ranking Paid Search Agency 26

Martech

MAY 27, 2022

With digital transformation, advertising isn’t just about growing brand awareness or planting a seed. Specifically, advertising leads to audience development, and these are the benefits it offers: Customer acquisition : A burgeoning customer base is vital for your long-term revenue growth. Source: Taylor Peterson.

Advertising Agencies 108

Advertising Agencies Advertisements Advertising Mobile Advertising 108

Thinkers360

MAY 6, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 125

B2B Thought Leadership Work Management Thought Leadership Lead Scoring 125

Thinkers360

MAY 25, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 120

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 120

Thinkers360

APRIL 20, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 115

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 115

Martech

MARCH 18, 2022

Table of contents Marketing operations Customer journeys CDPs Marketing analytics Customer experience Email marketing Privacy and compliance Personalization Content marketing Search marketing Digital transformation Data strategy Marketing management Marketing automation Social media. Digital transformation.

Conference 120

Conference CMS Development Digital Asset Management Marketing Automation Services 120

Thinkers360

APRIL 28, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 113

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 113

Thinkers360

MARCH 1, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

Education 122

Education B2B Thought Leadership Thought Leadership Lead Scoring 122

Thinkers360

JANUARY 19, 2024

Top 50 Global Thought Leaders and Influencers on Mobility 2024 Rank Picture Thought Leader Info Thought Leader Score 1 Debmalya Biswas Wipro Contact Debmalya Biswas Score: 100 2 Rob Tiffany Digital Insights Contact Rob Tiffany Score: 76.67 6 Ion VACIU Digital Transformation Council Contact Ion VACIU Score: 46.53

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Martech

MARCH 18, 2022

Table of contents Marketing operations Customer journeys CDPs Marketing analytics Customer experience Email marketing Privacy and compliance Personalization Content marketing Search marketing Digital transformation Data strategy Marketing management Marketing automation Social media. Digital transformation.

Conference 107

Conference CMS Development Digital Asset Management Marketing Automation Services 107

Thinkers360

JUNE 8, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 63

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 63

Martech

APRIL 26, 2022

” Phelan asks marketers to consider five different phases of the email marketing program: acquisition, onboarding, conversion, retain, and reactivate. Think about audience size and the transitory nature [of customers] — think about acquisition, subscription, conversion, loyalty and influence.”

Marketing Automation Services 111

Marketing Automation Services Touchpoints Work Management Marketing Management 111

Sprout Social

MAY 9, 2023

This leads to stronger connections and loyalty that stimulate your sales. You can also leverage programmatic advertising to streamline the process of selecting and setting up digital ads for the most return on investment (ROI). Responsible AI AI marketing also takes into account the fact that existing AI models are not perfect.

Marketing AI 126

Marketing AI Lead Ranking Paid Search Agency Marketing Management 126

Thinkers360

MARCH 22, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 101

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 101

Thinkers360

FEBRUARY 16, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Change Management, ChatGPT, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 98

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 98

ClickZ

JUNE 18, 2020

By giving these programs access to multiple data points, across business silos, a more accurate customer profile and effective campaign suggestions that will result in loyalty and sales are generated. Dan Drapeau is the Head of Technology at Blue Fountain Media , a leading digital transformation agency.

Marketing AI 83

Marketing AI Planning Ideal Customer Profiles Budget Programs 83

Thinkers360

MARCH 16, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 89

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 89

Thinkers360

MAY 18, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

Startups 63

Startups B2B Thought Leadership Thought Leadership Lead Scoring 63

Thinkers360

APRIL 7, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 89

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 89

ANNUITAS

JUNE 25, 2020

We are optimistic about the second half (of the year) and 2021 since our offering is key to achieving Digital Transformation by accelerating software delivery. With this new posture, marketing has a broader responsibility across the entire customer lifecycle and is no longer just focused on comms and new customer acquisition.

Cost per Lead 147

Cost per Lead Enterprise Management Work Management Marketing Management 147

The Customer

SEPTEMBER 16, 2021

Loyalty is interested in it – so it really spans all aspects of the business which is why it’s a board level, C level initiative now.” And when you think about some of those changes to the business process accelerated digital transformation that was already underway but really sped it up. Alfred Binford.

Enterprise Management 97

Enterprise Management Work Management Lead Scoring Lead Ranking 97

Thinkers360

MAY 13, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 61

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 61

Thinkers360

FEBRUARY 2, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Change Management, ChatGPT, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Thinkers360

APRIL 14, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 71

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 71

Thinkers360

JANUARY 26, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Change Management, ChatGPT, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 52

B2B Thought Leadership Thought Leadership Lead Scoring Lead Ranking 52

Martech Advisor

AUGUST 20, 2019

Hence marketers must create experiences that are engaging and can win customers’ loyalty and trust. Digital Transformation Takes the Lead. A pivotal element of the customer experience journey is digitization, which has enabled customers to access a wealth of knowledge before making a purchase decision.

CMO 46

CMO Positioning SWOT Work Management 46

Valasys

FEBRUARY 10, 2020

The marketers keeping pace with digital transformation will harness mountains of customer data from diverse platforms across the web, as well as from the physical channels & will put them to use for extracting valuable insights from data analysis & interpretation. According to Gartner. higher brand awareness, 1.5x

Enterprise Management 52

Enterprise Management Work Management Marketing AI Marketing Management 52

Thinkers360

FEBRUARY 23, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Careers, Change Management, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 58

B2B Thought Leadership Design Thought Leadership Lead Scoring 58

ClickZ

JANUARY 24, 2020

Sephora is also an aggressive brand that is expanding across the globe thanks to its digital transformation. They are building partnerships with other brands for future distribution or acquisition, another innovative quality that marks their success with their customers. Key Takeaways for Marketers. People love Wegmans.

Brand Identity 122

Brand Identity Branding Amazon Paid Search Agency 122

Thinkers360

FEBRUARY 9, 2024

We focus on cutting edge business, technology and sustainability topics including 5G, Agile, AI, Analytics, AR/VR, Autonomous Vehicles, Big Data, Blockchain, Business Continuity, Business Strategy, Change Management, ChatGPT, Climate Change, Cloud, Coaching, COVID-19, Creativity, CRM, Corporate Social Responsibility, Cryptocurrency, Culture, Customer (..)

B2B Thought Leadership 52

B2B Thought Leadership Analytics Lead Scoring Lead Ranking 52

Sprout Social

OCTOBER 19, 2023

Sprout’s recent acquisition of Tagger further cements how social data analysis and AI capabilities are converging to manage intelligence, reporting and workflows for influencer marketing. Marketing leaders today need to keep a close ear to the ground to capitalize on changing market trends to outsmart competitors and win customer loyalty.

Marketing AI 121

Marketing AI Paid Content Work Management Marketing Strategy 121