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21 PPC Lead Generation Tools for More High-Quality Leads

KoMarketing Associates

Getting higher-quality leads is a great goal, but it means you have to think more strategically about your ppc lead generation advertising. So while many of the tools we’ve listed here are expressly for ppc, a couple are for optimizing what happens after the click. Some of these ppc tools may be brand new to you, some will be familiar.

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Do You Really Need SEO Consulting Services?

seo.co

If they’re a seasoned SEO consultant, or they have lots of experience managing PPC campaigns, that’s great! Pay per click (PPC) advertising can be a seamless way to generate new traffic to your website for a reasonable amount of money. AB tests are failing (or you don’t know what one is).

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What Is Split Testing? Best Split Testing Tools and Strategies

Optinmonster

That’s where split testing, or A/B testing, comes into play. Split testing is a powerful tool that can significantly improve your digital marketing strategy, but it’s often overlooked or misunderstood. In this article, we’ll cover everything related to split testing, sharing insights, and best practices.

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How the Evolution of Google Phrase Match Will Influence the PPC Trends in 2021

Valasys

Phrase match now will be able to work in Google Ads to improve PPC performance with the help of machine learning algorithms. Learn More: AB Split Testing | Optimize Your Digital Marketing Funnel. The post How the Evolution of Google Phrase Match Will Influence the PPC Trends in 2021 appeared first on Valasys Media.

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Next Level Organic Marketing: Cutting Edge Marketing Tools to Slice Through the Noise

TrustRadius Marketing

You have your marketing automation and weekly blog posts down, your social media posts are all duly scheduled, and your PPC ads are set in place. This article takes a deep dive into two more advanced marketing tools that the most successful brands use to make more intelligent campaign strategies: predictive analytics and A/B testing.

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Next Level Organic Marketing: Cutting Edge Marketing Tools to Slice Through the Noise

TrustRadius Marketing

You have your marketing automation and weekly blog posts down, your social media posts are all duly scheduled, and your PPC ads are set in place. This article takes a deep dive into two more advanced marketing tools that the most successful brands use to make more intelligent campaign strategies: predictive analytics and A/B testing.

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Search Marketing Strategy | Treat Search Marketing Like a Macroeconomy

Adobe Experience Cloud Blog

This CRO mindset can help you AB test different configurations of landing pages to induce the right conversions. In search marketing, there are several inputs that users consider to be market participants: content creators, SEOs, PPC specialists, local businesses, video marketers, and internet users.