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Have You Got Your Website UX Right in 2024?

Marketing Insider Group

It’s 2024, and if you think website UX isn’t a big deal, think again. In this article, we’re exploring the essential elements of effective website UX in 2024 and how you can transform your site into an engaging, user-friendly platform that not only attracts visitors, but turns them into loyal customers.

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Digital Privacy and Compliance: How B2B Marketers Can Navigate New Regulations

Heinz Marketing

Digital privacy and compliance was not a concern for B2B buyers who handed out their data with little understanding of how it was used or shared. Companies aren’t always forthcoming with how they use your personal information, and privacy policies can run hundreds of pages that no one is taking the time to read.

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TikTok Promotion: Boost your visibility in 2024

Sprout Social

Agree to the Promote Terms of Service and acknowledge the TikTok Privacy Policy. The post TikTok Promotion: Boost your visibility in 2024 appeared first on Sprout Social. But before we get into the step-by-step guide, here are some things to note. To be eligible for TikTok Promote, you must: Be over 18.

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The future of customer experience lies in first-party data by Treasure Data

Martech

However, walking the line between data and privacy can be challenging without the right strategies. Browsers are already implementing various ad and cookie-blocking forms, with Google Chrome set to block third-party cookies by default in 2024. Navigating through this involves five critical areas: 1.

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B2B Buyer Report 2024

Sana Commerce

Sana Commerce respects and protects your privacy. Refer to our privacy policy for more details. This research for the 2024 B2B Buyer Report was conducted using 1,000 respondents across the globe. Want to know more about data in the 2024 B2B Buyer Report? Want to save for later?

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6 Powerful Google Tools You Should Try

DAGMAR Marketing

Here are six Google products and tools you should consider trying in 2024. Meridian Meridian: Free In March 2024, Google announced the release of Meridian, an open-source marketing mix model (MMM) designed to help users navigate critical measurement challenges. In March of 2024, this free tool upgraded to version 2.6,

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The power of customer data across the journey: Acquisition

Martech

As third-party cookies face deprecation and stricter consumer data privacy regulations emerge, prioritize improving customer data quality instead of depending solely on third-party data brokers. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. What about data privacy?