Hinge Marketing

MARCH 9, 2023

From economic instability to stock market volatility, political wranglings or the war in Europe—not knowing which direction to head or what’s going to happen next leaves many in the industry watching and waiting. Of the more than a dozen categories in the study, High Growth firms excelled in all but one … HR management.

Work Management 74

Work Management Marketing & Strategy Peer-to-peer Marketing Management 74

Spiralytics

MAY 1, 2023

Does your company use Customer Relationship Management (CRM) Software? The primary purpose of them is to help businesses store and manage customer data, such as contact information, buying history, and customer preferences, in a centralized system. So, why choose Hubspot as your new CRM Software?

Hubspot 118

Hubspot CRM Work Management Marketing Automation Services 118

Valasys

APRIL 19, 2023

Introduction Are you looking to take your business to new heights in 2023? I understand that generating high-quality SQLs is crucial to your job as a business owner or marketer. Still, with changing times and evolving market trends, knowing what sales-qualified leads tactics will work best can be challenging.

Sales Qualified Leads 52

Sales Qualified Leads High Quality Lead Ideal Customer Profiles Lead Ranking 52

Sprout Social

SEPTEMBER 18, 2023

Marketers are finding it increasingly difficult to set the right budget, optimize it and keep the leads flowing. Managing social media and other marketing channels in this economy can be challenging. Do your research You need to be aware of the market conditions to allocate the right marketing budget.

Marketing Budget 126

Marketing Budget Marketing Budget Creation Paid Content Budget Programs 126

SalesIntel

FEBRUARY 9, 2023

It’s difficult enough to manage team goals, handle accounts, and give constant training without having to double-check your information constantly. A reliable B2B data provider can help you understand other firms better, make informed decisions, develop new business prospects, and support marketing and sales teams.

Sales Management 52

Sales Management B2B Sales Top of Funnel Sales Qualified Leads 52

ClickZ

JANUARY 22, 2020

30-second summary: By simply adopting marketing automation technology, a company can significantly free up a marketers time and enable them to focus on more important revenue building projects as these tools can help to automate numerous repetitive tasks such as emails, campaign management, website analysis and social media marketing.

Marketing Automation Services 144

Marketing Automation Services Budget Programs Enterprise Management Marketing AI 144

Only B2B

SEPTEMBER 16, 2022

The B2B SaaS market is rising, so it’s obvious why the benefits are difficult to overlook. Software-as-a-service (SaaS) companies that offer software services to businesses online are referred to as B2B SaaS companies. B2B software must have a tonne of features and be able to manage complicated procedures.

Work Management 118

Work Management Marketing Management Marketing AI B2B 118

Oktopost

SEPTEMBER 28, 2023

Closing deals in 2023 has been a challenge for many sales teams, but we’re uncovering little-known tips to help you keep your sales pipeline flowing. While common practice leaves the bulk of this responsibility to the marketing team, it shouldn’t be left to them alone. But why is this so important?

Top of Funnel 137

Top of Funnel Social Media Ideal Customer Profiles Work Management 137

Velocity Partners

NOVEMBER 29, 2023

So let’s say, hypothetically of course, that it’s late 2023, your revenue is down and there’s mounting pressure on you to increase sales. It’s also cheaper and easier to market platforms and products within one narrative thrust than to tell a bunch of different stories on different fronts. Just, y’know, for instance.

Enterprise Management 84

Enterprise Management Work Management Marketing Management Buy 84

SalesIntel

DECEMBER 6, 2023

To skyrocket the numbers, sales reps make use of various sales tools available in the market. Sales tools are software and technology solutions that help sales teams automate and streamline various tasks and processes, such as lead generation, customer relationship management, and sales forecasting. What are Sales Tools?

Marketing Automation Services 97

Marketing Automation Services B2B Sales Enterprise Management Work Management 97

Sprout Social

JUNE 28, 2023

For today’s marketing teams, it’s nearly impossible to do your work and stay agile without marketing automation. In fact, teams that don’t adopt automation and AI-powered software throughout their tech stack risk falling behind. There has never been more customer, competitor or industry data available to marketing teams.

Marketing Automation Services 104

Marketing Automation Services Marketing Automation Enterprise Management Automation 104

SalesIntel

FEBRUARY 8, 2023

Alignment among go-to-market teams has always been difficult. Marketing and sales departments frequently work with their own data sets, knowledge, and procedures, while customer service teams create distinct customer experiences from marketing and sales. Data that is duplicated, erroneous, and harmful to your success.

Ideal Customer Profiles 52

Ideal Customer Profiles De-duplication De-duping B2B 52

Valasys

MARCH 27, 2023

These assets (like content and marketing materials) can support sales representatives in developing strong relationships with their prospects. Sales and marketing teams must improve their presentation and work harder to understand their target audiences. Playbooks, sales templates, CRM programs, and other things fall under this.

Tools 52

Tools Work Management Marketing Management Paid Search Agency 52

Valasys

FEBRUARY 20, 2023

Businesses need to narrow down what they need to increase their ROI on social media and measure their marketing efforts. Firms should rely on social media management tools to monitor, listen, analyze, and engage with all social networks and can also improve their bottom line.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Sprout Social

JULY 14, 2023

An effective way to achieve this is through sales and marketing alignment. The new reality is that sales and marketing are continuously and increasingly integrated. Marketing needs to know more about sales, sales needs to know more about marketing and we all need to know more about our customers.

Work Management 76

Work Management Effectiveness Marketing Management Sales Qualified Leads 76

Hubspot

APRIL 7, 2023

What do ebooks, graphic design software, and online courses have in common? For example, HubSpot started as a CRM but has since expanded digital product offerings. Then, you can use market research (which we cover below) to give some early validation to your product choice. They're all digital products.

CMS Development 77

CMS Development Product Buyer Personas Industry CMS 77

Oktopost

SEPTEMBER 28, 2023

Closing deals in 2023 has been a challenge for many sales teams, but we’re uncovering little-known tips to help you keep your sales pipeline flowing. While common practice leaves the bulk of this responsibility to the marketing team, it shouldn’t be left to them alone. But why is this so important?

Top of Funnel 62

Top of Funnel Social Media Ideal Customer Profiles Work Management 62

Hubspot

MAY 30, 2023

Other AI tools draw data from sources like a CRM, LinkedIn, or industry databases. Seventy percent of companies using AI report that adoption has increased their marketing and sales revenue, while 28% say it’s decreased costs. Sales reps say management doesn’t understand how time-consuming these tasks are. Sound familiar?

Generation 74

Generation Lead Ranking Enterprise Management User-Generated Content 74

The ABM Agency

MAY 26, 2023

Reading Time: 8 minutes An effective account-based marketing plan is crucial for B2B SaaS organizations aiming to target high-value accounts and maximize ROI. Furthermore, we’ll dive into crafting personalized marketing plans with tailored email campaigns and content creation strategies that resonate with key decision-makers.

Account Based Marketing 52

Account Based Marketing Planning Marketing Plans Work Management 52

Valasys

DECEMBER 23, 2020

Marketing automation relates to the system whose purpose is performing marketing actions by avoiding physical effort. This software educates prospects using useful or personalized content. The importance of marketing automation is vast in the present marketing industry. Lead Management. Time-Saving.

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Marketing Budget 52

Valasys

AUGUST 1, 2023

Martech, short for marketing technology, refers to the collection of software and tools businesses use to plan, execute, and measure their marketing campaigns. Martech can include anything from email marketing software to social media analytics tools. First, martech tools can help you automate your marketing tasks.

Enterprise Management 52

Enterprise Management Marketing Automation Services Effectiveness Work Management 52

Madison Logic

AUGUST 10, 2023

employers currently operate hybrid work arrangements in 2023, with just 16% of surveyed companies requiring in-person work. As companies adjust to this shift, collaboration software solutions are essential for improving productivity and fostering alignment between remote teams. The collaboration software market reached $26.28

Enterprise Management 52

Enterprise Management Work Management Marketing Management Account Based Marketing 52

accelerate agency

APRIL 12, 2023

Finding the right SaaS marketing strategy for your company may seem challenging, but in such a competitive environment, it’s crucial. It’s estimated that the total value of the worldwide SaaS market will hit $195 billion in 2023, up 17% from 2022. Marketing of any kind is all about finding ways to stand out from the crowd.

Marketing Budget 52

Marketing Budget Paid Content Work Management Paid Search Agency 52

SpotMe Blog

AUGUST 4, 2023

That’s where event check-in software can help. You want deep integrations so that data flows seamlessly into your CRM, and you want onsite technical support available on the day to help you overcome any hiccups. What Is Event Check-In Software? With event check-in software, attendees can check themselves in.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Budget Programs 52

accelerate agency

APRIL 11, 2023

The SaaS business model: How a SaaS company works How SaaS differs from traditional software Types of SaaS companies: B2B & B2C Why businesses use SaaS Stages of a SaaS company Top 20 Software as a Service (SaaS) companies of 2023 Dialpad PandaDoc Sage Vonage Databricks RealVNC Paylocity Platform.sh billion by 2024.

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Marketing Management 52

DealSignal

JANUARY 31, 2023

For our 2023 forecast, we’ve included insights from several B2B marketers. For our 2023 forecast, we’ve included insights from several B2B marketers. Read on for our B2B marketing trends for 2023. “Optimization of video content will be a big digital marketing trend for 2023.

B2B Marketing 52

B2B Marketing Trends Work Management Marketing Management 52

BenchmarkONE

JANUARY 25, 2023

Prospecting is an essential component of your business and marketing plan. Top Sales Prospecting Tools for 2023 Here’s a list of the best tools that will make sales prospecting much easier and more efficient. It helps businesses increase sales , manage contacts, improve response rates, and track their success at a glance.

Marketing Automation Services 82

Marketing Automation Services CMS Development Budget Programs Ideal Customer Profiles 82

accelerate agency

MARCH 29, 2023

It’s estimated that the global market for SaaS was worth $167 billion in 2022, and the only way is up, with the total amount spent expected to hit $195 billion before 2023 ends. SaaS is a cloud computing software delivery model that enables data to be accessed from anywhere.

Enterprise Management 52

Enterprise Management Startups Work Management Marketing Automation Services 52

ClearVoice

MARCH 13, 2023

Content marketing can drive significant ROI. Across industries, the executive suite is bumping up content marketing budgets in recognition of this fact. Content marketing works! However, that doesn’t mean the boss is throwing money at YOUR content marketing budget. How do you allocate a budget for content marketing?

Marketing Budget 109

Marketing Budget Marketing Budget Creation Budget Programs Enterprise Management 109

accelerate agency

FEBRUARY 16, 2023

SaaS, or Software as a Service, tools are products accessed through a cloud-based system that provide features to streamline single or multiple business functions. There are numerous SaaS tools on the market right now, and odds are, you probably already use a few of them. SaaS tools are fully managed by your provider.

Marketing Automation Services 52

Marketing Automation Services Budget Programs Work Management Enterprise Management 52

accelerate agency

FEBRUARY 16, 2023

SaaS, or Software as a Service, tools are products accessed through a cloud-based system that provide features to streamline single or multiple business functions. There are numerous SaaS tools on the market right now, and odds are, you probably already use a few of them. SaaS tools are fully managed by your provider.

Marketing Automation Services 52

Marketing Automation Services Budget Programs Work Management Enterprise Management 52

Single Grain

SEPTEMBER 22, 2022

61% of marketers consider generating more traffic and new leads to be their biggest challenge. So what’s a marketer or sales rep to do? Use lead generation software — that’s what! In this article, you’ll find our curated list of the 10 best lead generation software to help you grow your business.

High Quality Lead 81

High Quality Lead Marketing Automation Services Lead Generation Lead Ranking 81

Salesforce Marketing Cloud

NOVEMBER 15, 2023

Think of sales management like a sports team. The best sales managers operate the same way, inspiring, educating, and guiding their teams to maximize revenue. In this article, we’ll explore sales management best practices, critical skills, and tools to help build your sales team. What is the sales management process?

Work Management 111

Work Management Marketing Management Marketing AI Forecasting 111

Hubspot

SEPTEMBER 15, 2023

As a small business owner, you toggle between marketing, sales, operations, and customer service daily — and sometimes within the same hour. To serve your customers without dropping the ball, you need a tool to help you track and manage all of your relationships. What you need is customer relationship management (CRM) software.

Enterprise Management 73

Enterprise Management Work Management Marketing Automation Services Marketing Management 73

accelerate agency

FEBRUARY 27, 2023

Just as a refresher, SaaS, or Software as a Service, is a method of software delivery that allows your customers to access your product and their data from any device with an internet connection and a web browser. Channeling all leads to your homepage is one of the cardinal sins of SaaS website design and marketing.

Work Management 52

Work Management Enterprise Management Paid Content Marketing Management 52

accelerate agency

FEBRUARY 27, 2023

Just as a refresher, SaaS, or Software as a Service, is a method of software delivery that allows your customers to access your product and their data from any device with an internet connection and a web browser. Channeling all leads to your homepage is one of the cardinal sins of SaaS website design and marketing.

Work Management 52

Work Management Enterprise Management Paid Content Marketing Management 52

Single Grain

FEBRUARY 10, 2023

Get My Free SEO/Content Marketing Plan What Is Semrush and Who Is It For? Semrush is a SaaS (Software as a Service) platform that provides a complete package of SEO tools that are accessible via one user-friendly dashboard. That’s the question we’ll be answering in the following review.

Paid Content 52

Paid Content Budget Programs SEO Tools 52