Hubspot

AUGUST 13, 2015

It's one of the most common questions I get from people launching a new blog, and I always tell them the same thing: The key to growing blog traffic is actually to focus on growing subscribers. So I pulled traffic and subscriber data for the HubSpot Blog over the past several years to see how those numbers correlate.

Traffic 28

Traffic Landing Pages Ad Frequency Correlation 28

EMagine B2B Blog

OCTOBER 3, 2013

The amount of keyword traffic data missing search queries (keywords) in web analytics has been steadily increasing each month since Google’s initial encryption of searches back in October 2011. Google prevented the search terms, of anyone logged into a Google account while searching, from passing through to a website’s analytics.

Paid Content 40

Paid Content Keywords Adwords Landing Pages 40

Hubspot

OCTOBER 23, 2013

Keywords placed properly in your content boosted your site''s relevancy to a given search, and inbound links from other sites acted as a vote of confidence for your site''s authority on the search topic. The deconstruction of search engine rank into those two main components made SEO more approachable to marketers of all company sizes.

Inbound Marketing 28

Inbound Marketing SEO Correlation Paid Search Agency 28

Hubspot

FEBRUARY 4, 2016

But one channel continued to hold the reputation of ‘ol reliable among marketing teams: email. Serving as one of the oldest digital mediums still in use, email is known for delivering the highest ROI among digital marketing channels. In 2015, opens across all of the major webmail clients decreased. Smith says: Webmail.

Mobile Marketing 28

Mobile Marketing Tagging Press Correlation 28

Hubspot

FEBRUARY 26, 2015

If you want to get a full run-down on the metrics you should (and shouldn''t be tracking, tune into our webinar on March 11 called Smart Reporting: How to Stop Wasting Time and Make Better Marketing Decisions. This metric will allow you to see not just how many people are opening and clicking on your email. Yep, that''s better.

Clickthrough 28

Clickthrough Paid Search Agency Click Rate Open Rate 28

Hubspot

DECEMBER 7, 2012

But drinking a gallon all at once? When it comes to marketing, the same can be said for your attitude toward analytics. If you look at all the data out there, it seems like the biggest problem that exists with the current state of marketing analytics stems from a lack of marketing analytics implementation , not an over-dependency.

Marketing Budget 28

Marketing Budget Work Management Marketing Management Paid Search Agency 28

Hubspot

DECEMBER 29, 2011

As more and more companies catch on to the most effective strategies for getting found online and generating more leads and customers, the future of inbound marketing is looking more competitive and fast-paced than ever. We all know that when consumers look for a product or service, they turn to search engines for answers.

Planning 28

Planning Landing Pages Burn Rate Marketing Automation Services 28

Parse.ly

OCTOBER 8, 2019

When we write stories using data on our blog, our content analytics dashboard shows that they get three and a half more search referrals, four times more views per post, four times more engaged minutes, 13 times more social referrals, and 16 times more social interactions. What impact do loyal audiences have on a site?

Content 71

Content Stats Paid Search Agency Work Management 71

ClickZ

DECEMBER 31, 2022

Bombas Bombas, established in 2013, has consistently demonstrated growth and prosperity. The brand, known for its focus on comfort and its commitment to philanthropy through its donation-based philosophy, has expanded its reach within the community. 30-second summary: In 2022, DTC sales in the US are expected to reach $152.2

Brand Identity 52

Brand Identity Branding Lead Ranking Ethics 52

DivvyHQ

MARCH 28, 2019

There is no shortage of articles on the interwebs that talk ad nauseam about the benefits of having a company blog. Normally these posts focus in on the main benefit of website traffic acquisition, which is certainly a proven driver for just about every company who has deployed the tactic. Do not pass GO. The Most Important Blog KPIs.

Lead Ranking 91

Lead Ranking Marketing Analytics Tools Lead Scoring Generation 91

ClickZ

MARCH 19, 2020

30-second summary: Will McInnes, Brandwatch’s global CMO, brought over a decade of martech experience to Brandwatch when he joined the company in 2013. stars on Amazon and was a TEDx speaker in 2011. I moved to Brandwatch in 2013 and it’s been a wonderful adventure. Since I started at Brandwatch, we’ve grown tremendously.

CMO 103

CMO Paid Search Agency Advertising Agencies Mobile Advertising 103

seo.co

FEBRUARY 8, 2023

While the data DOES show that backlinks are a critical factor website rankings, the truth is, there’s no instruction manual on how exactly to outrank your competition that has more content, more brand recognition, more backlinks, and more experience on the web.

Lead Scoring 98

Lead Scoring Lead Ranking Paid Content Ad Building 98

Valasys

AUGUST 9, 2019

It was a time for a renaissance in the SEO world when the SEO strategists had already started thinking of integrating with Social Media strategists & working on the optimization of video-based content vis-à-vis the text-based ones for keyword mining & targeting. Before that, the role of content was viewed as secondary.

Paid Content 40

Paid Content Marketing Budget Lead Ranking Top of Funnel 40

Hubspot

DECEMBER 11, 2013

With regular algorithm updates and new factors influencing search all the time, search engine optimization is a bit of a moving target these days. Misconception #1: SEO is all about keywords and links. In a video released this summer , Google''s Matt Cutts noted that he thinks marketers spend too much energy on link building.

SEO 28

SEO Lead Scoring Lead Ranking Correlation 28

Content Standard

JUNE 11, 2016

” But Amazon pleaded ignorance, insisting that its decisions weren’t based on race. .” ” But Amazon pleaded ignorance, insisting that its decisions weren’t based on race. Do some brands let data decide too much? But other neighborhoods in those cities were excluded. So is Amazon lying?

Marketing & Strategy 40

Marketing & Strategy Marketing Strategy Paid Search Agency Planning 40

Scoop.it

OCTOBER 29, 2020

The one with the most attention can profit from it significantly. We have all been on the internet for most of our lives, and inevitably we had to ask ourselves a question – why is this viral and this is not. Put in writing on paper the type of people you want to talk to. But there are some common denominators.

Viral Marketing 86

Viral Marketing Tips Curation Paid Search Agency 86

KoMarketing Associates

JANUARY 24, 2017

As we enter 2017, I thought it would be helpful to establish a set of best practices that will have the most positive impact on your SEO strategies. As Lee Odden notes in this article , “There is a little bit of hating on SEO these days, but as long as there is Google, SEO will be a staple in the content marketing mix.

Organization 120

Organization SEO Practices Best Practices 120

Webbiquity

FEBRUARY 7, 2012

We’re all hungry for data. Who is actually consuming all of this content? Also noted: • One in four Americans watches a YouTube video every day. • 53% of employers now research candidates on social networks before hiring. • 71% of companies now have a presence on Facebook. hours to 6.3 for the year).

Paid Content 100

Paid Content Social Media Statistics Research 100