WebMarketCentral

APRIL 20, 2009

Once you've optimized the list of keywords in your search engine marketing campaign, tweaked the bids and crafted stellar ad text to bring visitors to your site, landing page design is critical to converting those visitors into sales or leads. Here are a few of the best posts about SEM landing page design from last year.

Landing Pages 20

Landing Pages SEM Best Practices Search Engine Marketing 20

WebMarketCentral

JULY 6, 2009

Another great post from Danny is The Beginner's Checklist for Learning SEO , a step-by-step guide to creating a well-optimized website. They not only provided practical, helpful information for SEO's trying to optimize for dominant search engine but legitimized the entire practice as well.

SEO 20

SEO Marketing Proposals Best Practices PageRank 20

WebMarketCentral

AUGUST 17, 2009

What common mistakes should you avoid when optimizing a site for search? set of the best posts of last year on search engine optimization. These include duplicate content, lack of keyword research, ignoring link building, and.read her post ! Which social media sites are most helpful for SEO?

SEO 20

SEO Best Practices Adwords Copywriting 20

WebMarketCentral

AUGUST 24, 2009

Copywriting mistakes to avoid—and tips for writing better copy from a standup comedian. naming conventions SEO copywriting mistakes search engine rap Christopher Richards sloppy copy Steven Wright Copyblogger Brian Clark Small Business Search Marketing Matt McGee Searchles Don McMillan The Chronicles of George del.icio.us tags: Web 2.0

Web 2.0 20

Web 2.0 Creativity Copywriting Best Practices 20

WebMarketCentral

APRIL 7, 2009

Here are a few of the best blog posts about AdWords from last year, covering topics such as getting results from the content network, using the conversion optimizer, and reporting. This is an automated keyword bidding tool that adjusts your keyword bids based on a CPA you specify. tags: Google AdWords, search engine marketing, SEM, Yahoo!

Adwords 20

Adwords Tactics Tips SEM 20

WebMarketCentral

MAY 28, 2009

AdWords Conversion Optimizer Expands Eligibility by Inside AdWords In important news for smaller advertisers, Amanda Kelly announced that Google had expanded the availability of its AdWords Conversion Optimizer tool to any campaign using AdWords Conversion Tracking with at least 50 conversions in the last 30 days.

Adwords 20

Adwords Tactics Tips PPC 20

WebMarketCentral

JULY 20, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Marketing & Strategy 20

Marketing & Strategy Brand Identity Branding Best Practices 20

WebMarketCentral

SEPTEMBER 10, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

RSS 20

RSS Best Practices Business Blogger 20

WebMarketCentral

APRIL 14, 2009

5+ SEO Text Analyzers for SEO Diagnostics & Copywriting by Search Engine Journal The always brilliant and resourceful Ann Smarty here reviews several different for analyzing keyword usage and prominence (a.g., How can you use free Google tools to benchmark your search marketing performance against your competition?

SEO 20

SEO Tools Peer-to-peer Best Practices 20

WebMarketCentral

MAY 11, 2009

She provides an excellent primer on SEO staring with objectives, keyword research and onsite optimization techniques and continuing on through SEO tools, local search, image optimization, video, online PR and blogs.

SEO 20

SEO Best Practices PR PageRank 20

WebMarketCentral

JUNE 17, 2009

LookupPage lets you create an optimized personal profile that, in most cases, will show up very highly on the major search engines, helping you to "own" valuable first-search-page real estate for your name. Find cool web-based tools for all of these purposes and more here in some of the best tools and reviews of the past year.

Tools 20

Tools Best Practices RSS Adwords 20

WebMarketCentral

JUNE 24, 2009

5 Ways To Optimize Your Blog and Capture More Repeat Visitors by ProBlogger Rich Page recommends practices like tracking your internal search results (to help determine what topics are most important to your readers), surveying your readers, and building an online community into your site in order to increase repeat visits.

RSS 20

RSS Best Practices Business Blogger 20

WebMarketCentral

SEPTEMBER 16, 2009

I hate to kick that dead dog again, but it sucked in 2007, it sucked in 2008, and it'll continue to suck wind in 2009." In another noteworthy post, Ian presciently warns readers about 11 Internet Marketing Trends To Ignore in 2009 , such as "Vertical Search.

Creativity 20

Creativity Paid Search Agency Best Practices Adwords 20

WebMarketCentral

AUGUST 31, 2009

and build an engagement scoring system to optimize from." Example: "In B2B there are often multiple decision makers — how do you connect all the dots? Track “micro-conversions” like white paper downloads, flash video views, repeat visits, etc. How to avoid contextual tragedies by iMedia Connection J.

Paid Content 20

Paid Content Paid Search Agency Best Practices Advertising Agencies 20

WebMarketCentral

MAY 4, 2009

Digital PR and SEO Series: Part 3 Social Media Monitoring by Online Marketing Blog The prolific, mercurial Lee Odden explains how to integrate media relations, SEO and social media to optimize your brand's online presence, reputation management and engagement with key audiences. SEO social media interactive PR?

PR 20

PR Best Practices Blogger Copywriting 20

WebMarketCentral

JUNE 3, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Brand Identity 20

Brand Identity Branding Marketing & Strategy Best Practices 20

WebMarketCentral

APRIL 27, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Best Practices 20

Best Practices Business Adwords Blogger 20

WebMarketCentral

MARCH 30, 2009

With that in mind, this post warns against potential SEO errors like crafting less-than-optimal page titles, writing too much for search engines (and not enough for human readers), and building links from low-value sites or bad neighborhoods.

SEO 20

SEO Best Practices Copywriting Internet Marketing 20

WebMarketCentral

JUNE 30, 2009

For example, copywriting ( Copyblogger , Michael Fortin ), search engine marketing ( Gordon Choi , PPCBlog ), SEO ( SEOmoz , SEO Book ) and social media ( Chris Brogan , ProBlogger ). 3 Reasons Why Purpose is Essential in Business by Words for Hire In this thought-provoking, almost spiritual post, Karen D.

Marketing Budget 20

Marketing Budget Classified Ads Best Practices Budget Programs 20

WebMarketCentral

MARCH 19, 2009

by Search Engine People Jeff Quipp reviews the DeliciousCount WordPress Plugin , which tracks the number of Delicious saves of each of your blog posts to help you (theoretically) improve the quality of your posts over time. 10 Things You Need To Know About WordPress 2.7 by Technosailor Noting that the WordPress 2.7

Blogspot 20

Blogspot Tips Tools Best Practices 20

WebMarketCentral

JULY 28, 2008

There have been so many excellent blog posts and articles written already in 2008 that it's just not practical to wait until January of next year to recognize them. I may have to start doing these monthly or something, but for now, here are some of the best pieces written about the art and science of SEO so far in 2008.

SEO 20

SEO Best Practices Search Engine Marketing Tagging 20

Online Marketing Institute

JUNE 15, 2009

I’m a PR copywriter as well as a blogger, and this is just common sense. Buzz Marketing highlights from this week … and Buzz Marketing highlights from this week … says: February 27, 2008 at 10:50 pm [.] Ruby Web says: September 9, 2008 at 2:53 am Great article. It has enlightened me a lot.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

WebMarketCentral

AUGUST 3, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Tools 20

Tools Best Practices SEM Adwords 20

WebMarketCentral

SEPTEMBER 14, 2009

Previous posts in this series: Best of 2008: SEO Guidance, Part 1 Best of 2008: Interactive PR, Part 1 Best of 2008: SEO Tools, Part 1 Best of 2008: Search Engine Marketing Best of 2008: Web Analytics Best of 2008: Email Marketing Tips Best of 2008: SEO Keyword Tips & Tools Best of 2008: Sales & Marketing Copywriting Best of 2008: SEO Link (..)

Tools 20

Tools Best Practices Web 2.0 Adwords 20