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7 Key Issues To Avoid When Creating Your Buyer Personas

Lead Forensics

Make sure they will generate relevant data that you can use to define your target markets and buyer personas, to attract more of the same. Remember, look at the personas regularly to ensure they’re still accurate, relevant and up to date. A final top tip – and an important one – is to ditch the sales and marketing jargon.

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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Create my targeting settings and also come up with at least 5 copy ideas targeting entrepreneurs who may be interested in P2P loans. It will also allow you to analyze popular niche questions and suggest the most relevant and engaging context. You can also regenerate its responses until you find copy ideas you are better satisfied with.

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How Your Competitors’ Earned Media Can Power Up Your Content Marketing

ClearVoice

The other day, I found out that a client of mine had saved no less than 3,000 editorial articles relevant to his industry in an Evernote file, thinking he could “do something with them someday.” This is the simplest and quickest way to leverage someone else’s smart thinking for your marketing and sales strategy.

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Achieving customer experience excellence at seven critical life cycle points

ERDM

In short, now is the time to shift to person-to-person (P2P) marketing. To ensure that marketers can scale and operationalise high-quality CX and personalisation, there must be an exchange of deep customer preference data in return for authentic and effective personalisation based on the P2P data. This is known as reciprocity of value.

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Achieving customer experience excellence at seven critical life cycle points

ERDM

In short, now is the time to shift to person-to-person (P2P) marketing. To ensure that marketers can scale and operationalise high-quality CX and personalisation, there must be an exchange of deep customer preference data in return for authentic and effective personalisation based on the P2P data. This is known as reciprocity of value.

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Customer Engagement Software Pricing Guide

TrustRadius Marketing

Enterprises that want more capabilities will almost always have to contact sales teams for pricing. This means you’ll have to contact their sales team for an exact quote. 3 different paid plans are available, but you’ll have to contact the sales team for quotes and payment conditions. The free plan offers only 5 seats.

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30 B2B Social Media Tips for 2016

KoMarketing Associates

I know it probably doesn’t make sense to start a B2B social media strategy post by telling you to think beyond B2B, but as Owen Fuller suggests, we must think beyond just business and think P2P (person to person). Align Social with Sales & Marketing. Find a Relevant LinkedIn Group. Steal from B2C. Leverage Video.