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Always Be Linking: 9 Places B2B Marketers Might Miss Link Building Opportunities

KoMarketing Associates

Link building is not something B2B marketers think about regularly. While most marketers realize the importance of links for search engine optimization, experience has shown that link building does not often stay top of mind with everything else that commands attention in a B2B marketing program.

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Defining Link Metrics that Impact SEO Link Building Development

KoMarketing Associates

The goal being defining opportunities for outreach and understanding how we could assist in an effort to acquire high quality links. We all want our clients and organizations to receive quality traffic, provide visibility in appropriate markets, and drive measurable results (leads, visitors, etc). Social media profile information.

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26 Google Webmaster Tools Videos Addressing Common B2B Link Building Questions

KoMarketing Associates

Last week we wrote a best practice guideline for a client, on how to acquire quality links in today’s SEO environment. In addition to healthy dose of Matt Cutts (Head of Google’s Webspam Team), these videos cover common questions, link building tactics, and the impact of link building schemes and questionable behavior.

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7 Red Flags to Watch Out For When Auditing Your Link Profile - Whiteboard Friday

Moz

Posted by KameronJenkins From irrelevant, off-topic backlinks to cookie-cutter anchor text, there are more than a few clues hidden in your backlink profile that something spammy is going on. Today we're going to be talking about auditing your backlink profile, why you might want to do it, when you should do it, and then how to do it.

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The Human Approach to Link Building Outreach

Biznology

To be upfront and honest, I have never been an “email marketer,” worked in sales, or have extensively even used emailing as a strategy before link building. While my professional experience may be lacking, I look at it as not having the opportunity to build bad habits, and I have been able to learn slowly from my mistakes.

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14 Local SEO Strategies & Tips

seo.co

However, if you get most of your business from local clients or customers, local SEO might also be a good idea for you as well. Local Profiles on Google Creating profiles in Google is the first thing that any business wanting local traffic must do. There are also certain types of businesses that benefit the most from SEO.

SEO 98
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What is a Dofollow Link?

Hubspot

The easier it is for potential customers to find your site in search engine results, the more traffic (and sales) you’ll generate. Now, brands need to focus on more tightly-controlled metrics — such as Google’s PageRank — to boost their online appeal and push their site listing closer to the first page, first result pinnacle.

PageRank 101