Industrial Marketing Today

AUGUST 20, 2010

Here are my top five industrial marketing lessons: Lesson #1: Save them time Most engineers, especially design engineers are already overloaded with work. Create a more robust search application where engineers can select several design or performance parameters to find the exact part number. Engineers are creatures of habit.

Web 2.0 60

Web 2.0 Planning Buying Cycle Lead Scoring 60

Single Grain

APRIL 6, 2020

Engagement marketing is the intentional, strategic process of creating engaging content that’s designed to generate meaningful interactions between your brand and your target customer. Think about when you ask users to provide feedback when posing a question about your brand or to share a sample of your product with a friend.

Ethics 138

Ethics Word of Mouth Marketing & Strategy Class 138

Buffer

JUNE 17, 2019

And one of the best routes to that dream job is having a dreamy LinkedIn profile ! Today we’re giving you a checklist for a LinkedIn makeover. We’ll provide many different ways to optimize your LinkedIn profile and boost your presence – and the presence of your brand – so that you can shine. We’ll show you how.

Linkedin 75

Linkedin Ideal Customer Profiles Profiling Thought Leadership 75

Single Grain

JUNE 3, 2021

Creativity, good judgement skills, strategic thinking, technologically savvy and ability for innovative approach are all the qualities that your new marketing director should have. UX design skills to ensure that the website, product content, ad copy and other marketing pieces are easy to navigate and use.

Resource Management 98

Resource Management Paid Search Agency Planning Work Management 98

Hubspot

JANUARY 14, 2013

1) Social Media Manager. According to the 2012 State of Inbound Marketing , 43% of B2B companies and 77% of B2C companies have acquired a customer Facebook, and 40% of B2B companies and 55% of B2C companies have acquired a customer through Twitter. I f you aren't one of those businesses, it's time to ramp up your social media efforts.

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

Moz

JANUARY 16, 2019

They won’t ignore social networks completely, though. They still had hundreds of thousands of followers across each network. New blog posts would get the obligatory push to Twitter and LinkedIn. Facebook is used primarily for their weekly webinar updates.) Facebook's organic reach fell by 52% in 2016 alone.

Paid Content 57

Paid Content Promotion Top of Funnel Examples 57

Hubspot

APRIL 17, 2018

We have two potential designs for the homepage of our website, but we don’t know which one to use. What to Look For: While it might seem like this question is all about design, what you're really doing is understanding how candidates approach a conflict of interest. The CEO likes one, and the COO likes another. Should we still do it?

CMO 77

CMO Lead Ranking Top of Funnel Hubspot 77

Online Marketing Institute

JANUARY 4, 2011

Invest in a custom design In my own blogging from 2005 – 2009 I was using/tweaking various free themes, which did the job. But hiring a blog designer to create a unique, custom theme is something you should do immediately. But a unique design is still critical even in an increasingly real-time web. What did I learn?

Tactics 40

Tactics PR Buzz Planning 40

Webbiquity

MAY 15, 2018

Creative brilliance looking for an outlet amid the 18th conference call of the day produces an incredible range of amusing, amazing, and just plain odd content. 11 Shocking Designs Straight Out of the 90s. Webdesigner Depot normally showcases the coolest, most cutting-edge website design trends. Success @ Creative PR blog.

Planning 254

Planning Paid Search Agency Work Management Social Networks 254

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. Deputy is designed to help users simplify their scheduling, timesheets, tasking, employee communication, and administrative tasks. LEARN MORE. HUMAN RESOURCES. LEARN MORE.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

Online Marketing Institute

JUNE 22, 2009

And while a lot of marketers think that’s what they’re doing when they crank out… Read more… Doug Kessler | May 27th, 2009 | no comments The changing look of listing / portfolio sites Websites that present a portfolio or list of creative work are always a design challenge.

Paid Search Agency 40

Paid Search Agency Demand Generation Agencies Advertising Agencies B2B Marketing 40

seo.co

DECEMBER 8, 2020

This eBook is designed to give you an overview of current best practices by retracing the steps the industry has taken over the last several years, while looking ahead to predict the future trends of the industry. Website Design and SEO. But design is only the beginning. UI/UX Design. URL structure. Search functionality.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Hubspot

JULY 21, 2015

Scenario 2: You're Director of Marketing for an agency that specializes in design solutions for small businesses. So you decide to create some DIY design tools to help them, you know, DIY. Design: One employee. Design is broken off of the Content Team, and relegated to a separate team. SEO: One employee.

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28

Hubspot

OCTOBER 24, 2018

statistics): Tweets with emojis saw 25% more engagement, and on Facebook , emojis result in 57% more likes, 33% more comments, and 33% more shares. Brands are more than the products they sell or the design of their logos. Consider organizing a focus group, or run the advertisement past a sample audience. Get creative!

Planning 53

Planning Work Management Mobile Advertising Marketing Management 53

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. Deputy is designed to help users simplify their scheduling, timesheets, tasking, employee communication, and administrative tasks. LEARN MORE. HUMAN RESOURCES. LEARN MORE.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

The platform’s infinite canvas is designed to enable its more than 20M users to lead engaging workshops and meetings, design products, and brainstorm ideas. And, the user can add the functionality as needed with tools and capabilities designed specifically to provide an engaging experience for business leaders, managers, and workers.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92