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Email List Management for 100k+ List Size (Proven Frameworks to Double Your Open Rates)

SendX

The best email marketers in the world have figured this out and now with this guide, I am going to help you do just that. This works ok when you have a smaller list size but as your list grows, you will see that your open rates begin to drop hence offsetting your list growth. This amounts to 15k opens.

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The Big Shift: How the Economy, AI, and Privacy are Changing Everything We Know About Marketing

Act-On

And reassure your CEO and board that your tech stack and team deserve to ride out this wave of economic uncertainty. Your instruments may not properly pick up your prospects when they’re out of market. And these days, Wendy tracks their sender score and domain health score as routine metrics— which wasn’t a habit a year ago.

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What is Spam? The Truth About Unsolicited and Cold Email

Zoominfo

The CAN-SPAM Act, enacted in 2003, establishes requirements for commercial messages , gives recipients the right to have you stop emailing them, and spells out penalties for violations. Opt-Out Method. The first requirement of the CAN-SPAM Act is that recipients must have a way of opting out of your messages.

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Planning a New IP or Domain? Here’s How To Do an Email Warm-Up

Litmus

You’ve got (or are getting) a new email domain or IP address to send emails from—but wait. Maybe you’ve decided to go from a shared IP to a dedicated IP or from your parent domain to a subdomain just for emails. Whatever the case, you need to warm up your new IP, domain, or subdomain. What’s an IP or domain warm-up?

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Email marketing strategy: A marketer’s guide

Martech

This happens when your subscribers opt in through a sign-up form. One thing to consider if you are having severe deliverability challenges is a double opt-in email. The double opt-in requires the subscriber to confirm that they sincerely want to receive emails from you or your brand.

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What to do if customers aren’t receiving your confirmation emails

Martech

The organization is blocking the email Some organizations, like hospitals and utility companies, have email security systems that open and scan all emails before they are delivered to the recipient. In addition to ruining your open rate statistics, these systems can prevent crucial messages from reaching your customers.

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The Ultimate Email Marketing Glossary for 2022

SmartBug Media

Not sure what type of subject line will get the best open rates? Make sure to set an “Out of Office” autoresponder. Bounce Rate. When sending to a specific email list, your bounce rate shows what percentage of your contacts are not accepted by your recipients’ email servers. Double Opt-In. A/B test it!