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What the New HubSpot CMS Hub Means for Marketers

SmartBug Media

HubSpot’s CMS Hub is a new member of HubSpot’s family of marketing and business development tools. Although HubSpot CMS has been around for about five years now, the CMS Hub launch marks the biggest step in features and functionality that the platform has ever taken. The HubSpot CMS Hub: A Shift in Focus.

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Three Challenges in Marketing Financial Services to Millennials

SmartBug Media

Over the next decade, financial services marketing challenges will increase significantly. But millennials don’t have the greatest relationship with financial institutions. Consider these stats: 92 percent of millennials don’t trust financial institutions. What should your marketing team do?

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What’s New with HubSpot Advertising & a Cookieless Future [2023 Update]

SmartBug Media

Marketers need to use their customers’ data to successfully implement paid media strategies that are evolving in a cookieless landscape. HubSpot is preparing for this change by offering tools that allow businesses to gather and utilize first-party data, such as website analytics and user behavior tracking. situation].”

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Hubspot Alternatives

TrustRadius Marketing

Hubspot’s ‘human’ voice, vast collection of educational materials and networking events have solidified its place as the authority on inbound marketing — and also as one of the most popular marketing automation platforms in the field. . But Hubspot might not be the right fit for everyone. . Let’s jump in.

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Best Invoice Software for Small Businesses + How HubSpot Makes It Better

Hubspot

Whether you’re a freelance designer or the leader of a sales team, you’ve got more important things to do than manually bill your customers. HubSpot Payments : Best Invoice Software Overall. HubSpot payments is a powerful tool included in Sales Hub. Integrates with HubSpot? Over 1,000+ custom tool integrations.

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4 Marketing Technologies Every Company Needs to Embrace

Valasys

Improve Customer Experience Studying customer engagement and mapping out their journey to automate the touch points helps businesses deliver relevant content and timely promotions that resonate well with their target audience’s preferences and needs.

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The Value Add of Channel Marketing for CMOs

SmartBug Media

Being able to utilize a channel partner’s marketing department allows you to create a larger volume of marketing collateral without negatively impacting your own internal marketing budget. That includes marketing and sales collateral, talking points for what makes your product stand out, and maybe even deals for their customers.