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10 Steps to Blend STAT Ranking Data with Site Performance Metrics

Moz

I found some surprising correlations, and just as importantly, built a methodology and data set that can be updated quarterly to show changes over time. In my experience, a lack of data can lead to a senior stakeholders’ opinions carrying more weight than an SEO expert’s recommendations. Start by asking the right questions.

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A Guide to Writing Industrial Blogs: What Manufacturing Content Marketers Need to Know

Tiecas

By offering valuable insights, expert opinions, and relevant information, the blog can enhance the company’s reputation and position it as an authority within the industry or niche. Those are good top-of-the-funnel stats but won’t help you show marketing’s contributions to revenue.

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A B2B Webinar About B2B Webinars

Proteus B2B Marketing

Prior to getting into ON24’s report, they prefaced the presentation with a couple interesting stats; 65% of B2B buyers do self-education prior to engaging with sales and find 70% of their content on their own—through search, blogs, forums, communities, webinars, social media and what not—prior to making a purchase decision.

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How Event Tech Turns Internal Events Into Employee Retention Engines

Attendify

What’s more, leading event apps empower employees to build connections through a private social network, let new hires voice their opinions about the process through real-time polling, ratings and reviews, and make the entire process fun via in-app gamification. Maximize company celebrations and brand updates with event tech.

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How to Get a Customer to Edit Their Negative Review

Moz

Stats to start with. The following list of stats tells the story of why you want to do anything you can to get the customer to edit a bad review to reflect more positive sentiment: 57 percent of consumers will only use a business if it has four or more stars — ( BrightLocal ) One study showed that ~1.5-star percent to 12.8

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Email Marketing: How Much Is Too Much? #MKTGdebate

Hubspot

The two of them will battle it out, defending their opinions live on air, Friday July 13th at 1PM EDT. Does any of this change your opinion on ideal email sending frequency? But this stat could contribute to both Sam and Dan's stance on the issue. 1) Emails targeted to customer loyalty programs have a 40% higher open rate.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

41% provide opinions about products/services. The Science of Inequality – Finding Your Influential Customers Are You Treating Your Fans Like Cattle [link] REBlogGirl Great stats – my only note is that engagement is different for every brand. 42% learn about products and services via Twitter. 19% seek customer support.