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Seven Non-Traditional Ways to Finance Your Small Business

Webbiquity

Merchant Cash Services. Peer-to-Peer Lending (P2P Lending). It’s common for P2P lending to move much faster than traditional lending, so you can usually close your investment within three days if you choose. Bootstrapping refers to a company that directly gets funds from the owner (financial or otherwise).

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PayPal’s new ad business could be good news for financial marketing

illumin

This could spell out opportunities and huge potential for financial services marketing. The realm of financial marketing is spicing up, thanks to digital payments company PayPal’s recent news: it is venturing into the ad business space. PayPal just announced its new advertising business venture.

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6 social media marketers on the future of social messaging

Sprout Social

Direct mail, e-mail and toll-free calls are losing popularity among consumers as more and more gravitate to social messaging for customer service. People are much more likely to reach out through social media for customer service help than five years ago.”. Social messaging will increase the need for humanization.

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Social Media Best Practices with Your Oktopost Experts

Oktopost

P2P over B2B. Grant Klein, another Oktopost Customer Success Manager, says: “I bring this up on all of my advocate training calls – they are the ones humanizing the brand and putting the face behind the company.” And what better way to keep our audience interested than with content? No two networks are the same.

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Contify Deploys News Feed APIs to help Payments and Forex App Drive User Engagement; Delivers Contextual News on Niche and Unique Topics at Scale

Contify

The firm approached Contify to configure a solution to boost user engagement for its app that provides users with essential financial services such as investment portfolio management, alongside its cross-border payments and forex services, to a large and diverse user-base spread across 180 countries.

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Why P2P Marketing Might Be a Good Alternative to Influencer Marketing

Hubspot

To understand what peer-to-peer (P2P) marketing is, let's start with an example. Enter: P2P marketing. Given 93% of consumers trust friends and family over all other influences (including review sites, blogs, and social media platforms), it makes sense why P2P marketing works. Recently, I was looking for a new face moisturizer.

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9 Promising FinTech Startups You Should be Watching

Envy

This pioneering company began creating its SaaS platform for smart document management well before the advent of GDPR and ESMA regulations. There are plenty of FinTech companies that do good work, but AID:Tech is one of the few that actually does good. ClauseMatch. Est. 2012, London Twitter: @ClauseMatch.