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How, What, and When to Measure 4 Key Areas of Your Instagram Marketing

Content Standard

You can use Relative Engagement to measure your brand’s post success by topic and category, identify posts that resonate best with your community, identify key influencers among a brand hashtag, campaign, or trending topic, and to predict the efficiency of your post and your influencer’s post. Hashtag Performance.

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How, What, and When to Measure 4 Key Areas of Your Instagram Marketing

Content Standard

You can use Relative Engagement to measure your brand’s post success by topic and category, identify posts that resonate best with your community, identify key influencers among a brand hashtag, campaign, or trending topic, and to predict the efficiency of your post and your influencer’s post. Hashtag Performance.

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How to Craft Perfect Posts for Facebook, LinkedIn & Twitter [SlideShare]

Hubspot

Here''s how many marketers handle their social media strategy: Craft update. Auto-publish update to all three networks. Users interact and consume content on each of these social media channels differently. So to make the most of these platforms, you need to optimize your posts for each social network.

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The Ultimate Guide to Attending INBOUND 2013

Hubspot

For example, if you''re trying to increase your conversion rates on email, you could tell your boss about the INBOUND session with Sarah Goliger called "6 Steps to Optimize Your Emails for High Clickthrough Rates & Conversions." Widen your network? 11) Checking Out Boston Hot Spots. 2) Purchasing Your Tickets.

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19 Simple Email Marketing Tips to Improve Your Email Open and Clickthrough Rates

Hubspot

Here are eight little things you can start doing immediately to improve the open rates, clickthrough rates, and lead generation for your emails. 19 Tips for Better Email Open and Clickthrough Rates. Include their first names sometimes (it could increase clickthrough rates ), or even add something about their specific location.

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Social Media Definitions: The Ultimate Glossary of Terms You Should Know

Hubspot

For many people, posting a tweet, hashtagging an Instagram caption, and sending out an invite for a Facebook event on Facebook has become common practice. (In For those head-scratching moments, we've created the ultimate glossary of social media marketing terms. Social Media Terms to Know, Listed Alphabetically.

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6 Creative Social Media Tactics to Produce Better Content

Sprout Social

Marketers are under a lot of pressure to make sure their campaigns get noticed on social media. With so many businesses active across all social platforms, the content you’re publishing has to be more innovative, creative and engaging than ever. Here are six social media tactics you should adopt: 1.