Madison Logic

APRIL 9, 2024

Mr. Turco brings to Madison Logic three decades of experience driving corporate growth with expertise in business strategy, marketing technologies, and advertising. Mr. Turco succeeds Tom O’Regan, who has served as CEO since 2014 and oversaw the Company’s transformation into the market leader it is today.

Demand Generation Agencies 52

Demand Generation Agencies Account Based Marketing Enterprise Management Advertising Agencies 52

Vidyard

APRIL 12, 2017

Vidyard expands the executive team to accelerate customer success and revenue growth through high-velocity, customer-centric go-to-market strategies. KITCHENER, Ontario Canada (April 12, 2017) – Vidyard, the leading video platform for business, welcomes Jeff Loeb as chief marketing officer (CMO).

Enterprise Management 65

Enterprise Management Work Management Marketing Management Marketing Automation Services 65

Martech

DECEMBER 21, 2021

2021 was the breakout year for marketing operations. The marketing function that was once behind the scenes is now stepping onto center stage, largely driven by the need to manage digital and data, not to mention the heavy migration to a remote-first work environment. What will next year, 2022 bring for marketing operations?

Account Based Marketing 141

Account Based Marketing Enterprise Management Marketing Budget Work Management 141

nDash

NOVEMBER 10, 2021

With over 100,000 active users in 120 countries, the HubSpot ecosystem is an enormous market. The inbound marketing, sales, and service software boasts nearly six thousand partner agencies and service providers. Ready to take your brand’s content marketing to the next level? Lolly Spindler. John Heinz.

Marketing Budget 52

Marketing Budget Hubspot Budget Programs Enterprise Management 52

Nuvi

DECEMBER 11, 2019

. — DECEMBER 11, 2019 — Reputation.com , provider of the first and only complete cloud-based enterprise reputation and customer experience management platform, today announced that it is partnering with Alorica Inc. , a global leader in customer experience solutions. Data Insights with a Human Touch .

Enterprise Management 40

Enterprise Management Work Management Marketing Management Class 40

Madison Logic

JUNE 15, 2023

Customer reviews on G2 continue to validate Madison Logic’s intent data, ability to deliver predictable ROI when executing a data-driven, multi-channel ABM strategy, and best-in-class customer support.

Account Based Marketing 52

Account Based Marketing ABM Enterprise Management Peer-to-peer 52

Madison Logic

JUNE 15, 2023

Customer reviews on G2 continue to validate Madison Logic’s intent data, ability to deliver predictable ROI when executing a data-driven, multi-channel ABM strategy, and best-in-class customer support.

Account Based Marketing 52

Account Based Marketing ABM Enterprise Management Peer-to-peer 52

What Works - What Doesn't

OCTOBER 5, 2021

Of the hundreds of pitch decks I’ve seen as a trade press editor, too many left me waiting until slide 26 for a clue about the company’s value proposition, or even a clear description of their product or service. Here are five ways to focus your decks on each class of reader so you’re sure they’ve gotten your message.

Enterprise Management 65

Enterprise Management Work Management Marketing Management Advertising Agencies 65

Vidyard

APRIL 12, 2017

Vidyard expands the executive team to accelerate customer success and revenue growth through high-velocity, customer-centric go-to-market strategies. KITCHENER, Ontario Canada (April 12, 2017) – Vidyard, the leading video platform for business, welcomes Jeff Loeb as chief marketing officer (CMO).

Enterprise Management 53

Enterprise Management Work Management Marketing Management Marketing Automation Services 53

Vidyard

APRIL 12, 2017

Vidyard expands the executive team to accelerate customer success and revenue growth through high-velocity, customer-centric go-to-market strategies. KITCHENER, Ontario Canada (April 12, 2017) – Vidyard, the leading video platform for business, welcomes Jeff Loeb as chief marketing officer (CMO).

Enterprise Management 50

Enterprise Management Work Management Marketing Management Marketing Automation Services 50

Marketing Craftmanship

APRIL 19, 2012

Everything Counts in Brand Management. LinkedIn has become an important business channel, not only for individuals to showcase their professional credentials, but also for companies seeking to promote their value proposition and to establish or manage brand awareness.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Ideal Customer Profiles 100

Marketing Interactions

OCTOBER 5, 2022

When B2B marketers think “buyer,” they’re most often thinking about net-new buyers. But the biggest opportunity in an uncertain market is to focus on convincing customers to stay and customer expansion opportunities. And are your customers realizing all the types of value your solution provides? To what extent have they done so?

Ideal Customer Profiles 62

Ideal Customer Profiles B2B Marketing Enterprise Management Work Management 62

Nuvi

JANUARY 25, 2022

billion of capital under management. . Without their support, we would not have reached the pinnacle of enterprise software recognition by being included as a top vendor of choice in customer feedback management , the voice of the customer programs , and social media management. .

Enterprise Management 40

Enterprise Management Work Management Marketing Management Customer Satisfaction 40

Biznology

APRIL 3, 2018

The reason you’re so accomplished is that you are a shrewd judge of the landscape — and the landscape has changed and it includes not just what’s said by your communications team, your press releases, the New York Times, the Financial Times, or even MarketWatch. Folks are already talking about you online — or soon will, gladly and badly.

Business 197

Business Enterprise Management Blogger Class 197

Sprout Social

DECEMBER 19, 2018

Sprout Social , a leading provider of social media marketing, analytics and advocacy solutions for business, today announced $40.5 million in new funding from Goldman Sachs, New Enterprise Associates and led by Future Fund. million and underscores Sprout’s momentum and foothold within the social media software space.

Enterprise Management 104

Enterprise Management Advertising Agencies Marketing Management Paid Search Agency 104

Champion Communications

AUGUST 6, 2020

We’re a true hybrid solutions provider ,” says Aptum CEO Susan Bowen . A summary of the br and journey emphasise d how Aptum ha s adapted its services to focus on hybrid cloud solutions. Aptum’s CIO, Alberto Da Anunciacao , made his UK press debut in a five-page feature spread on Data as Infrastructure in Digital Bulletin.

Enterprise Management 71

Enterprise Management B2B Thought Leadership Work Management Thought Leadership 71

Hubspot

OCTOBER 4, 2019

Imagine this: You’re a project manager at a boutique marketing firm tasked with training the new PM and getting them up to speed on how to do their job to meet expectations. Some departments that could benefit from SOPs include finance, legal, HR, customer service, and IT. This is a great reason for creating an SOP.

Enterprise Management 72

Enterprise Management Marketing Automation Services Work Management Public Relations 72

Nuvi

OCTOBER 16, 2018

Seasoned Executive Fills New Strategic Role to Bolster Customer Loyalty and Build World-Class Support Infrastructure. OCTOBER 18, 2018 — Reputation.com , the first and only complete cloud-based enterprise reputation management platform, today named Jason Grier its new executive vice president and chief customer officer.

Class 40

Class Enterprise Management Verticals Ad Building 40

Madison Logic

MAY 24, 2023

The report recognizes Madison Logic as a proven demand generation partner for its proprietary intent data and extensive marketing campaign activation. With the most comprehensive signal of purchase intent, we arm marketers with better intelligence that empowers them to make data-driven decisions that drive better results.”

Intent Data 52

Intent Data Intent Account Based Marketing Enterprise Management 52

Madison Logic

MAY 24, 2023

The report recognizes Madison Logic as a proven demand generation partner for its proprietary intent data and extensive marketing campaign activation. With the most comprehensive signal of purchase intent, we arm marketers with better intelligence that empowers them to make data-driven decisions that drive better results.”

Intent Data 52

Intent Data Intent Account Based Marketing Enterprise Management 52

Madison Logic

APRIL 4, 2023

Customer reviews offered persistent recognition for the ability to prioritize accounts, personas, and content with its superior proprietary data; best-in-class customer support; and the predictable and sustainable ROI clients experience when executing a multi-channel ABM strategy with Madison Logic.

Account Based Marketing 52

Account Based Marketing ABM Peer-to-peer Multi-Channel 52

SWZD

SEPTEMBER 23, 2019

Our most recent guest was Matt Collins , Chief Marketing Officer at Calix. He gave us excellent insights into thinking about marketing strategy at a company that has enormous growth potential as a result of developing a cutting edge technology platform. We asked Matt what attracted him to a career in marketing.

Enterprise Management 48

Enterprise Management Work Management Marketing Management Ideal Customer Profiles 48

Vidyard

MARCH 7, 2017

Shannon Stubo brings more than two decades of Silicon Valley marketing and communications expertise to Vidyard’s Board of Directors. eBay, OpenTable, and LinkedIn where she helped to build new markets and develop category leadership on a global scale. But this is only one of the reasons why I wanted to get involved with Vidyard.

CMO 65

CMO Linkedin Enterprise Management Press 65

Conductor

APRIL 26, 2021

Now, as the trend towards Organic Marketing continues to accelerate, we’re doubling down on helping SEO, Content and Web teams improve the way they track, define and increase business impact. It also helps build a more powerful case for marketing investments among stakeholders and executive leadership. Expand Your Digital Presence.

Organization 52

Organization Features Enterprise Management Work Management 52

ClearVoice

APRIL 30, 2020

Generating more leads might just require a few changes to your current sales and marketing strategy, however, generating quality leads and at scale is quite another challenge. However, with the wealth of lead generation tools out there, how do marketers know which tools are worth adding to their already-full tech stacks?

Lead Generation 95

Lead Generation Marketing Automation Services Budget Programs Lead Scoring 95

Conversica

OCTOBER 28, 2019

Most recently he served as the CEO of Janrain, a customer identity and access management SaaS company serving the enterprise global 2000, which was acquired by Akamai Technologies in January 2019. This milestone is really just the beginning of a new chapter to what lies ahead for our company. The company has also been named as an Inc.

Enterprise Management 75

Enterprise Management Marketing Management Gartner Sales Qualified Leads 75

Televerde

FEBRUARY 23, 2021

PHOENIX, AZ – February 23, 2020 – Televerde , the first and only fully integrated sales and marketing technology organization with a proven model for generating demand and accelerating sales, announced a multi-year contract with Xactly , a leading provider of cloud-based revenue performance management software. About Televerde.

Enterprise Management 52

Enterprise Management Work Management Lead Ranking Marketing Management 52

Hubspot

AUGUST 21, 2023

Your sales manager has given your team a big pep talk encouraging you to dial, dial, dial. They need to receive a "cold call" from you, where you introduce yourself and your services and make your value proposition clearer. second pause) Do you have a moment to talk about your business' call service provider?

Cold Calling 69

Cold Calling Template Work Management Enterprise Management 69

Nuvi

MARCH 10, 2021

. — March 10, 2021 — Reputation, the global leader in reputation experience management, has named Shannon Hernández as the company’s general counsel and corporate secretary. She will also focus on building and leading a best-in-class legal team to support the company’s growth initiatives. Shannon received her J.D. About Reputation.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Paid Search Agency 40

Vidyard

JANUARY 10, 2017

” Video creation has been slow to expand beyond marketing departments because it can come with high costs, complexity, and significant time commitments. Solutions Consultants: Build and send custom product demos using screen recordings or on-demand product videos. Product Management: Record demos of new products and features.

Enterprise Management 51

Enterprise Management Video Marketing Personalization Marketing Management 51

Vidyard

JANUARY 10, 2017

Video creation has been slow to expand beyond marketing departments because it can come with high costs, complexity, and significant time commitments. Solutions Consultants: Build and send custom product demos using screen recordings or on-demand product videos. Product Management: Record demos of new products and features.

Enterprise Management 50

Enterprise Management Video Marketing Personalization Marketing Management 50

Vidyard

JANUARY 10, 2017

KITCHENER, Ontario – January 10, 2017 – Vidyard , the leading video platform for business, today launches ViewedIt Enterprise , a business-class edition of ViewedIt , the free video-recording tool that makes it easy for organizations to embrace the power of video for personalized communications. “We

Enterprise Management 50

Enterprise Management Video Marketing Personalization Marketing Management 50

Vidyard

MARCH 7, 2017

Shannon Stubo brings more than two decades of Silicon Valley marketing and communications expertise to Vidyard’s Board of Directors. eBay, OpenTable, and LinkedIn where she helped to build new markets and develop category leadership on a global scale. But this is only one of the reasons why I wanted to get involved with Vidyard.

CMO 52

CMO Linkedin Enterprise Management Press 52

Nuvi

APRIL 5, 2021

. — April 5, 2021 — Reputation , the global leader in reputation experience management (RXM), today announced it has acquired Nuvi, a robust social customer experience (CX) software company based in Lehi, Utah. Experience Management Innovations – Feedback Fuels Progress.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Acquisitions 40

Vidyard

MARCH 7, 2017

Shannon Stubo brings more than two decades of Silicon Valley marketing and communications expertise to Vidyard’s Board of Directors. eBay, OpenTable, and LinkedIn where she helped to build new markets and develop category leadership on a global scale. She joined LinkedIn in 2010 as its first VP of corporate communications.

CMO 50

CMO Linkedin Enterprise Management Press 50

LeanData

APRIL 11, 2017

April 11, 2017 /PRNewswire/ — A survey of 527 B2B sales and marketing professionals found that a majority have serious reservations about the effectiveness of the lead routing process at their companies. It’s widespread and businesses are aware that they haven’t yet figured out their lead management challenges.”

Lead Management 40

Lead Management Enterprise Management Customer Surveys Work Management 40

LeanData

APRIL 11, 2017

April 11, 2017 /PRNewswire/ — A survey of 527 B2B sales and marketing professionals found that a majority have serious reservations about the effectiveness of the lead routing process at their companies. It’s widespread and businesses are aware that they haven’t yet figured out their lead management challenges.”

Lead Management 40

Lead Management Enterprise Management Customer Surveys Work Management 40