article thumbnail

How to Maximize ROI with Email Marketing for B2B

Webbiquity

Image credit: Pixabay on Pexels You’ve probably seen studies and statistics on the enormous ROI (return on investment) that email marketing for B2B delivers compared to other tactics. Other studies have reported similar figures, meaning the potential ROI for email marketing may actually be close to 3600%.

ROI 175
article thumbnail

Overcoming the Challenges of Industrial Marketing for Manufacturers: Strategies for Lead Generation and Growing Sales

Tiecas

Industrial marketing strategies such as search engine optimization (SEO) , targeted advertising, and content marketing enable us to connect with the right audience online. Industrial marketing helps us showcase our unique selling points through targeted messaging, case studies, and customer testimonials.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Email List Management for 100k+ List Size (Proven Frameworks to Double Your Open Rates)

SendX

In case your email list size is less than 100k, I don't think these techniques will apply for you. A big email list in itself will not help you grow your business until you are in the business of selling email lists itself (which is sincerely hope is not the case). Email engagement directly affects your email deliverability.

Open Rate 158
article thumbnail

The Biggest Questions to Ask a B2B Lead Gen Company

Inbox Insight

Without vetting potential vendors, there’s a tangible risk of allocating budget towards low-quality leads, affecting your sales funnel. Here are some key questions to ask: Aligning with your workflow How will they map their process to your sales workflow and funnel stages? This allows you to track ROI and optimize future efforts.

article thumbnail

Intent Data: How to Generate Quality Sales and Marketing Leads

DealSignal

” Downloads of resources such as case studies and eBooks, especially those that are not simply informational and may indicate purchase intent. This can be vendor comparison guides, case studies, and more. Spikes in content consumption—either on your website or on third-party websites.

article thumbnail

Intent Data : How to Use it to Generate Quality Sales and Marketing Leads

DealSignal

How to use B2B intent data Operationalizing intent data: Three use cases The importance of quality intent data eBook: The Definitive Guide to Evaluating & Choosing a B2B Data Provider Learn more about Intent Data. This can be vendor comparison guides, case studies, and more. Operationalizing intent data: Three use cases. #1:

article thumbnail

B2B Marketers, Don’t Enter a Recession Without Solving This

Rev

Advertisement. b) Commitments from both sides to communicate regarding deliverables – for sales, that might be regarding the follow up and reporting back on the quality of those leads. No analyses have to be performed on your end (in the case of a subscription product). Do you find that to be true? Why do you need this?