Hubspot

AUGUST 7, 2018

Online marketing strategies include web design, SEO, email, social media, PPC, and other internet-related methods. Consider hosting a Twitter chat, posting surveys on Instagram, or creating fun contests on Facebook. SEO: Moz’s case study for Pipedrive, a sales CRM. Their case study is available on SingleGrain.com.

Internet Marketing 101

Internet Marketing Paid Content Advertising Agencies Paid Social Agency 101

Convince & Convert

MAY 5, 2010

Big companies are starting to follow JaneNation on Twitter , and engage with the community across the social Web. link] THANKS [link] Dan Nestle Case study could herald future of ad agencies RT @jaybaer: An Online Community with a Purpose, and a Plan. Such a cool site! I cant wait to share!

Social Media 126

Social Media Advertising Agencies Paid Search Agency Media 126

Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

NOVEMBER 5, 2019

Include a section for white papers, case studies, and videos. Case studies. Many B2B marketers still consider social media marketing primarily a strategy for B2C companies, with the exception of LinkedIn and, to a lesser extent, Twitter. Case studies. Implement the Latest SEO Techniques. White papers.

Paid Content 240

Paid Content Sales Management Work Management Marketing Automation Services 240

Convince & Convert

MAY 12, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Would You Try It With a Fox? And that’s just it.

Paid Search Agency 121

Paid Search Agency Advertising Agencies CAN-SPAM PR 121

Convince & Convert

SEPTEMBER 7, 2010

The examples and mini case studies he presents provide insights that leave you nodding your head and thinking you could adopt the same approaches. Both are wake-up calls for marketers, and make the case that separating marketing from day-to-day customer experiences is an impossibility. UNsettling Stratten has a knack for gaps.

Social Media 115

Social Media Media Paid Search Agency Peer-to-peer 115

Single Grain

APRIL 20, 2023

In this post, we’ll go through six of our inbound marketing case studies to showcase the utility and effectiveness of inbound marketing tactics and strategy — and hopefully inspire your own strategy. But constantly trying to access your target audience can be a tedious endeavor, and it may not always pan out the way you need it to.

Case Study 52

Case Study Case Studies Paid Content Inbound Marketing 52

Convince & Convert

AUGUST 19, 2010

Virality, Quick and Easy Once the stories are approved and posted on the blog, RESMARK automatically triggers another email, notifying the author and asking them to share the story on Facebook, Twitter, and elsewhere. How are you integrating social media into other programs? How to use customer-generated content to increase sales.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Convince & Convert

AUGUST 2, 2010

Other instructors include the awesome Mari Smith , Brian Solis , Paul Dunay , my brilliant pal Jeff Widman from BrandGlue , Darren Rowse from ProBlogger , my friend MIke Stelzner (founder of Social Media Examiner ), and a bunch of other great folks, including a lot of specific case studies (even B2B!). How can I help you?

Facebook 122

Facebook Paid Search Agency Webinar Metrics Advertising Agencies 122

Convince & Convert

MARCH 4, 2010

In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. In the well-documented Marriott case study, they tracked $500 mm in bookings from links on the corporate blog. Very helpful post, Jay.

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

LEADership

AUGUST 7, 2014

Case Study: With all the knowledge they had about landing page optimization best practices, SAP was still losing money on a PPC campaign that just wasnt performing well. Read the case study here. Pay for Targeted Eyeballs. Organic search traffic is very valuable and you definitely want to build volume.

Lead Generation 40

Lead Generation Landing Pages Generation Budget Programs 40

Marketing Insider Group

MAY 12, 2010

displayed various studies that show that clicks are the preferred method to measure marketing performance. ROI” and “Sales” are the 4 th and 5 th most important metric according to Chief Marketer April 1, 2010 study. Many companies focus on Marketing automation or CRM systems before they have defined this process.

Lead Generation 100

Lead Generation Sales Management Lead Ranking ROI 100

Convince & Convert

SEPTEMBER 21, 2010

Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube. You are indeed the perfect case study. You are indeed the perfect case study. “Social media is not about Facebook or MySpace or Flickr or Twitter or blogs or YouTube.&# It’s not hard, it’s complicated.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

JUNE 29, 2010

Shirky makes a great case for it to be so, citing LOLCats as an example of widespread human collaboration and creation – albeit devoid of the type of society-enhancing mission and outcomes he hopes is the eventual result of this movement. And when the accidents went away, so did the behaviors. How can I help you?

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Convince & Convert

APRIL 28, 2010

million followers on Twitter? In Search of Mass Influencers In a fascinating new Forrester Research study about online peer influence, Augie Ray and Josh Bernoff determine that consumers generated more than 500 billion online impressions about products and services in 2009. Fly more miles, get priority seating on an airline.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Optinmonster

DECEMBER 3, 2023

They expect a business to be available for questions on Facebook and Twitter and look for tutorials and how-tos on Pinterest and YouTube. You can even use our referral detection feature to show a Facebook popup to audiences only from Twitter and a Twitter follow button for Facebook users.

Top of Funnel 103

Top of Funnel Conversion Rate Conversion Cross-Selling 103

Convince & Convert

SEPTEMBER 20, 2010

Linkedin Groups vs. Twitter. Two Sides of the Same Coin A remarkable recent study by MarketingProfs, however, pokes a hole in even that notion of B2B and B2C social media divergence. Twitter is even narrower at 36% – 46%. The differences may then lie in use cases and expectations. Podcasts vs. YouTube.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Convince & Convert

APRIL 1, 2010

But, facebook.com/mntimberwolves appears to be available, and their Twitter handle is @mntimberwolves. The Twitter background includes zero evidence of any other outpost. Linked from Twitter. They need to snap up that Facebook name pronto. The YouTube channel is barely mentioned on Facebook. Your Web site. At a minimum.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs. How can I help you?

Social Media 138

Social Media Media Webinar Metrics Paid Search Agency 138

Convince & Convert

SEPTEMBER 21, 2010

Tired of chasing shiny objects, and setting up Twitter and Facebook accounts with clear direction, or success metrics? includes slides and worksheet) [link to post] – Posted using Chat Catcher [link] DMurrow (Dave Murrow) Twitter Comment RT @jaybaer: Develop a social media strategy in 7 steps. Sessions start October 5.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Online Marketing Institute

NOVEMBER 4, 2010

When someone registers to download a white paper or podcast or case study about the business challenge that your product solves, he or she is expressing an interest in that topic, not necessarily in your product. Twitter Click Here to follow me on Twitter. This is key for a number of reasons: 1.

Demand Generation Agencies 40

Demand Generation Agencies Paid Search Agency RSS Paper 40

Convince & Convert

JUNE 22, 2010

Somehow, thousands of B2B companies seem to have come to the conclusion that because they aren’t being mentioned 65 times per hour on Twitter, that social media doesn’t matter to them, or their customers. No stack of case studies or conference road trips will do it, either. Social Media? It has to come from you.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Sprout Social

JANUARY 30, 2020

Heck, simply looking up “CRM” on the software review platform Capterra returns 770 results as of writing this. The previous Gartner study highlights the fact that folks are doing more and more independent research when looking up SaaS products. In many cases, this means turning to a quick Google search. PPC and social ads.

Webinar Metrics 92

Webinar Metrics Marketing Strategy Marketing & Strategy Planning 92

Single Grain

APRIL 25, 2022

With so many PPC agencies claiming to be the best, finding an experienced, reputable, results-driven one for your business is always challenging. The Benefits of PPC Advertising. Why Do You Need a PPC Management Agency? How to Choose the Right PPC Company. How Much Do PPC Companies Charge? Let's begin.

Paid Search Agency 52

Paid Search Agency Paid Content Advertising Agencies Marketing Agencies 1 52

Convince & Convert

MARCH 3, 2010

Consumers are using social media (especially Twitter) as a 1-800 line, and agencies should be helping their clients answer the social telephone by setting up listening posts and protocols, and trying marketing to customer service in real-time. I'd love to write up a case study on you guys when you're ready.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

Brightedge

JANUARY 13, 2020

One digital channel continues to grow and this data will help you make the case and prioritize your traffic efforts. Google AdWords for Beginners: A Do-It-Yourself Guide to PPC Advertising. books are too thin and used as lead gen to upsell bigger digital marketing books or training courses, but that is not the case with this one.

Paid Content 122

Paid Content Planning Paid Search Agency Advertising Agencies 122

Convince & Convert

MARCH 23, 2010

That’s right, in most cases, 8 out of every 10 visitors to your blog have never been there previously. Also, while I think it’s somewhat less likely that a first-time visitor will tweet or Digg or Stumble your work (I’d love to see a study on that), you should make that process as easy as possible as well.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Convince & Convert

APRIL 14, 2010

I wish more twitter users understood this. I wish more twitter users understood this. And with the new ads on Twitter being placed largely based on response rates, I'm afraid we're going to see “my coupon is better than your coupon.&# [link] jaybaer I agree. Sounds like a great case study.

Social Media 129

Social Media Media Paid Search Agency CAN-SPAM 129

SpotMe Blog

JUNE 29, 2023

And with fully compliant event platforms that collect data and feed it automatically into your pharma CRM for you, gathering HCP data to analyze and drive your next best actions is easy. That way you can have a single source of truth for that all-important event data in your pharma CRM, such as Veeva. #3

Paid Content 52

Paid Content Webinar Metrics Marketing Budget Marketing & Strategy 52

Convince & Convert

FEBRUARY 25, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Do You Know Your Customers Enough to be a Social Media Hit?

Social Media 117

Social Media Media Webinar Metrics Paid Search Agency 117

Single Grain

APRIL 6, 2020

While it’s not an instant revenue generator like fast-acting PPC campaigns may be, it’s reliable and can offer long-lasting results. This is often used synonymously with engagement marketing, and it's a very close sibling, but in this case the experience drives the engagement, rather than the engagement driving the experience.

Ethics 138

Ethics Word of Mouth Marketing & Strategy Class 138

Single Grain

MAY 10, 2022

Running a Google Ads campaign is one such case (if it weren't, would you be reading this article? ??). These skills are transferable to some of the other products Alphabet (Google’s parent company) offers, such as YouTube and other ad platforms like Facebook, Pinterest and Twitter. Keep Ahead of AdWords’ Latest Changes.

Paid Search Agency 52

Paid Search Agency Adwords Advertising Agencies Paid Content 52

Single Grain

APRIL 4, 2022

Marketing analytics is the study of data by experts, which helps businesses make data-informed decisions. 2) Case Studies. Case studies convey real-life examples of how an agency helped its clients with their analytics skills. You should check out some of the case studies on the agency's website.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Social Agency Paid Content 52

Convince & Convert

SEPTEMBER 21, 2010

Note that although various tools might measure this data, it’s inclusion is dependent on the data being available on each mention so in most cases only a subset of the total mentions are counted in this type of analysis. applications like Facebook, Twitter, Skype, etc. In other words, how accurate does it need to be? Hope that helps!

Social Media 157

Social Media Media Paid Content Work Management 157

Directive Agency

MAY 26, 2017

You may be interacting with a potential lead for months over email, LinkedIn, Twitter, and phone calls before they ever reach out to actual schedule a demo or get in touch. So for those of you who want to learn more about how to generate demand for your business via social, check out the post below: Best Practice #2: Invest in a CRM Platform.

Demand Generation Agencies 61

Demand Generation Agencies Demand Lead Ranking Practices 61

Single Grain

FEBRUARY 21, 2022

These companies bring their team of PPC experts to: Release your already burned-out team from the stress of managing a campaign. Ideally, the agency should provide case studies that detail what they did for their clients. Companies that show a lot of logos without any substantial case studies and testimonials are a big no-no.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Paid Content Paid Social Agency 52

Single Grain

FEBRUARY 25, 2022

Studies also show that virtual care helps 76% of those who are suffering from depression to get better after just a three virtual visits: Another situation in which Teladoc might be useful is if you are prepping for surgery. Twitter: Are Twitter Ads Worth It in 2022 and Beyond? How to Target Effectively on LinkedIn.

Digital Transformation 52

Digital Transformation Enterprise Management Work Management Paid Search Agency 52