SalesIntel

JANUARY 21, 2022

Have you considered adjusting your marketing plan to a specific target at the precise correct time for them to close? ” Enter Buyer Intent data. Buyer Intent data provides unprecedented insight into your prospects’ behavior by tracing intent signals across the web.

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Only B2B

SEPTEMBER 21, 2021

The success of B2B sales and marketing is strongly reliant on data. However, simply using the data to reach out to your prospects is insufficient. Every effective marketer and salesperson understands the true value of B2B data and how it can help them reach their overall business goals. What Is Intent Data?

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Inbox Insight

DECEMBER 16, 2020

We’ve already established that every B2B marketer should be leveraging intent data, with 99% of B2B marketers already doing so in some way. Here are the 5 types of intent data that you need to be focusing on if you want your campaigns to bring back greater results. Search intent. Browsing intent.

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Intent Data Demand Generation Agencies Demand Generation Intent 98

SalesIntel

MARCH 8, 2023

After all, the more you know about your target market and their purchasing habits, the better you will be at meeting their demands. According to HubSpot , 61% of B2B marketers say generating traffic and leads is their most difficult task. B2B intent data providers can solve both problems. What is Buyer Intent Data?

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TrustRadius Marketing

OCTOBER 3, 2022

Intent data helps brands better understand and reach their audiences, and different types of intent data call for different approaches and drive different results. One relatively new type, second-party intent data, is a company’s first-party data monetized. . What makes downstream intent data unique?

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PureB2B

APRIL 21, 2017

Individual users and businesses are becoming increasingly dependent on the internet as a research portal. This has led to changes in the way brands market their products and services. With a holistic understanding of buyer intent, your business can improve the lead qualification process and enhance sales conversions.

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TrustRadius Marketing

SEPTEMBER 29, 2022

Marketing operations teams are responsible for making customer data more actionable for their sales and marketing teams. They manage data integrity and the distribution of this data through seamless technology integrations, workflow process development, and project and performance management.

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Intent Data Top of Funnel Intent Work Management 52

TrustRadius Marketing

SEPTEMBER 29, 2022

Marketing operations teams are responsible for making customer data more actionable for their sales and marketing teams. They manage data integrity and the distribution of this data through seamless technology integrations, workflow process development, and project and performance management.

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Intent Data Top of Funnel Intent Work Management 52

DealSignal

NOVEMBER 1, 2022

B2B buyer behavior has shifted dramatically to independent, online research. Due to the volume of content and online resources in nearly every industry, most people on your buying committees can perform their own research on their own time, and are likely to make a decision before ever talking to your sales team. Signs of buyer intent.

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Intent Data Intent Marketing Automation Services Ideal Customer Profiles 52

xiQ

JULY 19, 2019

The Truth Intent Data Vendors Don’t Want You to Know. The latest buzz word in B2B marketing is Intent Data. Intent Data is the analysis of a prospective buyers’ search and browsing history to predict the buyers’ intentions and next moves. The Problems with Third-Party Intent Data.

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PureB2B

APRIL 21, 2017

Individual users and businesses are becoming increasingly dependent on the internet as a research portal. This has led to changes in the way brands market their products and services. With a holistic understanding of buyer intent, your business can improve the lead qualification process and enhance sales conversions.

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Buyer Intent Intent Work Management Marketing Management 62

Engagio

APRIL 11, 2018

Today, over 90% of B2B organizations believe Account Based Marketing is a “must-have” tactic, according to SiriusDecisions. One reason is the immense amount of data that is now available to us to make account-based strategies more efficient. When it comes to at all information on the internet, according to IBM , every day, we create 2.5

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xiQ

JULY 19, 2019

The Truth Intent Data Vendors Don’t Want You to Know. The latest buzz word in B2B marketing is Intent Data. Intent Data is the analysis of a prospective buyers’ search and browsing history to predict the buyers’ intentions and next moves. The Problems with Third-Party Intent Data.

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Intent Data Vendors Intent Analysis 62

Zoominfo

OCTOBER 15, 2020

We invited a trusted outsider—an expert on the sales and marketing technology landscape—to join us and share a unique perspective. The intersection of our ideas resulted in a renewed focus on delivering massive value to our customers through the best B2B intent data the market has to offer. The Leader in Buyer Intent.

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Aberdeen

FEBRUARY 4, 2019

The B2B marketing world is abuzz with “purchase intent data.”. I write about it often enough, so to make sure my proselytizing is accurate, I often reference a super-handy guide Aberdeen produced, “Demystifying B2B Purchase Intent Data: Understanding the Basics.”. Demystifying B2B Purchase Intent Data.

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Aberdeen

JANUARY 16, 2019

And that’s a maxim he applies to personalization throughout marketing and the sales funnel. In a presentation for B2B SaaS marketers , Cabane said a data dearth is largely responsible for the poor levels of personalization throughout many customer journeys. Want to schedule a Marketing Playbook demo?”.

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Aberdeen

JANUARY 16, 2019

And with intent data, you can hyper-personalize the customer experience to unprecedented levels. In a presentation for B2B SaaS marketers , Guillaume Cabane, VP of Growth at Drift, said a data dearth is largely responsible for the poor levels of personalization throughout many customer journeys.

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Intent Data Intent Lead Ranking Personalization 40

SmartBug Media

SEPTEMBER 6, 2019

That, in a nutshell, is “intent data.”. It’s not as simple as a magical button on your browser homepage—but it is a very real set of data analytics based on consumer behavior across the web (not just on your website) that: Gives you a front-row seat to live buyer activity, shows you the buyer’s pain points.

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DealSignal

MAY 3, 2021

B2B buyer behavior has shifted dramatically to independent, online research. Due to the volume of content and online resources in nearly every industry, most people on your buying committees can perform their own research on their own time, and are likely to make a decision before ever talking to your sales team. Signs of buyer intent.

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Intent Data Ideal Customer Profiles Intent B2B Sales 52

Zoominfo

DECEMBER 28, 2020

And they’re online buying signals—the data trail—that prospective buyers leave as they research solutions online. Your marketing and sales teams need both. Buying signals in marketing are essential for qualifying leads by showing prospective buyers the right content at the perfect time.

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SalesIntel

FEBRUARY 20, 2023

In our webinar transcript below, we share advice from two experienced, SaaS CEOs on how you can put data and intelligence into the sales motion to give them efficiency, generate a consistent sales pipeline, and make the go-to-market team efficient. I am the marketing director here at SalesIntel, and also your MC for the day.

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Intent Data Ideal Customer Profiles Intent Bombora 52

Oktopost

MAY 23, 2022

The eternal question for B2B marketers is: When is the best time to sell to buyers? But the longer your B2B sales cycle is, the more chances your buyers will lose interest and look elsewhere. What is intent-based marketing? What is intent data? What are the benefits of intent-based marketing?

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Aberdeen

JANUARY 31, 2019

The ability to convert real buyer intent signals into closed deals and significantly improve win-rate percentage is a key tenet of Aberdeen’s business model. Data visualizations provided by Aberdeen, your winningest intent data provider, are not going to identify or cure rampant infectious diseases.

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Aberdeen

JANUARY 31, 2019

The ability to convert real buyer intent signals into closed deals and significantly improve win-rate percentage is a key tenet of Aberdeen’s business model. Data visualizations provided by Aberdeen, your winningest intent data provider, are not going to identify or cure rampant infectious diseases.

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Intent Data Intent Intent Signal Buyer Intent 40

Marketing Insider Group

MAY 25, 2021

As a marketer, creating and publishing the right content in the proper context is essential. Many marketers can waste precious time, energy, and resources producing the wrong content for the wrong audiences. You can collect two types of intent data to inform your efforts: internal and external.

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SalesIntel

FEBRUARY 20, 2023

In our webinar transcript below, we explain how you can put data and intelligence into the sales motion to give them efficiency, generate a consistent sales pipeline, and make the go-to-market team efficient. I am the marketing director here at SalesIntel, and also your MC for the day. We are an intent data company.

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Martech

MAY 5, 2023

Marketers know this as “the sales funnel”. The advent of AI and the avalanche of data has distorted the shape of the funnel. Think about a spider web Ryan Brock, chief solution officer at marketing strategy platform DemandJump, no longer sees a funnel. The client’s web site is treated as a “buyer intent tool.”

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Circle Studio

NOVEMBER 23, 2021

As we approach the end of 2021, it’s time to look at key 2022 B2B marketing trends that will emerge in the year ahead. As we have seen in previous years, 2022 will reflect the ongoing evolution of many B2B marketing trends. Additionally, B2C marketing’s influence on the B2B world will continue to be significant.

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Circle Studio

NOVEMBER 24, 2020

As we approach the end of 2020, it’s time to take a look at key 2021 B2B marketing trends that will emerge in the year ahead. Continuing a pattern from previous years, 2021 will see the ongoing evolution of many B2B marketing trends from recent years, and the increasing influence of B2C marketing will make a big impact.

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Madison Logic

MARCH 23, 2023

Success or failure in account-based marketing (ABM) hinges on account prioritization. In our ML Insights Data Series, we examine the data on organizations and decision makers within the buying committee who purchase leading B2B technologies today. Why ML Insights? billion in 2021.

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6sense

NOVEMBER 9, 2021

Last week , we told you about our new interactive ebook A Deep Dive Into the Dark Funnel , which provides a close-up of the hidden buyer intent most data revenue teams can’t detect … and how to leverage it to dramatically improve their business performance. What are Behavioral Signals? Source of Behavior Signals.

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6sense

AUGUST 28, 2021

In the early days of the internet, a business could make a lot of money by selling ads to a new and willing market. Marketers flocked online to experience this new targeted form of outreach. Increased personalization based on buyer intent data. Direct integration of products into content.

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Aberdeen

FEBRUARY 20, 2019

Character sentiment data visualization is particularly interesting in the context of B2B applications of buyer intent data. This creates the most accurate way to predict which signals are coming from someone who’s in-market for a purchase. Good news – It is now possible to know this, with up to 91% accuracy.

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SalesIntel

FEBRUARY 7, 2024

After all, the more you know about your target market and their purchasing habits, the better you will be at meeting their demands. According to HubSpot , 61% of B2B marketers say generating traffic and leads is their most difficult task. B2B intent data providers can solve both problems. What is Buyer Intent Data?

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Intent Data Ideal Customer Profiles Intent Lead Ranking 52

DiscoverOrg

AUGUST 7, 2018

They’re searching online, consuming content, learning about options to relieve their pain, and forming opinions about solutions. The average B2B buyer is 67% of the way through the buyer journey before they ever engage with a salesperson ( SiriusDecisions ). What is Intent data? What is Intent data ?

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Aberdeen

MARCH 30, 2020

In marketing and sales, if everything was a nail and Intent data was a hammer, life would be so much easier and we could all go golfing or whatever your golf equivalent is. Unfortunately, using intent data and behavioral signals requires just a bit more data science and work to make it all come together nicely.

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SalesIntel

AUGUST 13, 2021

Sales Intelligence typically refers to a set of technologies that assist sales and marketing in locating, collecting, analyzing, and evaluating data on potential consumers. Sales Intelligence accomplishes this by utilizing information that has already been published on the internet — on websites, social media, and so on.

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