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Top 9 immersive marketing events of 2023

Martech

Highlighting a strong focus on industry and business case uses for immersive such as healthcare, architecture and construction, prior years have included tracks dedicated to cross-vertical topics such as marketing, sales, infrastructure, 5G, storytelling, perception, and IoT. Passes run upward of $3,000 for the official conference sessions.

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Top 10 immersive marketing events of 2023

Martech

Highlighting a strong focus on industry and business case uses for immersive such as healthcare, architecture and construction, prior years have included tracks dedicated to cross-vertical topics such as marketing, sales, infrastructure, 5G, storytelling, perception, and IoT. Passes run upward of $3,000 for the official conference sessions.

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A First-Class Guide to Social Media for Travel

Sprout Social

Although your goal may be to expand your reach and increase awareness, a five-star luxury hotel won’t find much success broadcasting to an audience of budget-conscious college students on spring break. Focus on Storytelling. Never assume that you’re speaking to the general public.

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Marketer Showcase: Jacqueline Schklar, B2B Marketing Buzzword Killer

NetLine

Soon after, interactive/display ads were a thing, and I was producing pre-roll campaigns for Turner Broadcasting. With the rise of online video, social, and content marketing what was seen as a hindrance to a marketing career, having a strong background in media and storytelling, became an asset.

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Why Social Media is Like Improv Comedy

Adobe Experience Cloud Blog

You obviously need good storytellers. And you need that “secret sauce” that can’t be taught in a college course but comes from life experience and maybe, just maybe, taking an improv class. An improv class? Yes, you know those acting classes where the instructor has you make up dialogue on the spot.

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7 Examples of Great Native Ads in 2018

Outbrain

Promoted on social media, it uses a storytelling approach to broadcast the values of the Land Rover brand (excellence, daring, success), for an unforgettable native experience. #2 This ties in seamlessly with the Intelligent Drive system, a new feature in the Mercedes E-class vehicle. 2 Laurel or Yanny? VentureBeat.

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Outbrain’s Patented Click-to-Watch Video Format Favors Engagement Over Intrusion for Global Brands

Outbrain

Outbrain’s Click-to-Watch video gives brands a platform to connect with their target customers while creating engagements and touchpoints through best in class storytelling. Favouring engagement over interruption, Outbrain’s Click-to-Watch video changes the way advertisers engage with their customers online through video.