Writing on the Web

SEPTEMBER 9, 2010

(Vacation time, so here’s another guest post, this one by Susan Long, freelance marketing consultant.). If you’re writing your blog for more than just fun, you’ve probably thought about how you can make some money from it. 1) Putting ads on your blog. 5) Use your blog as a resume to get other writing jobs.

Business Blogging 100

Business Blogging RSS Merchandising Advertorials 100

Writing on the Web

JUNE 30, 2010

Online Surveys & Market Research. Blog this on Blogger. Email this via Gmail. Post on Google Buzz. Email this via Hotmail. Email this via Hotmail. Email this to a friend? Email this via Yahoo! Related posts: Your Business and the Web: Getting Better? Share this on Bebo.

Ning 100

Ning Content Marketing Digg Business 100

Writing on the Web

JULY 6, 2010

Here is a quick video I made this weekend with my Flip camcorder… It’s just a short one… let me know if I can help you with your business blog. What’s your biggest challenge with blogging, and content marketing? Blog this on Blogger. Email this via Gmail. Post on Google Buzz.

Ning 100

Ning Content Marketing Tools Digg 100

Writing on the Web

NOVEMBER 22, 2010

What additional steps should smart content marketers take to get results from blogging? Blog this on Blogger. Email this via Gmail. Post on Google Buzz. Email this to a friend? Related posts: Content Marketing Results: 18 Ways to NOT Get Blog Traffic. Share this on del.icio.us.

Top of Funnel 100

Top of Funnel Content Marketing Digg Content 100

Writing on the Web

NOVEMBER 3, 2010

How can you learn basic search marketing for blogging in 5 minutes or less? Do what all the smart and savvy bloggers and content marketers do: use Scribe. It’s easy to see how your content can be improved, without being an expert in search marketing. Blog this on Blogger. Email this via Gmail.

Search Marketing 100

Search Marketing Optimization Content Marketing Blogger 100

Writing on the Web

JULY 12, 2011

Blog this on Blogger. Email this via Gmail. Post on Google Buzz. Email this to a friend? Related posts: 8 Blog SEO Tips for Top Search Results. No More Geek-Speak: SEO for Smart Bloggers. Business Blog Writing and Content Marketing: Come on, light my fire! Share this on Facebook.

SEO 100

SEO Tips Content Marketing Digg 100

Writing on the Web

JUNE 23, 2010

There are a few drawbacks to using WP, if you are using it for product pages, affiliate product landing pages or email squeeze pages: There are too many distractions when headers, navigation menus, and sidebars are present…and you want these elements on most of the pages of your site – just NOT your landing pages! Blog this on Blogger.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

Writing on the Web

JULY 26, 2010

. “My clients aren’t surfing the Web reading blogs.&#. “Oh, that means I’ve got to write about my business every week?&#. Blog this on Blogger. Email this via Gmail. Post on Google Buzz. Email this via Hotmail. Email this to a friend? Email this via Yahoo!

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

JUNE 16, 2010

Online Surveys & Market Research. Do you use Wordpress for your business website? My content business, ContentforCoachesandConsultants.com , is built on a blog platform, although I don’t use it as a blog. Blog this on Blogger. Email this via Gmail. Post on Google Buzz.

Marketing Websites 100

Marketing Websites Ning Digg Buzz 100

Writing on the Web

JULY 15, 2010

There was a time I was in love with blogging … I had already been in the business of content marketing for 5 years on the Web, using an old-fashioned website platform. In 2004, I started blogging. But my lover wasn’t really “the blog.&# But it’s not about “the blog…&#.

Content Marketing 100

Content Marketing Ning Work Management Content 100

Writing on the Web

SEPTEMBER 27, 2010

Content marketing with blogs isn’t as easy as it used to be. The bad news is there are more blogs, more competition for attention. For example, they suggest 5 imperatives for B2B marketers. I think this is essential advice for anyone using a blog for business, not just B2B marketers.

Content Marketing 100

Content Marketing Digg Content Blogger 100

Writing on the Web

NOVEMBER 1, 2010

I recently designed and recorded a presentation for the Content Marketing Institute on everything that goes into creating and publishing a quality blog post. CMI offers frequent information on Content Marketing from some of the finest experts both online and off. Blog this on Blogger. Email this via Gmail.

Tips 100

Tips Digg Social Media Buzz 100

Writing on the Web

JULY 8, 2010

In a recent poll , I asked readers if their marketing tasks were easier, faster, more effective since publishing a website or blog… Half of respondents said yes , significantly better results since doing web marketing. Blog this on Blogger. Email this via Gmail. Post on Google Buzz.

Ning 100

Ning Content Marketing Digg Buzz 100

Writing on the Web

JANUARY 18, 2011

How much personality should you show on your blog without becoming an ego-blogger ? I recommend listening to his short video about sharing your personality on your blog, an interview done by Rohit Bhargava , author of Personality Not Included. Lean and mean as they come… Blog this on Blogger. Tweet This!

Personalization 100

Personalization Digg Blogger Buzz 100

Webbiquity

FEBRUARY 8, 2011

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. Research from HubSpot shows that small businesses with blogs have twice as many Twitter followers as those who don’t. Post on Google Buzz.

Aggregage 100

Aggregage Trends B2B B2B Thought Leadership 100

Webbiquity

SEPTEMBER 13, 2010

By the same token, despite the many benefits of a business blog , not everyone should rush into it. Like owning a pet, writing a blog isn’t rocket science but does require a certain level of care and attention, lest the effort end up among the millions of abandoned, forgotten and neglected blogs littering the online landscape.

Digg 100

Digg Blogger Broadcasting Buzz 100

Writing on the Web

JULY 2, 2010

I suppose I could, especially if there were a tie-in to my business or more importantly, if these stories could benefit you the readers in your efforts to master online content marketing through better blogging and time-saving tools. Blog this on Blogger. Email this via Gmail. Post on Google Buzz.

Personalization 100

Personalization Ning Business Digg 100

Writing on the Web

SEPTEMBER 8, 2010

He welcomes your comments at his email Id: tim.handorf.20@googlemail.com.). As a blogger, you know by now that increasing your traffic means grabbing your audience’s attention and keeping it. The characters on reality TV shows that get the most buzz are those who have developed original personalities. Blog this on Blogger.

Blogger 100

Blogger Digg Buzz Business Blogging 100

Writing on the Web

AUGUST 18, 2010

I’ve noticed a few things that applies to content marketing. If you’re an executive coach who’s too busy with clients to manage your blog and content marketing tasks, consider outsourcing. Blog this on Blogger. Email this via Gmail. Post on Google Buzz. Email this to a friend?

Business 100

Business Digg Buzz Blogger 100

Writing on the Web

FEBRUARY 28, 2011

I got an email yesterday, it said: Thank you for the recent e-zine with the tip about including your blog on Linkedin. What I found endearing is that Richard isn’t selling anything, isn’t making a request, isn’t really marketing himself per se. All good content marketing examples. Blog this on Blogger.

SEO 100

SEO Digg Blogger Outreach 100

Writing on the Web

SEPTEMBER 1, 2010

Does your blog trigger emotional reactions ? Content marketing that doesn’t resonate emotionally can’t do a good job of building relationships, inspiring trust, and moving people into taking action. Blog writers need to step away from their anonymous masks and get real, get emotional. Blog this on Blogger.

Content Marketing 100

Content Marketing Trigger Marketing Digg Content 100

Writing on the Web

MARCH 31, 2011

Blog this on Blogger. Email this via Gmail. Post on Google Buzz. Email this to a friend? Content Marketing with Blogs: What Do You Believe? Blog Content: Are you personal… or all business? Business Blog Writing and Content Marketing: Come on, light my fire!

Curation 100

Curation Digg Content Buzz 100

Writing on the Web

APRIL 7, 2011

Here’s a great checklist, just published over at the Content Marketing Institute , authored by Ahava Leibtag. The checklist is designed for digital content creators and marketing teams, but it can and should be used by anyone writing a business blog or other content for the Web. Blog this on Blogger.

Digg 100

Digg Content Buzz Blogger 100

Writing on the Web

APRIL 25, 2011

Storytelling and personalization is the biggest missing piece in content marketing as I see it. If you’re not writing real stories, your content – on your blog, in your newsletter, on your web pages – runs the risk of being boring. Blog this on Blogger. Email this via Gmail. Post on Google Buzz.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

JULY 27, 2010

What do you need to know about about the way people read online to make your content marketing efforts pay off? What are you doing or not doing on your blog that screws up your traffic? Here’s a typical one… “Okay, Patsi, I’ve been following you for a while now, and your blog writing tips have helped.

Traffic 100

Traffic Work Management Marketing Management Content Marketing 100

Writing on the Web

JUNE 29, 2010

Both the quantity and quality of my business are vastly improved in terms of marketing ease, deliverability and profits. But hang on, I need to clarify my ideas first… I know people who are still doing business without the Web, saying things like, “My clients don’t spend time surfing the Internet.&#.

Ning 100

Ning Business Digg Buzz 100

Writing on the Web

NOVEMBER 16, 2010

I’ve been invited to speak, by uber-publishing-content-marketing icon, Sak van den Boom. 11 topvrouwen in marketing en communicatie op het netwerkcongres over customer media in de Philharmonie in Haarlem. Blog this on Blogger. Email this via Gmail. Post on Google Buzz. Email this to a friend?

Media 100

Media Digg Custom Publishing Buzz 100

Writing on the Web

JULY 9, 2010

In fact, having a good online reputation is essential to branding yourself or your business. Just last week, BtoB Magazine Online reported that Dow Jones hired an online marketing company. By doing so, Dow Jones’ customers get the privilege of responding to blog posts, news and any mention of DJ in social networks.

Tips 100

Tips Ning BtoB Digg 100

Writing on the Web

AUGUST 3, 2010

What are the key elements to a custom blog header that work well for online content marketing? Your header contributes to your blog branding , and also helps readers decide if they want to stay and read or subscribe. For a reasonable fee, Suzanne can transform your blog and give it a whole new look with a custom header.

Marketing Websites 100

Marketing Websites Brand Identity Branding Digg 100

Writing on the Web

SEPTEMBER 3, 2010

This is the job of good content marketing and the challenge for online professionals who write blogs, articles, and web pages. Your content isn’t going to market anything if you don’t reach inside the heads and hearts of your readers. Blog this on Blogger. Email this via Gmail.

Digg 100

Digg Trigger Marketing Content Buzz 100

Writing on the Web

MARCH 21, 2011

What do you find is the most important thing about a blog post? Mark Schaefer over at {grow} blog asked this question and gives his opinion. Here are the choices: Online Surveys & Market Research. Take a few minutes to decide, then leave a comment about the top blogging elements that get you to read a post.

Digg 100

Digg Blogger Opinions Buzz 100

Writing on the Web

SEPTEMBER 15, 2010

Text messaging , email from phones and Twitter have all contributed to the acceptance of extremely abbreviated forms of communications. When it comes to publishing content that will never disappear on the Web, you owe it to yourself and your business to make your Web writing the best it can be. Blog this on Blogger.

Digg 100

Digg Buzz Blogger Amazon 100

Writing on the Web

JUNE 15, 2010

from The Wharton School and is co-founder of the social media marketing company Miller Mosaic Power Marketing that works with clients to effectively use social media marketing for their businesses. Her main blog is at [link]. Blog this on Blogger. Email this via Gmail. Post on Google Buzz.

Twitter 100

Twitter Ning Digg Ideal Customer Profiles 100

Writing on the Web

OCTOBER 4, 2010

For that matter, how can anything you write or say actually work to market your business and bring in potential customers? Don’t you love it when a good quote for today’s busy world comes from a 2,400-year-old guy? This principle isn’t based upon ancient philosophy or the latest content marketing fad.

Content 100

Content Digg Buzz Blogger 100

Writing on the Web

APRIL 11, 2011

Marketing nowadays requires writing and publishing great content in multiple ways. That’s why there’s a tsunami of information online about content marketing. Sadly this classic marketing approach is everywhere. How can you introduce storytelling into your marketing mix? Blog this on Blogger.

Rules 100

Rules Content Digg Custom Publishing 100

Writing on the Web

SEPTEMBER 22, 2010

Writing quality content that markets your products and services online follows a logical progression, but it also follows an emotional pathway. Blog this on Blogger. Email this via Gmail. Post on Google Buzz. Email this to a friend? You must engage the brains of your readers… as well as their hearts.

Urgency Marketing 100

Urgency Marketing Digg Content Case Study 100

Writing on the Web

MAY 11, 2011

A while ago I wrote an ebook about how to use content marketing on your blog and get results. Here’s hoping your next blog post will be an “ace!’ ’ Blog this on Blogger. Email this via Gmail. Post on Google Buzz. Email this to a friend? 3 Tips for Better Blog Writing.

Digg 100

Digg Buzz Blogger Press 100