Bannerflow

JANUARY 29, 2020

For 58% of brands positive ROI is an outcome of in-housing. Another key stat unearthed by the second edition of our “State of In-housing” report is that 58% of marketers have seen positive ROI since moving their digital marketing in-house. While, just 3% report having no improved ROI since moving in-house. Want to know more?

Creativity 75

Creativity ROI Marketing AI Paid Search Agency 75

Sana Commerce

AUGUST 10, 2023

If you’re looking to stay competitive in today’s business environment, digital transformation is not optional. Moto Direct’s story showcases that when implemented correctly, B2B e-commerce can lead to substantial cost savings and improved efficiency. Want to know more about true, native integration?

Enterprise Management 52

Enterprise Management Marketing Management Budget Programs Lead Ranking 52

ClickZ

JUNE 30, 2020

If there’s no business leader positioned to take the lead of your AI transition, you’re already off to a bad start. Make sure that those in executive positions are tasked with different facets of an AI integration program. C-suite must remove barriers and obstacles, both technical and cultural, to increase your chances of success. .

Marketing AI 140

Marketing AI Enterprise Management Work Management Marketing Management 140

Seismic

FEBRUARY 7, 2019

There’s also the matter of evolving to meet the ever-changing regulatory environment while embracing the right technology to fuel digital transformation and edge ahead of competitors. In the absence of limitless time, money, and resources, asset managers need to find ways to drive operational efficiencies.

Work Management 40

Work Management Marketing Management Allocation Digital Transformation 40

chiefmartech

MAY 12, 2020

Due to effectively zero barriers to entry for new apps, the total number of specialist apps in the world collectively does not shrink. What makes things interesting is that positions within this spectrum are not necessarily fixed. Not all specialist apps are built around app platforms, although many are. Witness the Martech 5000.

Lead Ranking 102

Lead Ranking Long Tail Marketing Domain Cross-Selling 102

Bannerflow

MARCH 14, 2019

What are the barriers to in-house marketing? Europeans are not alone in their barriers to in-housing. Those respondents from the State of In-housing who believe that in-house is the future were actually the most concerned with the barriers to in-house marketing. A large motivator for in-housing is cost-efficiency.

Paid Search Agency 40

Paid Search Agency Advertising Agencies Trends Barriers 40

Seismic

AUGUST 13, 2019

World-class sales teams embrace competition and collaboration, which ultimately result in increased sales productivity and sales efficiency. Sales in particular is known for its dog-eat-dog, quota-oriented nature, which serves to basically position colleagues against each other. Break down barriers.

Peer-to-peer 63

Peer-to-peer Urgency Marketing Efficiency Barriers 63

Hinge Marketing

JANUARY 18, 2022

In many ways the discussion has become not whether to go digital, but rather how to do it successfully. The first source is recent studies by the Hinge Research Institute examining digital transformation in the professional services , changes in buyer behavior , and the practices of the fastest growing and most profitable firms.

Work Management 148

Work Management Marketing Management Marketing Automation Services Service 148

Bannerflow

APRIL 6, 2023

By maintaining their share of voice in the market, these companies have the opportunity to stand out from the crowd and position themselves as leaders in their industry. In fact, businesses that continue to invest in their marketing strategies are more likely to see long-term profitability improvements.

Marketing AI 52

Marketing AI Advertising Agencies Marketing Budget Marketing & Strategy 52

Bannerflow

FEBRUARY 23, 2021

This is just some of what we expect in marketing technology from 2021: Digital transformation in a number of aspects is set to snowball. The Application Programming Interface (API) technology and advanced algorithms we use at Bannerflow are invaluable for the automation and personalisation that’s crucial for digital advertising.

Marketing AI 97

Marketing AI Trends Paid Content Advertising Agencies 97

markempa

SEPTEMBER 26, 2017

At the same time, we see tremendous transformations in business and business models, whether it’s the digital transformation that virtually every company is undertaking, or just older business models being displaced with new business models. The CEO’s table’s getting pretty crowded. As you and I were in D.C.,

Lead Ranking 293

Lead Ranking Work Management B2B Sales Marketing Management 293

Bannerflow

MARCH 23, 2020

In-house marketing and martech is helping brands to cut costs and become ever more efficient. It’s a proven fact too: Bannerflow and Digiday’s State of in-housing 2020 report found that 58% of brands state positive ROI is a direct outcome of in-housing marketing functions. Making workflows more efficient.

Paid Content 87

Paid Content Advertising Agencies Paid Search Agency Resources 87

Salesforce Marketing Cloud

APRIL 29, 2022

Customers want personalized interactions and efficient customer service like they get from Uber and Amazon. Barriers and silos can be a challenge but you can align all departments, from sales to field service, by having them put the customer at the center of every business decision.

Customer Satisfaction 98

Customer Satisfaction Marketing AI Work Management Marketing Management 98

The Lead Agency

APRIL 30, 2019

With such focus on the products and services that tech companies provide, it is vital that companies in the sector position their brand in a way that stands out from the competition. Growth in the sector is showing no signs of slowing down, so having a strong brand, good positioning and clear value proposition is vital.

Paid Search Agency 86

Paid Search Agency Marketing Budget Marketing Management Marketing Automation Services 86

ClickZ

FEBRUARY 22, 2021

30-second summary: Companies are looking beyond a single monolithic stack to the next phase of cloud in which disparate data sets can be combined in a secure environment allowing for easy and efficient data access and collaboration without ceding control or security. Data connectivity.

Enterprise Management 96

Enterprise Management Work Management Marketing Management Digital Transformation 96

Bannerflow

MARCH 23, 2020

In-house marketing and martech is helping brands to cut costs and become ever more efficient. It’s a proven fact too: Bannerflow and Digiday’s State of in-housing 2020 report found that 58% of brands state positive ROI is a direct outcome of in-housing marketing functions. Making workflows more efficient.

Paid Content 52

Paid Content Advertising Agencies Paid Search Agency Resources 52

markempa

SEPTEMBER 26, 2017

At the same time, we see tremendous transformations in business and business models, whether it’s the digital transformation that virtually every company is undertaking, or just older business models being displaced with new business models. The CEO’s table’s getting pretty crowded. As you and I were in D.C.,

Advertising Agencies 176

Advertising Agencies Lead Ranking Work Management Marketing Management 176

Bannerflow

MARCH 23, 2020

In-house marketing and martech is helping brands to cut costs and become ever more efficient. It’s a proven fact too: Bannerflow and Digiday’s State of in-housing 2020 report found that 58% of brands state positive ROI is a direct outcome of in-housing marketing functions. Making workflows more efficient.

Paid Content 40

Paid Content Advertising Agencies Paid Search Agency Resources 40

Inbox Insight

OCTOBER 18, 2021

Infrastructure as a Service (IaaS) closely follows (27.54%), highlighting the importance of ensuring the right infrastructure is in place to support and maximize the capabilities of data centers – crucial to efficient and effective data center management which can outshine that of competitors. Marketing Automation: Key barriers to success.

Marketing Automation Services 98

Marketing Automation Services Work Management Marketing Management Demand 98

Vidyard

JANUARY 6, 2022

In the last couple of years, we have seen an accelerated need for digital transformation during the COVID-19 pandemic which has driven the need for practical and scalable enterprise sales tools. Current Issues or Barriers 4. Messaging and Positioning 4.3 How to Write a Requirements Document 3.1 Project Overview 3.2.2

Enterprise Management 73

Enterprise Management Sales Management Budget Programs Top of Funnel 73

TrustRadius Marketing

NOVEMBER 2, 2022

Remove language barriers with real-time language translation into 100+ languages. Remove language barriers with real-time language translation into 100+ languages. All-in-one: A configurable HR platform to efficiently manage all people management functions — payroll, HR, time, talent, and benefits — within a single database.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52

chiefmartech

FEBRUARY 14, 2019

Those starting digital transformation or those far along the journey? The easiest thing to do, from a conference positioning point of view, would be to narrow down to a specific martech category and a specific audience segment. Program for senior executives or hands-on marketing operations managers?

Enterprise Management 41

Enterprise Management Work Management Marketing Management Marketing AI 41

chiefmartech

JANUARY 21, 2019

Well, there are effectively zero barriers to entry, with cheap cloud infrastructure, free open source foundations, and a seemingly unending stream of creative new tactics and touchpoints continually emerging in marketing’s domain. The rest will adapt to their environment, buoyed by continuing digital transformation.

Work Management 95

Work Management Marketing Management CMS Development Trends 95

TrustRadius Marketing

NOVEMBER 2, 2022

Remove language barriers with real-time language translation into 100+ languages. Remove language barriers with real-time language translation into 100+ languages. All-in-one: A configurable HR platform to efficiently manage all people management functions — payroll, HR, time, talent, and benefits — within a single database.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

Remove language barriers with real-time language translation into 100+ languages. Remove language barriers with real-time language translation into 100+ languages. All-in-one: A configurable HR platform to efficiently manage all people management functions — payroll, HR, time, talent, and benefits — within a single database.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

TrustRadius Marketing

NOVEMBER 2, 2022

Remove language barriers with real-time language translation into 100+ languages. Remove language barriers with real-time language translation into 100+ languages. All-in-one: A configurable HR platform to efficiently manage all people management functions — payroll, HR, time, talent, and benefits — within a single database.

Enterprise Management 52

Enterprise Management Digital Asset Management Work Management Marketing Management 52