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9 Tools & Tactics for Effective Paid Content Distribution

Marketing Insider Group

Programmatic Native Advertising: Zemanta Image Source: Zemanta At Marketing Insider Group, we use Zemanta , an Outbrain company, for all our clients. Zemanta revolutionizes programmatic advertising with its comprehensive native advertising platform and Demand Side Platform (DSP). It is advertising for the modern internet.

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7 ways to increase mobile display advertising performance

Bannerflow

Optimising display advertising for mobile is one of the cornerstones of of increasing advertising performance. In fact, we believe its essential teams can produce engaging and creative display ads from the smallest screen to the very largest. In this article we will cover: What is mobile display advertising?

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The 7 Most Effective Car Advertising Campaigns Of All Time

Bannerflow

Car advertising campaigns are some of the most inventive around. So what did the dramatic fall in demand and production mean for car advertising campaigns? And with it came the latest complete with smart, engaging, multi-channel car advertising campaigns. The worst car ads ever made. Honda’s ads are exceptional.

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4 key strategies for overcoming banner blindness

Bannerflow

Ad fatigue and banner blindness are common problems associated with online advertising – particularly for boring, standardised banner adverts. ” Does this mean that online advertising is no longer effective? Read on to discover our top 4 tips for overcoming banner blindness… What is banner blindness?

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5 Best Paid Distribution Methods And When to Use Them

Marketing Insider Group

With Sponsored Updates, brands can reach members with their News Feed, bringing them valuable information and insight wherever they are, on their desktop, mobile or tablet device. Multiple ad solutions, including inMail, banner ads, Showcase pages and new Lead Accelerator for ROI tracking. Why Sponsored Updates?

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Don’t be Fooled by LinkedIn’s Leads Accelerator, and a LinkedIn Advertising Wish List

NuSpark Consulting

There’s no denying the power of LinkedIn when it comes to targeting messages to the audiences most likely to respond to an ad; you can target by industry, job title, company size, and more. Visitors of web page D on your site on Product X get retargeted a message on a free demo of that product viewed. LinkedIn Advertising Wish List.

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Don’t be Fooled by LinkedIn’s Leads Accelerator, and a LinkedIn Advertising Wish List

NuSpark Consulting

There’s no denying the power of LinkedIn when it comes to targeting messages to the audiences most likely to respond to an ad; you can target by industry, job title, company size, and more. Visitors of web page D on your site on Product X get retargeted a message on a free demo of that product viewed. LinkedIn Lead Accelerator.