PureB2B

MAY 30, 2022

[In this article we’re going to look at buyer intent data, what it is, how it’s collected and, how you can use intent data to supercharge your marketing and sales campaigns.]. ? Imagine being able to tailor your marketing strategy to a perfect audience at exactly the right time.

Buyer Intent 62

Buyer Intent Intent Data Intent Work Management 62

SalesIntel

NOVEMBER 24, 2021

Buyer intent data is becoming an increasingly effective and powerful analytical tool for B2B marketing leaders. B2B buyer intent data uncovers actionable analytics used to find potential buyers interested in a company’s products/services, and determine what products or services buyers may be interested in.

Buyer Intent 52

Buyer Intent Intent Stats Enterprise Management 52

Zoominfo

FEBRUARY 5, 2024

Every business dreams of a pipeline of well-qualified inbound leads that land in their sales team’s laps. The reality, of course, is that go-to-market teams still need to take an active role in pushing their companies to new heights of growth. Marketers and sales reps generate outbound leads by actively reaching out to prospects.

Sales Management 130

Sales Management Lead Generation Lead Ranking Sales Qualified Leads 130

Zoominfo

DECEMBER 28, 2020

They’re customers’ verbal buying signals—the cues your sales agent homes in on when talking to a prospect. And they’re online buying signals—the data trail—that prospective buyers leave as they research solutions online. Your marketing and sales teams need both. All of these signals show optimal conditions for a sale.

Lead Ranking 309

Lead Ranking Buy Work Management Marketing Management 309

Marketing Insider Group

AUGUST 18, 2020

The question of why Sales and Marketing need to be in sync is a no-brainer. Studies have shown that companies with “good” sales-marketing alignment achieve. 108% more acceptance of Marketing Qualified Leads (MQLs). That’s enough for any B2B company to run with and give it their all. Or so you think.).

Sales Management 278

Sales Management Lead Ranking B2B Sales Top of Funnel 278

PureB2B

APRIL 21, 2017

This has led to changes in the way brands market their products and services. If you’re familiar with the B2B buyer’s journey , then your business may benefit further from understanding the age-old but somehow underutilized concept of buyer intent. Buyer intent comes down to knowing what makes a great lead.

Buyer Intent 86

Buyer Intent Intent Work Management Marketing Management 86

The Point

JULY 1, 2019

For the last decade or more, it’s been an accepted principle – almost a key tenet – of B2B demand generation that business buyers don’t want to talk to a sales rep until the last possible moment. It’s why, for example, we marketers have assumed control for more and more of the lead funnel. Sales Alerts.

B2B Sales 124

B2B Sales Demand Generation Agencies Top of Funnel Lead Scoring 124

ClickZ

FEBRUARY 26, 2024

At the end of 2023, LinkedIn launched what it claims was be the world’s first deep sales platform. This platform has been designed to revolutionize the way businesses approach sales, offering a new category of B2B sales intelligence technology.

Buyer Intent 98

Buyer Intent Privacy Intent B2B Sales 98

Valasys

FEBRUARY 25, 2020

On the 24 th of February 2020, Dun & Bradstreet unveiled proprietary buyer intent, D&B Buyer Intent. The tool has been designed to increase the ROI of B2B marketing teams. This helps influence purchase & closes the sale. This ultimately leads to increasing returns on the marketing spend.

Buyer Intent 40

Buyer Intent Intent Enterprise Management Lead Ranking 40

Zoominfo

JULY 27, 2023

Businesses in virtually every industry are being pushed to modernize their go-to-market strategy, with a premium on the data-driven, automation-enabled convergence of sales, marketing, and operations. Sales and marketing leadership need to align on: The business outcomes that your ABM strategy will achieve.

Account Based Marketing 246

Account Based Marketing ABM Marketing Analytics Tools Automation 246

PureB2B

APRIL 6, 2022

In B2B sales, actionable contact and prospecting information might be the most important piece of the “success” or “failure” puzzle. Did you know that sales reps, on average, waste about 60 minutes per day due to poor data ? Sales leaders shouldn’t have to worry about the looming fear of “bad data.”.

Intent Data 62

Intent Data Intent B2B Sales Stats 62

PureB2B

APRIL 21, 2017

This has led to changes in the way brands market their products and services. If you’re familiar with the B2B buyer’s journey , then your business may benefit further from understanding the age-old but somehow underutilized concept of buyer intent. Buyer intent comes down to knowing what makes a great lead.

Buyer Intent 62

Buyer Intent Intent Work Management Marketing Management 62

Aberdeen

JANUARY 23, 2019

This article explores targeting prospects with the right fit and the right purchase intent. Startups ostensibly have fewer resources and a shorter sales history than larger competitors, which makes strategic use of resources critical. B2B Marketing Trend Watch. Discover five hot B2B marketing trends for 2019 in this post.

Buyer Intent 40

Buyer Intent Intent Data Intent Account Based Marketing 40

Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. . The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike.

Intent Data 244

Intent Data Intent Marketing Analytics Tools Intent Signal 244

Aberdeen

JANUARY 24, 2019

Since the dawn of big data, marketers have struggled to accurately detect true buyer intent out of the abundance of data available to them. The global marketing team at MRP reflects upon this challenge in a blog post titled, “Aligning Vendor Solutions to Your Organizational Needs.”.

Intent Signal 40

Intent Signal Buyer Intent Intent Purchase Intent 40

Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike.

Intent Data 230

Intent Data Intent Marketing Analytics Tools Intent Signal 230

NetLine

DECEMBER 10, 2020

On its face, B2B lead generation is simple: A company creates and publishes content hoping to pique the interests of their target audience, assuming that the most interested folks will share a bit of information about themselves. But Marketers know that B2B lead generation is more complicated than this.

Intent 111

Intent B2B Sales Work Management Marketing Management 111

SalesIntel

FEBRUARY 9, 2023

Actionable contact and prospecting information may be the most significant piece of the “success” or “failure” puzzle in B2B sales. Did you know that sales representatives squander an average of 60 minutes daily due to bad data? What is B2B data? What are the Types of B2B Data?

Sales Management 52

Sales Management B2B Sales Top of Funnel Sales Qualified Leads 52

Heinz Marketing

DECEMBER 9, 2021

By Brenna Lofquist , Senior Marketing Consultant at Heinz Marketing. In today’s digital technology landscape there are numerous platforms, tools and technologies at the disposal of every marketer—almost too many. Welcome to the eighth installment of The B2B Marketer’s Quick Start Guide.

B2B Sales 73

B2B Sales Enterprise Management Work Management Zoominfo 73

SalesIntel

JANUARY 9, 2023

But mediocre data can deplete your marketing budget – or, worse, your client relationship. The good news is that there is a lot of amazing data out there, and recognizing it may be as simple as asking a few basic questions to the B2B data provider. You might call it your relevant market or your sales addressable market.).

Ideal Customer Profiles 52

Ideal Customer Profiles B2B Sales Advertising Agencies Marketing Budget 52

Zoominfo

OCTOBER 15, 2020

We invited a trusted outsider—an expert on the sales and marketing technology landscape—to join us and share a unique perspective. The intersection of our ideas resulted in a renewed focus on delivering massive value to our customers through the best B2B intent data the market has to offer. Not good enough.

Zoominfo 246

Zoominfo Intent Signal Work Management Intent Data 246

Oktopost

DECEMBER 4, 2023

LinkedIn Sales Navigator has evolved into an indispensable tool for the majority of sales teams. With the strong presence of B2B buyers on LinkedIn, sales teams are now leveraging the platform to optimize their prospecting efforts, moving beyond solely using cold calling and traditional outreach methods.

Ideal Customer Profiles 69

Ideal Customer Profiles Linkedin Top of Funnel Lead Scoring 69

SalesIntel

JANUARY 10, 2024

But mediocre data can deplete your marketing budget – or, worse, your client relationship. The good news is that there is a lot of amazing data out there, and recognizing it may be as simple as asking a few basic questions to the B2B data provider. You might call it your relevant market or your sales addressable market.)

Ideal Customer Profiles 40

Ideal Customer Profiles B2B Sales Advertising Agencies Marketing Budget 40

SalesIntel

AUGUST 11, 2021

Will you try selling him an email marketing platform just because you think it might help him? This article covers all that you need to know about B2B data. Whether you are just exploring B2B data or thinking about buying it, this article will help. Buyer Intent Data. The Monthly Intel – Jump to Section.

Top of Funnel 52

Top of Funnel B2B Sales Data Hygiene B2B Marketing 52

SalesIntel

MAY 20, 2022

However, when businesses look to acquire data for their sales and marketing engines, they have little understanding of what type of data they want, how much it costs, or who the reliable providers are. Quality data assists organizations in better understanding their clients and increasing engagement throughout the sales process.

Ideal Customer Profiles 52

Ideal Customer Profiles Contact Marketing Contacts B2B Marketing 52

Lead Forensics

JANUARY 31, 2024

Lead Forensics has achieved a remarkable milestone in the G2 Winter 2024 rankings by securing an impressive 46 G2 badges , a testament to its excellence in the field of visitor identification, marketing intelligence, and data provision. Lead Forensics secured top rankings in multiple regional and market segment reports.

Lead Scoring 59

Lead Scoring Lead Ranking Peer-to-peer Buyer Intent 59

Zoominfo

FEBRUARY 12, 2024

Sales teams are juggling more tasks than ever. In this environment, your sales operations tools and platforms can’t just be effective — they need to be transformative. What Are Sales Operations Tools? However, there are a handful of solution categories that any sales ops team needs to focus on for success.

Marketing Automation Services 130

Marketing Automation Services Enterprise Management Tools Marketing Management 130

SalesIntel

JANUARY 21, 2022

Have you considered adjusting your marketing plan to a specific target at the precise correct time for them to close? ” Enter Buyer Intent data. Buyer Intent data provides unprecedented insight into your prospects’ behavior by tracing intent signals across the web.

Intent Data 98

Intent Data Sales Cycle Lead Ranking Lead Scoring 98

Martech

OCTOBER 28, 2021

“Basically, intent data allows marketing and sales teams to focus on the accounts that are in the market for a product or solution,” said Dan Tabaran, CMO of account-based advertising company N.Rich, in his recent MarTech presentation. Understanding buyer intent. Define the intent data.

Top of Funnel 109

Top of Funnel Account Based Marketing Ideal Customer Profiles Generation 109

Zoominfo

FEBRUARY 12, 2024

Choosing the best-fit revenue operations tools can dramatically enhance cross-departmental collaboration, enabling unified platforms where sales, marketing, and customer service teams are able to access and share critical data. Gong: Analyzes sales calls and customer interactions to offer actionable feedback and insights at scale.

Work Management 130

Work Management Marketing Management Tools Lead Ranking 130

Strategic-IC

JUNE 3, 2019

In a landscape saturated by information, how can you cut through the noise to reach the right B2B Technology buyers; who are in-market for your services and solutions at that time? Solving the B2B Technology Sales and Marketing Challenge. Related: Be There at the Zero Moment of Truth (ZMOT).

Intent Data 69

Intent Data B2B Sales Intent B2B Marketing 69

Zoominfo

AUGUST 16, 2021

The sales and marketing landscape has changed dramatically over the last year. ZoomInfo’s Mobile App for sales professionals puts the convenience of instantaneous access to actionable, high-quality B2B data in your back pocket. Why Your Business Needs a Mobile Sales App 1. You’re selling from your home office, too.

Zoominfo 130

Zoominfo Business Buyer Intent Mobile Marketing 130

SalesIntel

JUNE 15, 2023

There are many factors to consider when looking for a B2B data provider for your business, or deciding whether to make a switch from, your existing B2B data provider. However, there is one thing most B2B data providers have in common. Almost everyone has their access to data restricted and limited by a system of credits.

Ideal Customer Profiles 96

Ideal Customer Profiles Pricing Price Marketing Analytics Tools 96

Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike.

Intent Data 130

Intent Data Intent Intent Signal Marketing Analytics Tools 130

SalesIntel

MAY 13, 2024

Leveraging customer data has become paramount for optimizing your Go-To-Market (GTM) strategy. Understanding customer preferences and behaviors allows you to tailor your offerings, marketing messages, and customer experiences to individual needs. Personalization: Personalized interactions enhance customer satisfaction and loyalty.

Marketing Analytics Tools 52

Marketing Analytics Tools Ideal Customer Profiles Marketing Automation Services Marketing Management 52

Zoominfo

JULY 1, 2020

Sales and marketing often speak different languages: Convert vs Close, Prospect vs Leads, Sales cycle vs Marketing funnel. And using it collaboratively can help alignment and improve go-to-market results from a campaign planning standpoint. In the world of B2B, that commonality will always be data.

Zoominfo 246

Zoominfo Marketing Analytics Tools Intent Data Top of Funnel 246

SalesIntel

APRIL 6, 2023

Sales efficiency is a crucial aspect of any successful business. However, with the ever-evolving business landscape, achieving optimal sales efficiency can be challenging. Sales teams often face various roadblocks that can hinder their productivity and ultimately affect the bottom line.

Ideal Customer Profiles 96

Ideal Customer Profiles Efficiency High Quality Lead Account Based Marketing 96