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How to Cultivate a Data-Driven Marketing Team

Hubspot

At least, that's how a lot of marketers feel. In fact, the affair between marketers and their data is often somewhat of a love-hate relationship. Data can help you be a much more successful, analytical marketer who makes decisions based on facts rather than hunches. So be empowered, marketers!

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Identifying Advanced GSC Search Performance Patterns (and What to Do About Them)

Moz

This next example is from our own beloved en.ryte.com subdomain, which aims to drive leads to our services and is home to our vast online marketing wiki and magazine, so it naturally earns traffic for many informational-intent queries. Something that we were glad to act on was the “meta keywords'' wiki article.

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7 Reasons Marketing & Customer Service Need to Work Together

Hubspot

If you've read our articles on the benefits of sales and marketing alignment , you likely understand the importance of a marketing strategy that leverages cross-departmental collaboration and integration. As we already mentioned, most marketers are using social media to provide customer service. Probably not.

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The Ultimate Guide to Hiring a PR Agency in 2020

Hubspot

In today's world, PR and marketing overlap and intertwine, making it necessary to work together. You might have questions about how your marketing team and a PR agency can work together like, "What will a PR firm do?" or "What services does a PR agency provide?". On the other hand, the main goal of marketing is to drive sales.".

PR 98
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Klout, the Super Bowl, and Our Addiction to Shooting the Messenger

Convince & Convert

Personally, I’ve done very little on the Social 46 front other than live tweet the initial confab. 4% of my Twitter follower are Hoosiers, according to Peek Analytics (which I love for in-depth examination of persons in social media). Maybe a Wiki? I don’t have a lot to offer in the way of insider tips.

Outreach 122
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5 Keys to Effective Knowledge Transfer for Nonprofits

Buzz Marketing for Technology

from pitching your cause to donors and funding agencies, to delivering services to members and clients; and from seeking public support and the ear of decision-makers, to collaborating with other organizations in projects of common interest. The messenger is the person, group, or organization that delivers the information to the audience.

Web 2.0 100
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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Thus, while we're all learning about social media and inbound marketing as well as teaching others about it, having a resource that quickly and clearly explains all of the basic terms and applications is critically important. And for even more inbound marketing-related terms and definitions, check out The Ultimate Inbound Marketing Glossary.