Inbox Insight
MARCH 14, 2022
B2B marketers often get hung up about the differences between multi channel and omnichannel marketing, when in fact the two approaches actually possess an array of similarities. Take the fact that both involve more than one channel to communicate, reach and engage with their target audience.
PureB2B
MAY 30, 2022
If your answer is the latter, you’re probably using database marketing. Database Marketing vs. Direct Marketing. Database marketing definitions often speak of its contrast to direct marketing. In truth, database marketing and direct marketing are far from polar opposites.
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Content Standard
APRIL 9, 2015
In a press release this past week , e-commerce/video hybrid company Cinsay announced a new Snap Marketing program aimed at bringing its Web player to some of the largest multi-level marketing companies in the world. Video continues to be a powerful tool for marketers today. So, Do They Mix? Enjoy this story?
Velocity Partners
JUNE 7, 2024
Attention is harder than ever to capture, mainly because, as Kieran Flanagan writes , in the last decade, “the number of marketing channels has stayed flat [while] the number of marketers nearly doubled.” They do that by producing entertaining, multi-format, authoritative stuff that subscribers can always trust.
Zoominfo
DECEMBER 19, 2018
For this reason, we recently published comprehensive lists of helpful YouTube channels for recruiters and YouTube channels for sales professionals. Today we’re closing out this three-part series with a post for our marketing audience. So, if you’re on the hunt for new marketing resources, look no further. Go check it out!
Madison Logic
JUNE 6, 2023
Informing Your Buyers on Multiple Channels Multi-channel ABM helps marketers be where buyers are and surrounds them with consistent content and messaging in more than one place to build brand awareness and keep it top-of-mind.
Customer Experience Matrix
OCTOBER 4, 2011
I spent yesterday prowling the exhibit hall at the Direct Marketing Association annual conference in Boston. This uncovered several additional candidates for mid-tier business-to-consumer marketing automation. RedPoint – a suite of tools for database building, campaign management, and analytics.
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