Webbiquity
NOVEMBER 6, 2018
Companies for decades ran focus groups and test markets, and of course monitored sales success. The first research studies were released showing that online reviews could affect sales. Web searches for “online reviews” took off, doubling between July 2008 and January 2011.
Content Standard
JANUARY 3, 2019
Deeper market research and more useful insights. According to Dino Fire, president of market research and analytics at the Data Decisions Group, it costs less in time, energy, and money to harvest the same benefits from a facilitated community group than from a traditional market-research focus group.
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Buzz Marketing for Technology
JULY 7, 2008
As I was leaving that brand we looked at sizing the amount of conversation (hard activity), but the best research we had indicated over 2 Billion conversations about product, service and brand. This entry was posted on Tuesday, June 24th, 2008 at 12:26 pm and is filed under Uncategorized. Upcoming Events. Go join that! Share This.
Content Standard
MARCH 23, 2015
Last fall, I met with a political campaign manager who told me about a recent focus group he held to figure out which of his candidates’ TV ads people liked best—and the answer was none of them. Attendees hadn’t seen any of the commercials because they either don’t watch TV or they fast forward through ads.
Hubspot
OCTOBER 2, 2019
If you're looking at rebranding your business because sales have been slow or brand awareness efforts don't seem to be paying off, you might want to reconsider -- these issues can potentially be solved by creating a new marketing strategy , or conducting market research to identify the underlying cause. Get metaphorical. Use poetic language.
Buzz Marketing for Technology
JUNE 28, 2008
According to some psychologists and researchers, the ?data s ineffective presentation of information, researchers are finding. In the search for solutions, some researchers are exploring the effects of information overload on technology users and are developing ways to quell its impact. 2008 American Psychological Association.
Hubspot
JANUARY 16, 2014
But, the newest group of Millennials is taking it to a whole new level. The Barna Group , a national research organization, found that 59% of people between the ages of 18 and 29 drop out of church after regularly attending as a teenager. The iPhone came out in 2008 -- I was 18 years old and a senior in high school.
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