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The 10 most fascinating people in B2B marketing in 2017

Biznology

I find them fascinating not only as interesting people, but also for making valuable contributions to our business and our world. Katie Martell coined the term “on-demand marketer” to describe herself and her business. She’s now COO of Kyndi , a startup AI platform focused on government, healthcare, and financial services.

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Media Insights: Interview With Melissa Daniels, Senior Reporter at Modern Retail

Walker Sands

I was a business reporter at a time when the tourism market imploded in a very tourist-centric destination. Plus I missed talking to founders, startup folks and investors, who tend to be passionate and interesting people. But our team is pretty small and tight knit, so we know what everyone is working on and interested in.

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How to measure 5 popular social media channels

Online Marketing Institute

Twitter Twitter is a social media darling for any product launch, service or business. Facebook Fast becoming the key destination for many businesses and their products, Facebook offers some great built-in tools as well as demographic options to help gauge a campaign. What was your traffic pre- and post-outreach? dont really equate.

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The Ultimate List of Marketing Podcasts

Zoominfo

Learn the strategies top marketing experts use to grow their businesses. The podcast is hosted by search engine optimization experts with more than 13 years of experience helping and training marketers all over the world. Here’s the iTunes rundown: How do I start an online business? Listen here. 4. Search Talk Live.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

You’re in an industry (photography) and are a business type (small) where a lot of people would say “social media isn’t for me&#. You’re in an industry (photography) and are a business type (small) where a lot of people would say “social media isn’t for me&#. Bravo, man. Keep at it.

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6 Business Challenges Every Small Business Struggles With (And How to Fix Them)

Hubspot

In the first few years of business, small companies come up against a lot of different challenges. Bureau of Labor Statistics , about 20% of small businesses fail by the end of their first year. With survival rates like that, it's easy to understand why folks face the first few years of business with trepidation.

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30+ Women in Marketing Who You Needed to Follow Yesterday

Directive Agency

Seen in Forbes as the most influential women in social media and recognized by Forbes Woman as one of the Top 20 Women Bloggers, Ann Handley is the Chief Content Officer of MarketingProfs, a training, and education company with the largest community of marketers in its category. Kathy Klotz-Guest. Marieke van de Rakt.