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How to Build Trust with B2B Buyers in Today’s Digital Marketing Environment

KoMarketing Associates

These tactics are meant to build validate vendor expertise as well as improve performance in broader B2B SEO initiatives. Third Party Validation. This includes Facebook, Twitter, and LinkedIn in particular but there are plenty of examples of other popular social media sites appearing in branded results as well.

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Six Lead Generation Trends to Watch in 2021

Webbiquity

Consequently, there’s been a strong emphasis on the use and optimization of long-tail keywords recently. This is because long-tail keywords more closely reflect normal speech patterns. Unfortunatley, only 56% of B2B marketers check for the validity of leads before passing them on to the sales department.

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5 Steps to Successfully Map Your Content Strategy for the New Year

KoMarketing Associates

The sections we will cover include: Identifying Keywords and Keyword Themes. Step 1: Identify Keywords and Keyword Themes. To develop an organic search-friendly content marketing strategy, you must first have a core set of keywords that are a focus of the business. Assigning Quarters to Themes.

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19 Free SEO Tools That Should Be on Every Marketer’s Radar

Martech Advisor

Answer the Public - Your free guide to keyword identification. Ubersuggest - A free long-tail keywords creator. Coming up with long-tail keywords (words and phrases that are related to your primary keyword) can be difficult. Panguin Tool - A website update validity checker.

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Blog vs. Podcast: Which Is the Best Choice for Your Business?

Hubspot

Both blogs and podcasts nurture customer relationships, validate expertise, deepen brand loyalty, capture search, and generate leads. Including keywords in authoritative and helpful blog posts can drive traffic to your website. It’s not enough to pick a topic based on the keywords people are searching in your industry.

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How to Generate Leads for SaaS Businesses from the Experts

Directive Agency

LinkedIn Twitter. LinkedIn Twitter. LinkedIn Twitter. LinkedIn Twitter. Publish search engine optimized case studies on your site to target long-tail phrases (such as “how to…” phrases). LinkedIn Twitter. Brendan Hufford- Director of SEO at Directive.

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5 Ways to Use Social Media For SEO

accelerate agency

Getting a top position for your target keywords can be the difference between your firm thriving and failing. A more recent study from Hootsuite validated many of the things that Matt Cutts brought up in the video. Sites with huge social followings rank better for some keywords. Doing so is a mistake.